Shenzhen Bedding Exhibition: Broad Field, Deep Level And All Directions.

August 2012 7 - 9, Shenzhen bedroom accessories

It will debut in the stage of Shenzhen international home textiles and Home Decoration Expo.

The bedding event held by the National Federation of industry and Commerce and the textile industry association of Guangdong will rely on the strong exhibition resources of the Shenzhen international home textiles and Home Decoration Expo to create a brand, fashion and professional bedding and accessories trading platform to build China for the national production and development enterprises and foreign brand agents.

The first exhibition of bedding and decoration products will open the door of the era of upgrading and pformation of China's bed products industry and open wider field, deep level and all-round domestic demand map and industry future.

China home textile first exhibition

It is reported that since 1997, the Guangdong Home Textile Association has been based on the birthplace of China's modern home textile industry, Guangdong, driven by the development strategy of branding, fashion and internationalization to China's domestic demand. With the spirit of the industry, it has pilotaged the layout of the future, combined with Guangdong and the leading textile enterprises of the whole country, and founded the first professional exhibition of China's textile industry.

Over the years, this exhibition has witnessed the pformation of Chinese home textiles from traditional industries to modern fashion industries, upgrading from production and processing to brand management.

According to the reporters, the Shenzhen international home textile exhibition in March this year is the first breakthrough in the 100 thousand square meters of the industry's new record, becoming China's domestic demand market the largest, the highest grade, the strongest influence of home textile professional exhibition.

Trade is hot at the fair.

In order to realize the mission of the upgrading and pformation of China's home textile industry and lead the future development trend of the home textile industry, the Guangdong Home Textile Association vigorously advocates the concept of the overall soft decoration of large household, integrates, optimizes, improves and integrates the subjects such as curtain fabric, bedding, wallpaper wall cloth, home accessories and supporting furniture, and makes the Shenzhen international home textile exhibition to lead the first exhibition of China's soft decoration and consumption fashion, thus greatly satisfying and exploring the cultural and artistic consumption pursuit of consumers, including home textile products, and forming a strong complementary and superimposed effect on the consumption of household products.

This year, according to the requirements of exhibitors and buyers, the organizers of the exhibition opened a more professional, branded and fashionable display stage for one of the protagonists of the overall soft decoration of the household, opening a special exhibition on bedding and decorations under the banner of the Home Expo.

This will provide a most efficient platform for the manufacturers of bed products to become the trend leaders in the new stage of development to stimulate domestic demand and innovation.

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Tipping 80 thousand professional buyer resources to create new marketing channels for bed products

Over the years, the Shenzhen international home textiles and Home Furnishing Exhibition has been promoting the exhibition by authoritative newspapers, professional magazines, websites, radio stations, TV stations and market facade advertisements. At the same time, the invitation of buyers has been extended to one or two or three cities across the country.

With the support of the strong publicity platform and the specialized, advanced and differentiated buyer launching system, the Shenzhen home textile exhibition has become a grand event for China's home textile industry, developing wind vane, and has been included in the "fixed travel" that every year will be bound by many buyers at home and abroad.

Colorful home display at the exhibition

According to the reporters, the supporting activities such as the large household furnishing exhibition, the famous exhibition brand image display, the market trend analysis, the marketing channel innovation and commercial docking activities and the industry exchange forum have attracted the domestic textile industry from all over the country.

According to the host, the exhibition is expected to usher in nearly 80 thousand high-quality buyers from all over the country. It will provide an efficient, integrated and precise platform for the production and business cooperation of the bedding and bedding accessories exhibitors, the development of franchise chain marketing network, and so on, so as to upgrade the pformation of bedding enterprises with strong support, and become a powerful engine of brand marketing for the large household industry chain.

Build an excellent platform for brand of bedding enterprise

According to the reporter's understanding, Shenzhen home textile exhibition has always taken the purpose of developing "home textile brand and leading fashion consumption" as the purpose of the exhibition. Through the diversified and omnipotent strong media resources such as authoritative exhibition platform, supporting exchange activities, magazines, publications, websites, and constantly improving the communication and integration of all links in the industrial chain, guiding the awakening of China's home fashion consumption and the market demand of the overall soft decoration, it has witnessed countless brands from Shenzhen home textile exhibition to a brilliant step towards the world.

The Phoenix has appeared

The reporters found that the fashion trends and industry trends of every Shenzhen home textile exhibition were highly concerned by the elites, mass media and professional media.

According to the organizer, the exhibition will also be able to expand the popularity of the exhibition hall by relying on the existing exhibition platform, so that the exhibition platform will become a fast lane for the development of bedding accessories brand.

It is precisely under such a macro strategic plan that the bedding enterprises have enthusiastically signed up. So far, more than twenty bedding enterprises have confirmed their participation in the exhibition. Fuzhou, Dai Funi, Fu Shi, far dream, tumei, Huamei, Eddie Monto and other industries are well known for their famous bedding enterprises. They will be exhibited at the Shenzhen exhibition in a completely new way, so as to realize the business adjustment and market expansion of the enterprises and realize the leap and gorgeous change of the brand image.

There is no doubt that Shenzhen's home textile exhibition, which has successfully pformed many unknown enterprises into a well-known brand in China, will be the best development platform for bedding and decoration enterprises to implement brand strategy and achieve industrial upgrading.

Government associations work hand in hand to help brands grow

It is understood that the establishment of Shenzhen International Home Textile Expo is in line with the policy of national industrial upgrading and stimulating domestic demand, and is supported by the policy of Guangdong and Shenzhen municipal government. The Guangdong Home Textile Association will also implement the government's support policy and allocate special funds to give substantial subsidies to the enterprises in the Shenzhen bedding exhibition, so as to reduce the burden on the development of enterprises under the more complex and severe economic situation this year, help enterprises to advance steadily and promote the sustained and healthy development of the industry.