Zhejiang'S "Nesting Phoenix" Gets Rid Of Foreign Trade Dilemma

Affected by the European debt crisis, the order of Chinese foreign trade enterprises has dropped sharply, and the domestic economic growth has slowed down. The problem of "financing difficulties" and "profit making difficulties" of SMEs has become increasingly prominent. Traditional industries such as private economy are concentrated. textile industry Many foreign trade enterprises in emerging industries such as photovoltaic industry are trapped in the "freeze" dilemma.

"In April this year, the total import and export volume of Zhejiang province dropped second times this year." Shen Zhanming, deputy director of Deqing County Business Bureau, has just arrived at the post office for only half a month. He has studied foreign trade enterprises as the most important work in the near future.

From 1 to April, foreign trade data show that the growth of Zhejiang's foreign trade imports and exports has obviously slowed down. According to customs statistics, in the first 4 months of this year, Zhejiang achieved a total import and export value of US $94 billion 830 million, an increase of 3.1% over the previous year, lower than the national average growth rate of 2.9 percentage points, and the situation is not optimistic.

The reporter learned from the website of Deqing County commerce bureau that Zhejiang province in April this year. Import and export of foreign trade Year-on-year growth of 3.1%, and Deqing foreign trade imports and exports grew by 7.9%. Although the growth rate of Deqing County's foreign trade has been higher than that of the whole province and the whole country, Shen Hang Ming still worries about the foreign trade situation. "This year's just concluded Canton Fair, our business customers fell by 15%, the transaction fell by 8%."

The risk of foreign trade is increasing, and credit insurance has become a reassurance.

"The total import and export volume of Deqing County in 1-4 months is more than 660 million yuan, the growth rate is nearly 8%, but last year, our growth rate was 38.3%, and the export growth rate was 9%, compared with 39.1% last year, it has also dropped sharply." Wang Shaohua, deputy county magistrate of Deqing County, told reporters.

Foreign trade orders decline is the most direct reason for the fall.

"The most direct impact of the European debt crisis is the shrinking of foreign consumer markets. For example, foreigners used to change clothes one day, and now they change clothes for three days, and clothing sales are sharply reduced overseas, so the order volume will drop. Deqing Clothing export Industry accounted for a large proportion, according to a local clothing company, "another reason for the decline in orders is that" Lao Lai "customers are starting to grow.

"For example, our goods have been sent out, even though they have been sailing on the sea, and the other enterprises have announced that they have closed down, and the goods of this ship can not be traced back. It takes a lot of energy to claim compensation for compensation, and it costs a lot to go to law in accordance with other countries' laws. " Such a situation does not just happen in one enterprise. "Now some developed countries' customers also have" old Lai ", causing many foreign trade companies to dare to expand their foreign trade business.

In order to reduce risks, local garment foreign trade enterprises have to open up new channels for customers. "Originally, a foreign trade company has at most 5 customers. Now the order is getting smaller and smaller, so we have to open up 50 customers to make up for the market share. New customers are always cautious, orders are small, and the risk of customers is increasing."

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High risk is the main reason for binding foreign trade orders at present. However, in Deqing, such a situation has been effectively alleviated.

"Every year, in order to encourage these foreign trade enterprises, we often organize them to conduct free business training, including customs, commodity inspection, export risk assessment, how to prevent trade barriers, and so on, popularize risk prevention knowledge, and provide risk prevention services."

Wang Shaohua told reporters that at present, most of the foreign trade enterprises in Deqing have adopted credit insurance to avoid risks. "10 million yuan or more of the enterprises basically use credit insurance for every item of goods, and enterprises dare not take orders from others, so that they can take care of themselves."

We must not be hanged on a tree.

Most counties in China are characterized by industrial agglomeration and focus on one industry.

However, 7.43,0.12,1.64%, Edward, 3.95,0.03,0.77%, Mei Du Holdings (2.98, -0.01, -0.33%), Zuo Li pharmaceutical and other 6 listed companies all come from Deqing, involving building materials, biological medicine, real estate, and so on. How can a county town with a population of 430 thousand be so tolerant?

"A few years ago, we took into account the diversification of industrial structure." Wang Shaohua analysis.

"De Qing's original traditional industry is the clothing industry, and the foreign trade enterprises which mainly rely on raw materials or OEM, if an industry fails, the whole county will be affected. In recent years, we have turned to the export of many fields and nurturing new industries." Wang Shaohua said that the situation of the garment industry has declined sharply this year, but it has not affected the whole county's economic development, and the leverage of other industries such as leisure industry and biomedicine has balanced and stabilized the whole situation.

"Do not hang on a tree." Over the past two years, Deqing County has increasingly attached importance to the balance of industrial development. "The foreign trade situation is not optimistic, but not every industry is like this, for example, the leisure industry is still growing gratifying." Wang Shaohua mentioned that in 2010, the Thompson group of Deqing invested $20 million in the US state of Indiana to acquire a local sales company, becoming a "weapon" for its entry into and opening up the North American market, and also the leader of the foreign trade in the Qing Dynasty in recent years.

In order to open up new markets for these foreign trade sectors, the government of Deqing County has also taken the lead. Every year, the Deqing County government will organize related industries to participate in the exhibition. "Once we get the exhibition information from related industries, we will organize relevant enterprises to participate, such as the exhibition of Electromechanical industry held in Indonesia last year. Individual enterprises appear isolated and helpless in many exhibitions. They are exhibiting and playing the banner of "China Deqing County". One is to let enterprises feel the support of their hometown, and the two is to have a team effect for foreign businessmen.

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Reasonable industrial layout is prior to attracting investment.

These high tech terms, such as cloud computing, general aviation and geographic information, seem to be far away from us two years ago. It is hard to imagine that these industries are now taking root in Deqing County.

"In August last year, Microsoft (micro-blog) (China) Limited held a strategic cooperation agreement signing ceremony with the government of Deqing County, and unveiled the project for the bamboo park. Since then, Microsoft's "cloud computing" project has been settled in Deqing. In the view of Wang Shaohua, deputy magistrate of Deqing County Province, investment promotion is a wise job and must have foresight.

"Before we inviting business, there was a garment factory next to a machinery factory, and then a piece of land was left to the food factory. But in fact, such layout is very unreasonable, and the land demand of each enterprise is different. Therefore, such a mixed layout can not attract high-quality enterprises.

"The central enterprises are not the main ones, but the industries are the main ones." Deqing County's investment idea has opened up a new way of industrial transformation. "We first build industrial parks, then introduce enterprises, take industry as the guidance, and introduce a leading enterprise to drive supporting enterprises."

First to build nests, and then to attract Phoenix.

In May last year, the Zhejiang Geographic Information Industry Park was officially settled in Deqing science and technology new town. "With the increasing reliance on GPRS global positioning system, the industry has an annual output value of 150 billion yuan, increasing at an annual rate of 25%, making it a sunrise industry in the Qing Dynasty." Because of the clear positioning of the industrial park, the relevant enterprises of the geographic information industry have been settled in succession. "Now there are 23 enterprises in Hangzhou, such as the new Internet super map and Zhejiang jigsaw puzzle Touchplus information Corp." Deqing County confidence industrial park investment director disclosed. It is understood that in the future, the global geographic information forum of the United Nations (micro-blog) will regard the Zhejiang provincial Geographic Information Industry Park as a permanent site.

Wang Shaohua told reporters that Deqing County is also striving to build the first general aviation industry base in the province. It is estimated that the investment will reach 10 billion yuan in 5 years and the annual sales revenue will reach 20 billion yuan. Among them, the total investment of blue sky science and technology project is 5 billion yuan, and the project is located in the Yu Deqing economic development zone. After its commissioning, it can produce 100 aviation simulators per year, and is engaged in aviation education, flight driving license training, simulation technology exhibition and so on. The total investment of 500 million dollars in the world bank holding group project, after production, mainly engaged in helicopter manufacturing, aircraft assembly, etc., is expected to form an annual production capacity of 200 helicopters. In addition, Zhejiang Zhongqing International Aviation Club Limited plans to invest more than 13 billion yuan to build a general aviation airport in Deqing County's Hang Hang Industrial Zone, mainly engaged in official flight, rental flight, aircraft hosting, flight driving license training and so on.

"With the severe foreign trade situation, we are also looking for a new way to advance the layout." Wang Shaohua said that the introduction of high-tech projects will greatly boost the value added of foreign trade.