E-Commerce Has Become A New Direction Of Home Textile Industry Pformation.

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How to sell it to make money? To become an e-commerce express. Recently, Haimen bridge business association was established.

At present, there are more than 450 home textile enterprises in the area of folding stone bridge to expand sales through e-commerce platform, and many home textile enterprises above scale have set up e-commerce marketing department.

In the Jieshi Qiao International Textile City, there are nearly 4000 shops with e-commerce to carry out online pactions, accounting for more than 20% of the total sales volume.

The heads of the enterprises interviewed by reporters generally expressed the future.

It will divide the world with the physical shops.

At the same time, small and medium enterprises and middle and low end brands are more likely to develop towards e-commerce.

In recent years, the continuous rise of rents makes the cost of operating entity stores rise, and the products are not original, and the competition among brands is fierce. Many home textile enterprises have cast their eyes on the "cake" in the expansion of e-commerce.

When the Securities Times reporters searched around the peri bridge, they found that although the shops were sparsely populated, the shop owners were busy under the line, and many customers completed pactions through online shops.

Chen Wei, chairman of St. Louis Home Textiles Co., Ltd., Shanghai, told reporters that the development of their own enterprises is still relatively slow. Before joining e-commerce, the competition is already in a disadvantageous position.

This year, the company wants to achieve 30 million on net sales.

According to reports, St. Louis Home Textiles Co., Ltd. last year sales of nearly 80 million.

How to sell household textiles before making money?

China's general agency is home to e-business, a company that specializes in the business of the bridge.

Wang Guipeng, the home of snow rabbit, said that e-commerce accounts for 15% of the company's total sales this year and will reach 20% this year.

One of the hi family home textile products is dedicated to net sales customers. Yu Shuibing, a salesperson, said that the company started soon. Last year, the sales volume was 12 million, accounting for 30% of the company's total sales.

"Although our orders in the first quarter decreased by 10% compared with the same period last year, the net sales situation is indeed better than that for the physical store customers."