Anta Gives Chinese Athletes A Full Set Of Living Equipment To Open Olympic Marketing Strategy
Two thousand and twelve London Olympic Games In addition, Anta will open some Olympic marketing strategies to support China's Olympic athletes in London. According to the reporter, Anta will set up a new Olympic equipment for the Chinese sports delegation in June 29th, and will provide a full set of living equipment for the Chinese athletes who are on the outgoing tour.
Anta A new Olympic promotional film will be launched during the Olympic Games to invite many new and old athletes who are of great significance in the history of Chinese sports. These include: China's first Olympic gold medalist Xu Haifeng, Diving Queen Guo Jingjing, table tennis Olympic champion Kong Linghui, Wang Hao and other sports stars. The descendants of the dragon symbolizes the glory and honor of Chinese sports.
Anta is also the first United Nations Olympic Committee and the Chinese Olympic Committee to launch cross-border Olympic marketing. At that time, during the Olympic Games, at the end of many partners such as McDonald's, Procter & Gamble and Hilton, we will be able to see the figure of champion dragon clothing and jointly promote the Olympic spirit. In addition, Anta has launched a comprehensive cooperation with International Olympic Committee, extending from brand image to all kinds of licensed products, from terminal image display to e-commerce.
In fact, as the strategic cooperation partner of the Chinese Olympic Committee for 2009-2012 years, Anta Chinese sports delegation The ten major international comprehensive games of the expedition provided equipment for the award, and deeply participated in the promotion of the Olympic movement in China, involving many fields such as the training of outstanding athletes, coaches, Olympic education, and so on. It can be said that no other sporting goods brand has been able to support such events in such a complete Olympic cycle. Anta has created a new era of deep cooperation and strong cooperation between China's Olympic cause and Chinese sporting goods brands.
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Anta, A Local Sports Brand, Is Not Afraid To Compete With International Predators.
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