Shanxi Silk Textile Entrepreneurs Go To Shanghai For Further Study
How to develop the silk and Linen Industry in resource-based areas? How to solve the problems of technical management, institutional mechanisms, talent constraints and so on? Where is the breakthrough of industry consolidation and upgrading? Jincheng, from June 26th to 30th
Textile industry
The integration and upgrading of the special training and inspection docking activities were held in Shanghai. The entrepreneurs in the silk and textile industry have been learning from point to point, face-to-face exchanges, and expanded their thinking, docking projects and promoting development.
In order to deepen investment promotion activities, the innovative way of Jincheng has decided to carry out study and docking activities in different industries, effectively solve the problems existing in the development of industries, realize complementary advantages, and promote the development and growth of industries.
Silk and linen textile industry is the first choice for Jincheng to carry out industry docking activities.
The training activities were jointly organized by the Municipal Commission of letters and the Federation of Shanghai entrepreneurs and the Shanghai Entrepreneurs Association. The chairman and general manager of the 11 silk and linen textile enterprises, including the plum silk hemp group, the oasis hemp, the Jill, the red Ping dress, the geese clothing, the Jiamei cocoon silk and the Jing Bai dress, participated in the study docking.
"What are the problems in the current linen spinning process? What are the solutions and strategies?" and "how to build brand promotion brand?" during the study, professors from Donghua University and Shanghai Jiaotong University focused on the contents of linen spinning, brand integration, real marketing, and mergers and acquisitions.
In the classroom, the entrepreneurs listened carefully and asked for advice on the practical problems encountered in the development of the enterprises.
Red Azolla dress
Su Hongping, chairman of the board, said with deep feeling: "the docking activity is quite different from before. According to the industry organization, it is highly targeted, and has learned new knowledge of technological innovation, enterprise management, brand building and marketing, and understands mutual needs and business opportunities. It is very timely and has great effect on the development of enterprises. It is an innovation of deep docking."
Shanghai is the center of China's textile industry. It owns large textile enterprises such as Shanghai Textile Group and leading stock.
During the activity, entrepreneurs in Jincheng visited the large enterprises and brand streets of leading stock and three gun group, and held talks with the heads of enterprises.
The three gun group is a famous underwear manufacturer in China, occupying the largest market share in China.
Entrepreneurs have visited the R & D center and production workshop on the spot, and have a detailed understanding of the management operation, technology research and development, brand building and so on.
In the discussion, the three gun group leader is very interested in the oasis hemp fabric.
"Hemp fabric has the characteristics of environmental protection, anti mold and antibacterial properties. The technology of oasis hemp is advanced. If we produce cannabis underwear together, we will be able to meet the needs of consumers."
Wang Shuqin, chairman of the plum blossom hemp group, is the leader of the study and inspection. She has seized the opportunity to actively promote the idea. This innovative idea has won the approval of the three gun group leaders and has reached the cooperation intention on the raw material supply processing project.
In learning and docking activities, entrepreneurs listen attentively, seriously and carefully, and at the same time bring their products to every place, actively display, consult with an open mind, and seek cooperation.
The quality and exquisite workmanship of silk linen mat, etc., has been recognized and appreciated by the experts of the Central Textile Research Center and the Shanghai Institute of wool and hemp research.
Jin Lan
silk
Yan Lu, chairman of the textile company, took the embroidered slippers, and actively consulted about product design, packaging and so on.
Gaoping Lagerstroemia home textile company is a private enterprise newly established last year, mainly engaged in the production of home textiles such as pure silk and coarse cloth. Li Jianghua, general manager of the company, said: "through this activity, we have learned knowledge, widened our horizon, and saw the gap. We have clearly defined the targets of development and have a positive effect on the development of enterprises and upgrading of products."
Through study and docking, Jincheng enterprises and Shanghai enterprises have reached 3 cooperation intentions: Oasis cannabis and three gun group have reached the intention of raw material supply processing project, and the goose goose and three gun group have reached the relevant processing project intention, and the plum blossom silk group and Shanghai clothing research institute have reached the intention of product design and planning.
Wang Jianzhong, deputy director of the Municipal Commission of letters and commissions, said: "entrepreneurs look at problems with their own products, find the right way behind them, and achieve the integration of theory and practice, training and inspection, visiting and docking, communication and exhibition through learning, inspection and docking" Trinity ".
Entrepreneurs in the study to find the answer, in the investigation found countermeasures, docking in the implementation of cooperation, to solve the silk and linen textile industry in Jincheng development of the existing institutional mechanisms, talent constraints and other issues, and promote the continuous development and growth of Jincheng silk and silk industry has a great role.
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