The 21 China International Fashion Expo Will Be Held In Beijing Next Year.

Sponsored by the China Apparel Association, China World Trade Center Company Ltd, the China Textile Council of the International Trade Promotion Council, the twenty-first CHIC China International Fashion and accessories fair, hosted by Beijing Fashion Expo International Exhibition Co., Ltd. and China World Trade Center Company Ltd Beijing exhibition and Exhibition Branch, will be held on 26-29 March 2013 at the Beijing China International Exhibition Center (New Museum).

China International Clothing and Accessories Fair (CHIC) was founded in 1993 and held annually in Beijing. As the most influential and influential clothing brand exhibition in Asia, it has been brilliant for 20 years, and is growing with the development of China's garment industry. At present, the exhibition area is 110 thousand square meters, exhibiting more than 1000 exhibitors from more than 20 countries and regions. brand More than 110 thousand professional spectators. China International Clothing and Accessories Fair (CHIC) has not only become the largest clothing trade exhibition in Asia, but also has become an annual event recognized by the Chinese apparel industry. It has been recognized as the best platform for clothing brand promotion, market development, innovation display, fashion publishing, wealth creation, business negotiation, resource sharing and international exchange. At the same time, with the continuous improvement of the fashion of the exhibition, the integration of various cultural, artistic, creative and other cross-border resources has made CHIC the focus of the fashion industry and the public in March every year.

Through the 2012, together with the dream of building a strong country of Chinese clothing brand, we are faced with both opportunities and challenges at home and abroad. China International Clothing and Accessories Fair (CHIC) with "Li Lian" as the theme of the 2013 exhibition, through the reasonable exhibition area planning, the leading fashion leading, the technology information technology application, the cross boundary interaction of multi domain resources, and the depth of exhibitors and audience service plan, "Li Lian" exhibits the comprehensive quality.

　　 "Strength" self, can take a solid step.

　　 After twenty years of development, CHIC has grown into the best platform for brand promotion, market development, innovation display, trend publishing, wealth creation, resource sharing and international exchange. It also has the energy field of fashion, art, commerce, technology, entertainment, music, creativity and so on.

In recent years, especially in recent years, the exhibition area of 100 thousand square meters, more than 100 thousand professional spectators, more than 20 countries and regions exhibitors and more than 1000 brands are involved. CHIC has been established as the most influential and influential brand of clothing and fashion exhibition in Asia.

However, in the face of brilliant achievements, we must soberly recognize the current industrial situation.

On the way to the strong goal of textile and garment industry, China's garment industry has made great progress and has become an important part of the world textile and apparel industry chain with the image and status of "big industrial country". But at this time, the pace of global economic recovery is slow, but the Chinese garment enterprises on the "great power journey" are under great pressure. For a time, adverse factors such as inventory backlog, rising cost, declining exports, and domestic market were impacted.

Facing the trouble of growing up, rational eyes and thinking are very important for Chinese clothing brand.

In this regard, CHIC2013 takes "power refining" as its theme, and calls on enterprises to further stabilize the market, make products, make new models, and make innovations in order to further enhance the endogenous driving force of enterprises, "strengthen" the core value of brands, adapt to the changes of market demand in the new era, and create new advantages of brand development in China's clothing industry in international economic competition, based on the commanding heights of the industrial value chain.

It can be said that CHIC2013 will be a process of re examining and improving ourselves. By digging deep into the endogenous driving force of our growth, we will build a new development advantage and take a solid step forward. {page_break}

　　 Eyes inward, digging out the dynamism of exhibition

Welcome to the future, the exhibition area of 100 thousand square meters of CHIC2013 with "friendly experience, create expectations, achieve win-win" as the goal, reasonable planning exhibition. Compared with the 2012 exhibition, CHIC2013's concept of exhibition management has undergone an important spanformation. Instead of blindly pursuing the expansion of the exhibition scale, it has been meditating its own sustainable development, making the real opportunities and exhibitors experience.

In addition, the new CHIC's new changes in exhibition planning, cutting-edge technology applications and service quality will also bring different feelings to the exhibitors and audiences.

First, in the planning of the exhibition area, CHIC2013 cancelled the temporary exhibition hall and focused on upgrading the quality of the main exhibition hall. And through men's wear, women's wear, casual wear, children's wear, leather / fur, feather, fashion accessories, overseas exhibition hall and other eight theme pavilions, the establishment of functional areas of high quality comprehensive business district and leisure area, as well as the comprehensive display of dynamic and static brand clothing, highlight the professional standards of CHIC international clothing trade exhibition. In a series of adjustments, Designer The gallery will be moved to the gallery, presenting CHIC's "pure design" with a new theme and form. At that time, the "CHIC pure design" theme invitational exhibition will be staged with a brand-new concept and form. It will better display the strength of Chinese designers, facilitate cooperation between brands and designers, and shape it into the finishing touch of CHIC2013.

Secondly, CHIC pays attention to the application of cutting-edge technology during the exhibition. The introduction of frontiers of resources to create on-site activities and regions, the exhibition will become the latest platform for advanced technology exhibition and release, enhance the audience experience and cross boundary inspiration, and convey the leading attitude of CHIC2013. And through the introduction of "information" means, CHIC official website, CHIC micro-blog, SMS, E-Newsletter, CHIC-APP client and other ways to provide efficient and efficient exhibition information services, to achieve a good start of CHIC2013 "full information".

At the same time, CHIC2013 aims to train professional service teams on value-added services, provide personalized service and high-end services to exhibitors, and sign high quality service providers to upgrade the exhibition service system in an all-round way. It is worth mentioning that CHIC2013 has launched a new "first exhibitors' service plan", providing three dimensional service plans according to the needs of the first exhibitors, including exhibitors preferential service packages, one-stop exhibitors service and exhibitors consultation.

This will create a brand new exhibition atmosphere for exhibitors and spectators, and expand the efficiency and harvest of exhibitors, so as to enhance the value of CHIC's brand exhibition.

CHIC, which is growing side by side with China's garment industry, has always been a loyal partner of many brands. After entering the third ten year development process, it will eventually serve the brand enterprises with a friendly exhibition experience, huge business functions and influence, and jointly forge the core competitiveness of brands, meet challenges and achieve win-win results.

CHIC2013, between you and me, together with expectation and strength.