Shishi Shoes And Clothing Enterprises Want To "Pfer" To Brics To Expand The Market

"Since the beginning of this year, the list of countries in Europe and the United States has really lost a lot, some of them are price problems, some of which are too harsh on the other side. In short, there are too many unexpected situations."

Qiu Tianxiong has been a garment and foreign trade company for more than 10 years in Shishi, specializing in exporting some textile and clothing products to European and American countries.

"Some time ago, I saw some articles on the export of BRIC countries, and I was prepared to move to" BRIC countries "after being introduced by friends. I hope this is a good way out.

Qiu Tianxiong said.

"The export price is high, but the quantity is small, because the domestic factory cost is rising, in fact, it means the profit is shrinking."

Qiu Tianxiong said that in order to be able to talk about big bills at the right price, he sometimes had to make special trips to the exporting countries to talk about customers. "The original customers' profits were low, and only by opening up their customers and doing more lists could they have new growth.

Hanging on a tree will starve to death. "

However, there are also foreign trade enterprises that Europe and the United States market is difficult to do, does not mean that there is no way out.

In the 2011, with the economic downturn and the sharp decline in demand in the developed countries, the BRICs showed strong growth momentum.

"The market growth in Brazil is very fast. I have done so many customers, but the export volume has increased by at least 10%."

Yang Niantai, who is engaged in the clothing trade, has been getting more and more prosperous since he opened up the Brazil market in 2010. By the end of last year, he had upgraded TOYOTA Camry to "Mercedes Benz 350" without blinking his eyebrows, and every employee of the company received a big "red envelope".

Meanwhile, reporters learned from the Quanzhou Shishi Office of the entry-exit inspection and quarantine bureau that in the first half of this year, the 58 batch of goods exported to Brazil was valued at $3 million 450 thousand and 300, which has increased compared with the same period.

According to statistics from Shishi Office of Quanzhou entry exit inspection and Quarantine Bureau, the first half of 2012

The 265 batch of goods exported to the BRIC countries and 24 million 126 thousand and 500 dollars worth of goods were exported to the region, of which the bulk products in textile and clothing areas occupied a considerable proportion.

Infant clothing has become a major feature of exports, and is widely loved by the people of the BRICs.

Changes in product mix to meet market demand

From 1 to June this year, Shishi exported 87 goods and goods worth 14 million 971 thousand and 100 US dollars.

According to industry analysis, Russia is a potential market.

In December 17, 2011, Russia formally joined the WTO.

After joining the WTO, the overall tariff level of Russia will be reduced from 10% in 2011 to 7.8%. Shishi's textiles will undoubtedly have strong competitiveness and broad prospects for the heavy industry based Russian market.

In addition, in the first half of 2012, Shishi exported 52 goods to India, valued at $3 million 624 thousand and 100, and the total export volume ranked second among BRICs.

"Because labor costs in India are lower than in China, many foreign trade enterprises export goods to India for processing, and then export to them. This change in product mix has contributed to the increase in India's exports."

According to the analysis of the industry, India, with a population of 1 billion 20 million, is a huge consumer market.

The source pointed out that Brazil and South Africa's economic growth has created new market demand.

According to statistics, from 1 to June this year, Shishi exported 58 volumes of Brazil goods and 3 million 450 thousand and 300 dollars worth of goods, 68 goods exported to South Africa and 2 million 81 thousand dollars worth of goods.

According to the analysis of foreign trade personages, South Africa and Brazil as a "BRICs", the domestic political and economic situation is stable, which is less affected by the debt crisis of the US and Europe, and the driving force of economic growth is strong.

"In recent years, the consumption capacity of the Brazil people is increasing day by day, and the quality and style of the dress are also very particular."

Yang said that by adding some fashion elements and high-tech means, the added value of products should at least double.

According to insiders, Goldman Sachs forecast that the BRICs will maintain more than 7% growth rate in 2012, much higher than the 1% to 2% growth rate of the developed economies.

The BRIC countries' role in promoting textile exports in 2012 can offset the negative effects brought by the economic downturn in developed countries such as the United States and the EU.

The BRIC countries will become a new fulcrum for the export of Shishi textile and clothing products.

In response to these new situations, the industry suggests that foreign trade clothing enterprises can adjust their export strategies in a timely manner, with BRICs as a new fulcrum for textile and clothing exports, speed up the market layout of emerging countries, actively build a diversified export market structure, and reduce excessive dependence on developed countries' markets and traditional export areas.

In addition, clothing enterprises need to strengthen their own brand building, strive to create their own brands and enhance the added value of products.