Interpretation Of "Matthew Effect" Of Wenzhou Shoe Leather Private Enterprises

Despite drinking the same river for generations, in the past a long time, the impression of Wenzhou people in Lishui is more like a mysterious ethnic group that never came near. They are disturbed by the current situation, and they can always find a consumer group from seemingly unmarket areas, and strive for a new road from the edge of economic crisis. However, all this is changing quietly. In recent years, with more than 10 billion Wenzhou private capital flowing into Lishui's economic and social construction, a large number of Wenzhou private entrepreneurs who hold the most difficult dialects, but are using the simplest and easy way to start their own businesses, have only verified for a few years, a unique development mode that is easiest to transplant and expand extensively on the ancient land of the state. The coming of Wenzhou capital and Wenzhou businessmen, to some extent, foreshadowed a market-oriented, more efficient, flexible and pragmatic entrepreneurial concept, which will gradually infiltrate in Lishui and change the entrepreneurial concept of Lishui people. When the "Matthew effect" of the strong and strong is carrying the private capital with infinite vitality into the torrent of local economic development, huge energy will be overwhelming. The least generous Wenzhou people, the most generous Wenzhou people, "if there are ten million yuan of funds, what will entrepreneurs do first?" Tou Zhiqiang, Deputy Secretary General of Wenzhou chamber of Commerce in Lishui, made an interesting assumption when talking about the entrepreneurial concept of Wenzhou people. "Wenzhou people will spend all this money on building factories, buying equipment and expanding scale production." Tou Zhiqiang said that most of the Wenzhou people who founded businesses in Lishui were the two entrepreneurs who had completed capital accumulation in the mainland, and they did not lack start-up capital. Even so, in those enterprises founded by Wenzhou people, almost no office buildings will be built in the first phase. Some of the hundreds of millions of entrepreneurs appear to be "cheap" on the surface. They only come to Lishui to run factories with Poussin and pickup, and they work as offices in the workshop. "They wear their work clothes in the daytime and move bricks together with workers, and they sleep in the doorway at night. You will never believe that they are the masters of the factory without any introduction." It is precisely through this pioneering spirit that bears hardships and hardships that enterprises run by Wenzhou people can grow and expand rapidly with the soaring rocket speed. Intelligence, flexibility and accurate positioning are the commonalities of Wenzhou entrepreneurs. Once a product has a good market prospect, they will not hesitate to turn the helm. Wang Jianyi, chairman of Wenzhou Jin Wan Li group, belongs to various industries such as leather, plastics, resin and so on. The more fields involved, the greater the control and strain will be with the increase of challenges. Wang Jianyi believed that the potential that entrepreneurs can play after they really make up their minds can overcome all kinds of problems on the road of development. This view is also the best footnote for the Wenzhou spirit of "dare to be first". In contrast to the diligent and frugal style in the pioneering stage, Wenzhou entrepreneurs are never soft at high consumption. "In order to know a client and negotiate a business, it is not heartache for a meal to eat up 10000 yuan. This is because they have a clear purpose of consumption. Tou Zhiqiang said that Wenzhou entrepreneurs spend money in addition to making friends and consolidating their feelings, and on the other hand, to maintain long-term business cooperation. "People in Wenzhou are very willing to spend their money on places that can be hidden in value. This is worth learning from." A Wenzhou man is a dragon, a group of Wenzhou people is a dragon. "As an entrepreneur, what do you do when you hold a project that can not be successful?" Zhu Kang, a professor of Wenzhou municipal Party school who has a thorough study of the history of Wenzhou, refers to the word "unity" when referring to the success of Wenzhou people. "If it is Wenzhou people, it will normally transfer the project to competent rural rivals." People in Wenzhou seldom consider the problem of "being strong enough to make themselves weak". They only care about how to enhance their own strength. In this regard, he raised an interesting example: "when entrepreneurs in Wenzhou gather together to build factories, Wenzhou people can make big money even if they are going to set up a stand to sell wonton, because they will take care of business when they are free." Tou Zhiqiang said that the Wenzhou people's attacking skills have a notable feature: when the best "pioneer troops" seize the next market, they will immediately return the market information back to their hometown, and lead a large number of ambitious villagers to take part in the market position through borrowing. The clever tactics of combining mobile warfare and positional warfare have made Wenzhou people invincible in the way of Legion fighting all over the country. "People in Wenzhou believe in" making money by everyone ". They feel that if they are alone in the market, they will only make resources more narrow. Tou Zhiqiang said. This sense of solidarity is particularly evident in the chamber of Commerce. Since the establishment of the Wenzhou chamber of Commerce in Lishui in September 2005, the "tug of association" of Wenzhou entrepreneurs is no longer confined to the simple collaboration among villagers, but has also achieved resource sharing and industrial upgrading at a higher level. At present, there are more than more than 300 enterprises in Wenzhou, with a total investment of more than 10 billion yuan, forming a large number of pillar industries such as leather making, stainless steel, shoemaking, valves, casting, pharmaceutical, plastic packaging, and so on. In Lishui, In 2007, the output value of Lishui Water Pavilion Industrial Zone exceeded 10 billion yuan, of which Wenzhou enterprises accounted for about 8000000000 yuan. At the critical moment, it is more important to get "boss" as a "born boss". It was once the entrepreneurial idea of Wenzhou people. But in recent years, this way of thinking is gradually changing. "In the past, many people compared Wenzhou people to Jews, which prompted Wenzhou people to realize the obvious gap between them and Jews. Jews would leave their legacy to professionals instead of generations to ensure that assets can be handed down from generation to generation." Zhu Kang told the professor that Wenzhou enterprises, which were developed by private capital, were almost synonymous with "small and medium enterprises" in the past. They belonged to the easily obsolete group in Matthew effect. The fundamental reason is that the management mode of family workshops has hindered the development of enterprises. "In order to change this situation, Wenzhou entrepreneurs have been seeking a reasonable transformation of the internal mechanism." A typical incident is that in 2003, Chen Xiaoxiang, chairman of the Xia Meng group in Wenzhou, Zhejiang, voluntarily gave up the position of president of the joint venture company with Zegna fashion group of Italy, while Xia Meng group accounted for 50% of the joint venture, which is called Xia Meng Italy clothing Limited company. "I feel that I do not have enough ability to lead a company that is directly involved in international competition." Referring to the reason for giving up the position of president, Chen Xiaoxiang said, "if you force yourself to be hard, you will probably ruin this new company." Li Yining, a famous economist, once told a story: Tortoise and rabbit race, the first time the rabbit was lazy, so he lost, and the second time the rabbits played normally, so they won. But in the third match, the turtle set new rules of the game: the race must cross a river on the way, and the rabbit who can't swim can only see the turtle win the championship. In fact, in a shopping mall like a battlefield, private entrepreneurs in Wenzhou also have fourth possibilities: Tortoise and rabbit help each other on the ground, and the rabbits carry the tortoise and swim to the water by the tortoise. Obviously, if a strong person wants to achieve constant strength, this is exactly what he needs.