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    Businesses Selling "Sunscreen Clothes" Experts Say They Are Mostly Hype.

    2012/8/1 10:44:00 114

    Sunscreen ClothingBrand ClothingSunscreen Fashion

    It is reported that the hot weather has pushed the sales of clothing to the peak in summer.

    Reporters noted that this summer popular season, in addition to the traditional "short dresses" hot clothing sales promotion, online and offline many businesses have launched a "response to the scorching sun" slogan selling "sunscreen clothes".



    The price ranges from several yuan to thousands.


    In the online shopping platform to enter the word "sunscreen", instantly jumped out of many styles of sunscreen.

    clothing

    The price range ranges from several yuan to more than 1000 yuan.

    Reporters noted that one of the price of only about 20 yuan, bright colors and light texture of the sun protection clothing is quite popular, monthly sales of up to nearly 1000.

    "This sunscreen fabric 98% is polyester, light and pparent is the characteristics of this dress, Taobao sells a lot of shops."

    The seller told reporters, but asked whether there is a real sun protection effect, the seller only said "can block the sun, the specific results are not sure."


    Reporters then visited a number of clothing stores in Shanghai, such as "Columbia" and other well-known outdoor sports brands have begun selling UV resistant clothing series, ranging from 300 yuan to 800 yuan.

    The labels of these garments clearly indicate the relevant parameters of clothing material, UPF index and so on.

    "Only those sunscreens with these parameters have sunscreen effect. Most of the products on the Internet are not UV protected."

    Columbia counters sales told reporters.


    Reporters noted that there are also a few clothing brands in the clothing also have sunscreen clothing, but most of them do not have the relevant logo.


    Only UV protection has national standard.


    "Sunscreen clothing can be said to be a concept for businesses to promote product speculation. At present, there is no specific regulation on the material or shielding rate of sunscreen clothing in the industry."

    Previously, Guo Weisheng, Deputy Secretary General of the Shanghai clothing and footwear Commercial Association, said in an interview with the media.

    The reporter has learned that there is no uniform standard for the quality of sunscreen clothing in China. Sunscreen includes two parts: direct light and UV protection, but the quality of UV protection textiles can be used for reference.


    Due to the lack of authoritative department certification, is the "gimmick" sunscreen clothing really able to protect against sunscreen? The effect is not guaranteed.

    It is understood that China's "textile UV protection performance evaluation" stipulates that only when the UPF value of clothing is greater than 30, and the pmittance of UVA is less than 5%, it can be called anti ultraviolet products. These two conditions are indispensable.

    In an interview, reporters found that many sunscreen products sold on the market did not mark the UPF value and UVA value.

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