How Much Does It Cost To Open A Clothing Store?

Always listen. clothing The company's predecessors said that how many clothes and clothes sold a few years ago bought a single product at a one or two square meter counter at Nanjing East Road, with a turnover of ten thousand or twenty thousand a day. In the era of relative shortage of clothing products and relatively simple products, people have little choice in clothing. They only need to focus on one or two styles of mass production, and the investment cost and risk are relatively small. Now, with the same type of products, consumers and agents are facing great opportunities. Suppliers must improve themselves in terms of quality and brand, and the cost of products increases exponentially, while the terminal retail price is depressed as much as possible and the profit space is squeezed.

A professional newspaper in Shanghai has conducted a survey on the high investment and low input of clothing companies. The conclusion is that more than 10 million of the investment can be operated in accordance with the formal pattern of large clothing companies. Foreign designers, the best domestic crafts masters, big brands plus TI- are invited to complete the design and production. In sales, there are 5 to 7 stores and a flagship store in Shanghai. The best way to invest about 5 million of the company is the brand operation mode of Hongkong. The price of the design is in Hongkong. The price is mid-range, and the sale is in the form of larger stores or monopoly counters. The foreign agent expands by the way of joining, and the cost of goods per season is around 1 million 500 thousand. 2 million of the clothing companies can only play a little bit, while at the same time require bosses themselves to be professional: for clothes, for fashion, for the market. And 50-100 million investment, it can only take the practice of opening a small shop before, once a wholesale customer will grasp the actual expansion of the scale. Below 500 thousand, the newspaper commented, please look for other items.

It is true that the rental of office buildings, warehouses, salaries of personnel and production of samples are not less than 3.4 million per quarter. The cost of products can be reduced from 2 to 3 months from the shopping mall, the pressure brought by inventory, or by investing in factories, advertising in the media, and appearing at the large-scale clothing fair in Beijing or Shanghai. Hundreds of thousands of people threw in, splashing a tiny spray.

　　 The investment of franchisees can be small.

Because of China's vast territory and management reasons, most garment manufacturers can not open outlets in large and medium-sized cities throughout the country. This requires local clothing workers to join in: many garment workers who do not have the conditions of garment companies have good relationship or store management rights. They need to go to various fashion shows or order meetings in January or July every year, in order to find a brand suitable for their shopping malls or shops, and become the sole agent of their own city. The risk of doing so is much smaller than that of clothing companies.

First of all, if you capital Limited, you can start a shop first. The cost is generally 1 to 30 thousand of the deposit and tens of thousands of dollars in the distribution of goods. Taking into account the business cycle of shopping malls to be more than 2 months, you need to prepare more than 2 times the amount of money to shop. Of course, if you think it's boring to open a shop, it's meaningless to open a shop. If you open a lot of stores in a city or even want to be a provincial agent, you need to double up the investment.

However, let's not see that franchisees just choose to pay for goods easily. In practice, vision and sales strategy are also important. Because some famous brands will ask the franchisee to place their orders on the spot at the time of the order, and the goods they own will not be changed except for the quality reasons. The general clothing companies also have strict control over the exchange rate. Any clothing supplier is afraid of inventory. This requires franchisees to fully understand the location and taste of consumers in their shopping malls, because even in Shanghai, there is a big difference in the sales of the same brand in Nanjing east road or Xujiahui shopping mall.

Franchisee's profit margins are also very small. For example, they take 60 percent off of the retail price, and the market has to deduct about 3096 of the rent. Then, the 30 percent off sale is the bottom line. What we see is that today's shopping centres are constantly changing the new products, so that the "generosity" can only be paid by suppliers. Therefore, franchisees should manage more businesses for small profits but quick turnover, and do more turnover to require suppliers to rebate to win profits.

　　 Then open a small shop.

Those who open a shop want to win with their personality and characteristics. market A cup of soup, little imagine, now in the streets, no matter what weird shops have, purchase channels have gradually become an open secret. I remember a girl who met a girl a few years ago and opened a small shop in di Mei square. He went to Hongkong, Japan or Korea every month to buy and travel. The products were amazing. A small vest sells for three hundred or four hundred yuan, and the business is excellent. When it comes to buying a good friend and playing 70 percent off, it has to earn money. At that time, few people knew this way of purchase. Now, the owner of the shop said that my stuff was imported from Hongkong and Japan. Last month, after passing through the girl's shop, she saw that 50 percent off or even 70 percent off brands were still hanging beside the high priced clothes. Maybe the price was realistic.

If you want to open a small store, the location of the shop is very important, and it will probably be your biggest expense. For example, if you want to enter Xiangyang Road market or Xintiandi now, the rent of tens of thousands of yuan to 2.3 million yuan per month will be enough for you, and you will have to pay three at least, and 1 yuan a year or another transfer fee. Even Shaanxi Road, Shimen road and other small roads near Huaihailu Road, Nanjing road and other good City estuary. Almost 10 square meters will get 10 thousand monthly rent, and it is hard to find thousands of gold.

The most important thing to start a shop is to have a vision. We all go to the women's street in Hongkong to pick up the goods. Why do others buy good goods? Your goods are unmarketable. The vision is not two days a day, or even a professional.

In addition to saying that their goods come from fashionable countries and cities, small shops still love to say that they sell foreign trade products. There is also a situation that is custom made, selling expensive designer works, what partY to install Tang costume.

A friend who opened a shop in Xiangyang Road, besides paying expensive rent, mostly invested in wholesale. For example, in January, he went to Guangzhou to get 50 thousand T-shirts, which was very low in price and low in price. However, the long time of pressing the goods and the wholesale sale in the selling season could make a big profit, but the investment and risks were considerable. People who have done wholesale business like this have told him to sell them again and again. So, opening a small shop is also a great success.