Quanzhou Shoes And Clothing Enterprise Exhibition Will Show Its Strength

The sixteenth China International Clothing and Fashion Fair ended in Beijing. At the same time, the Quanzhou clothing and apparel enterprises exhibiting in Beijing also completed their respective missions and came back to "perfect".

To say "satisfactorily" means that the enterprise has fully demonstrated its strength to the world in this exhibition called "fashion new stage". It has learned about the latest international popular information, and has made friends from various countries and regions in the world. It really lets the brand promotion of this brand to be used by the Ping Tai and the external investment window, helping itself to fly in a wider world.

In 2003, Quanzhou enterprises took part in the Expo in group form. A total of more than 20 enterprises attended the meeting.

At that time, the influence of Quanzhou clothing and clothing enterprises was far less than that of today. But with the help of participating in the fair, Quanzhou clothing and apparel enterprises gradually started their own brand in the domestic and foreign markets. Until now, there are a lot of enterprises that can challenge the top brands at home and abroad, especially in men's wear.

Now, the fair has become the stage for Quanzhou enterprises to fully demonstrate their brand strength. Every major enterprise has shown its expertise and heartily interpreted the style, characteristics and confidence of Quanzhou clothing and apparel enterprises.

The exhibition hall is full of creativity as a large-scale international exhibition. China International Clothing and Accessories Fair is attracting worldwide attention. How to stand out from thousands of exhibitors from four continents and five continents and get the attention of others is the focus of public attention.

Although Quanzhou enterprises have different answers, "creativity" is a key word that no one has forgotten.

This year is the "Olympic year". This fair will serve as a warm-up for the sportswear enterprises before the arrival of the Olympic marketing climax. XTEP, Hongxing Erke and other sports shoes and clothing enterprises have actively participated in the Expo.

As a sports product enterprise, its exhibition hall must be dynamic. Like Hongxing Erke, the background plate that is full of sports charm will catch the sight of the guests at once, and let people come to it naturally.

Men's clothing and children's clothing enterprises also design their own pavilions according to their product characteristics and brand characteristics.

Green, who has just returned from Beijing, said that this year's Quanzhou business feels that the overall level is higher than in previous years. Whether from the exhibition hall or from the means of attracting customers, enterprises have applied a more ingenious way to arouse their curiosity and make them have a better understanding of themselves.

Insiders say that the distinctive "new" things are the most likely to stimulate people's visual nerve, and then make people interested in it. In the top brands gathered at home and abroad, with the "new and odd" attention, the creativity of Quanzhou enterprises has become more and more mature. I believe there will be more surprises in Quanzhou's future exhibitions.

Brand promotion is a new opportunity for enterprises. It is an exhibition and an opportunity.

Like Miss Chen, director of the tiger supervision department, the Expo is a platform for foreign investment, and it is an opportunity to display the overall strength of the brand.

How to grasp this opportunity, of course, is not only a good exhibition hall to be completed, but also the promotion of brand image, the dissemination of brand culture and the promotion of brand new products.

Seven wolves, featured dragon, CABBEEN, AI Deng Bao, bin Nu and other men's clothing enterprises have participated in the current fair. Although they are already brand names, they still attach great importance to this platform. New products and new images emerge in an endless stream.

In addition, several of them also appeared in the China fashion week. They touched the latest information in the world and introduced their latest ideas and designs to the world.

Xun Xing zipper launched the largest zipper in the world at the Expo.

The introduction of Green Dadida's children's clothes is also ingenious. They display a space for tea performance besides the products.

Marketing Manager Yang said that Tieguanyin, as a specialty product in Quanzhou, is a fine product in Chinese tea. It is a highlight in the tea show held at the fair. It has a strong effect on attracting customers' attention, and it can also enhance the cultural content of the enterprise itself.

Clever way to introduce new products and clever tactics to disseminate brand culture, Quanzhou enterprises once again confirmed their strength at the fair. Many enterprises have already negotiated preliminary cooperation intentions with merchants, waiting for details of the cooperation to discuss and determine the final cooperation plan.

According to the analysis of the industry, costumes show will play a significant role in enhancing brand awareness and influence. However, enterprises must not blindly participate in exhibitors. Only by "participating in exhibitions" and supplemented by effective means of promotion can they really play the role of exhibitions and achieve the purpose of exhibiting.