"National Service Glory", 2013 New Spring And Summer Orders Will Lead To A New Fashion Brand Model.

August 18, 2012 -22, Roman 2013

It was successfully held at the headquarters of the Luo Meng group.

Sheng Jingsheng, vice president Jiang Shijun of Luo Meng group, Wei Jie, executive general manager of Luo Meng Clothing Co., Ltd. and 1200 distributors and retailers attended the meeting.

In addition to the release of 2013 new spring and summer products, the new product launches a new strategy of "strengthening brand experience and intensive farming and retail management" in 2013. The industry believes that the strategy is fully consistent with China.

The market environment of the industry is highly forward-looking, which will lead to the new trend of apparel retailing in the future.

At the order meeting, executive general manager of Roman clothing company.

To the agents, we elaborated on how to improve the sales scale, regional market intensive farming operation, grasp the popular trend, optimize the order management and other related methods and experience of terminal operation.

While helping the dealers and retailers attending the conference to have a better understanding of the brand new strategy, they also solve the problems encountered by the distributors and retailers in the terminal operation.

According to Mr. Zhou Mengbiao, the brand director of Luo Meng Clothing Co., Ltd.: "2013 spring and summer new products, on the basis of the inheritance of Luo Meng's" red spirit "and" national costume demeanor ", extract the essence of Chinese 5000 years of dress culture, integrate the modern international fashion concept, integrate more elements and artistic techniques, and design the" 1932 series of national costume "with exquisite red suit tailoring technology, bringing unprecedented unprecedented fashion experience to all agents, and interpreting the leader's character and man's exemplar of Luo Meng's clothing.

At this joyful press conference, the leading domestic fashion brand planning agency, Noah International, has also brought a new round of new initiatives for Luo Meng, that is to create the "BMP three element linkage strategy" of the unique brand value experience system of Roman, and at the same time has released the brand spirit of "leading character and national service style" that guides the mainstream values of Chinese elite men, and has comprehensively molded the unique brand culture connotation of Roman's superiority.

Experience stores integrate into the design concept of fashion clubs and Hong Bang senior custom culture, and create a new retail format featuring style life experience, retail, advanced customization, social and leisure.

Clear strategic guidance plus complete, fashionable new products, and brand new experience mode, I believe.

There will be a new wave of fashion and sales in the 2013 spring and summer market.