Attention To Promotions Of Children'S Clothing Stores
Children's wear shop If you want to do well in business, first of all, you have to have a complete set of marketing programs. Among them, a good sales promotion means of course is the brunt of franchisees. So how do you plan your sales promotion?
1, children's wear shop door to open to facilitate. Shops that flourish and flourish can flourish.
2, after customers enter the shop, children's clothing salesmen should not "follow the steps".
3, dress up "face". The appearance of a shop is like a person's face, that is, a shop is a face. This is the basis for customers to determine the image of a store in an instant. The storefront includes shop names, Children's wear shop Shop emblem, signboard, exterior decoration, display windows, plus the color and lighting of storefront, a good first impression is the key to customer retention. Therefore, merchants should have floors, ceilings, containers and windows without dust, and glass should be clean. At least one or two times a day, stand outside the shop and look at it from a customer's perspective. Can you give a good impression on the appearance of your store?
4, pay attention to the image of children's wear shop assistants. Fingers and clothing should be clean.
5. Children's wear Products should be accessible to customers and easy to reach. That is, "the eye is easy to see, the hand is easy to carry". The goods on the open shelf make customers feel easy to choose.
6, take holiday as a good opportunity for public relations. For example, the double ninth festival gives preferential treatment to the elderly as a blessing, and teachers' Day offers teachers preferential treatment.
7, never forget customers, will never be forgotten by customers. To treat customers as permanent God, we should use some specific actions or activities to influence customers, so that customers can know that you really regard them as God. Once God realizes you are trustworthy and reliable, he will become your eternal customer.
8, explain the knowledge and sales volume is directly proportional to goods, consumers are not experts, you need guidance. Let the consumer realize that you are helping him.
9, thanks to the old customers, old customers are the best customers. For stores, it means continuous improvement. According to the research of American scholar Lei Qihan and Se se, every 5% increase in customer loyalty leads to a 25% increase in corporate profits.
10, use more idioms. Language standardization and kindness can increase the charm of shopping malls (shops), create affinity and bring good word of mouth.
11, put the proposal in the collection office, ask customers to write the goods that need to be purchased.
12. Reception customer Psychological relaxed, the other side can not buy, can not be disappointed or unhappy expression.
13, collect money and look for small change, clear the face and find clean tickets for the guests.
14, the relationship between retail stores and customers is, in the final analysis, interpersonal relationship. Say hello to customers without saying anything. You know, shopping places are also a space for communication.
15, all children's clothing products are marked with price. Appropriate prices must be established on the basis of efforts to collect information about customers' price expectations and competitive stores' prices.
Promotion The original intention is to allocate 42 kilograms, but the actual sales promotion is not as good as expected: either let many enterprises spoil the robe or lose their wives or soldiers. Therefore, it is very important for businesses to promote sales. At the same time, sales promotion skills should also be mastered. Make sure your sales promotion is successful.
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