National Basketball League Tournament Sponsors

After 10 years of operation, the CBA League, which is the highest in China, has become the most professional basketball league in China.

At the same time, the operation mode of CBA is joint venture. In 2005, the China Basketball Association and Switzerland surplus company signed an agreement of 7 years plus 5 years. The joint venture established the basket basket surplus company and the Chinese side held 51%.

The surplus side provides us $6 million 500 thousand a year for the league and its clubs.

Now the CBA League already has 8 sponsors and partners. The biggest sponsor, Anta, sponsors about $20 million a year, and CBA has become a billion league match.

The operation of the NBL League (the whole national basketball league) is copied by the CBA mode, but the NBL teams are not worried, because the CBA League is making money, but most of the CBA clubs are in a state of loss.

No one is willing to do business at a loss.

NBL wants to make money, especially to attract a lot of capital to participate in club operation. It can only be achieved by exceeding CBA at a level.

Sponsors will not be interested in a non top level league with a level of attention.

"What kind of entry threshold will we not be able to enter? We will be able to compete this year. Why not let others come next year?"

It is good news for the Chinese Basketball Association officials to join the NBL League next year, but I am afraid it is not good news for the tournament to go up to a higher level.