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    Quanzhou Garment Accessories Industry Develops Rapidly

    2012/8/28 16:59:00 74

    QuanzhouClothingAccessoriesAccessories Industry


    The reporter recently learned from the Economic Advisory Group of Quanzhou Municipal Government that with the continuous extension and improvement of Quanzhou's textile and clothing industry chain Auxiliary material industry Rapid development. At present, only Shishi garment accessories account for more than 50% of the market share of the same kind in China, with about 100000 employees and an annual output value of nearly 10 billion yuan.


       Transform from practical function to fashionable decoration


    According to Xu Rongzong, a senior engineer of the advisory group, in a recent survey, we learned that at present, our city has formed a complete supporting auxiliary material industry chain in the field of garment accessories. Garment accessories products account for more than 50% of the market share of the same kind nationwide, with about 100000 employees and an annual output value of nearly 10 billion yuan.


    Take Shishi as an example. At present, there are more than 1000 auxiliary material manufacturers in the city, with products covering clothing , shoes, hats, bags, household appliances, and decorative accessories for cars, mobile phones, computers, and other products. The key enterprises are Hualian, Langdao, Hongpeng, Zhongxin, Jingdian, Boya, WorldUnion, and so on. An industrial chain with complete processing processes from raw material supply to die-casting, polishing, electroplating, painting, and finished products has basically formed, ranging from zippers and lace to pins and thread ends, There are thousands of species at least, tens of thousands and hundreds of thousands at most.


    At the same time, accessories products have also transformed from "practical function" to "fashion decoration". Accessories products have become the key elements of fashion and popularity, and high-quality accessories have become the key to the success of fashion clothing.


    As the content and level of consumer demand for clothing are constantly diversified, people's requirements for accessories are becoming more and more stringent. Yang Ziming, Liu Yong, Liu Yiqun and other well-known domestic design masters all believe that accessories have an extraordinary impact on the success of a clothing design.


       Professional market promotes the upgrading of auxiliary material industry


    It goes without saying that, Quanzhou The auxiliary material industry has strength and is transforming to the fashion direction. However, for a long time, because "only products, no professional market, Quanzhou enterprises have to go to Guangzhou and other rental stores every year to sell, and the cost spent on store rent alone in a month is more than 80 million yuan, resulting in a situation of" resources inside, taxes outside ", industry insiders said. Therefore, how to move the "market" back to Quanzhou has become the consensus of the auxiliary material industry.


    Xu Hongmiao, the general manager of Shishi Hongmiao Garment Accessories Co., Ltd., told the reporter that at present, in China, the accessories are mainly distributed in Zhejiang, Fujian and Guangdong, among which there are thousands of "Minpai Garments", which occupy an absolute advantage in the total number. In many fields such as trademarks, zippers and buttons, Quanzhou has the largest number of enterprises, and Shishi alone accounts for 50% of the country's total. Therefore, "in the face of such a huge market, we must have a professional market of our own. Only in this way can we develop together." Huang Wenyuan believes that, because the formation of a professional market, in addition to bringing taxes and solving employment for the local government, it is more important to let Shi Shi's accessories go nationwide.


    To this end, under the sponsorship of Shishi Garment, Shoes and Hats Accessories Industry Association, 116 garment accessories enterprises jointly invested to establish Shishi Accessories Market Co., Ltd., including Hualian, Zhongxin, Ford, Yideli, Lianxing, Hongpeng, Hongze and many other clothing, shoes and hats accessories Production and operation enterprises jointly inject capital to build this professional clothing, shoes and hats accessories market. At present, the professional auxiliary material market of Shishi City has been put into construction, with a planned investment of 600 million yuan. According to preliminary estimates, more than 2000 enterprises will enter the auxiliary material market, and the annual sales volume is expected to exceed 10 billion yuan by 2015.

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