Display Equipment For Clothing Stores

Display rack

The display rack is an important tool for arranging and beautifying the walls inside the shop.

about

The display rack used to be placed in the same scope as the display rack.

Recently, concave display has been implemented to improve customer convenience.

The display rack is specially made, with height and width consistent with the size and size of the store.

In addition, in order to make small commodities easy to see, small commodities should not be placed in the display rack, should be placed in front, so that customers can easily see.

Because the display rack is very high, the goods on the top can't reach the customers' hands, so the goods that the customers can reach with their hands can be placed below l60cm. If the name brand goods are placed, the height should be placed by the hands of the shop assistants.

Two, display props

Display small props, refers to the small display equipment used for hanging and placing goods on the business platform and on the stage, which is usually used by naked display goods to supplement the lack of large display equipment, or to make the plane props with high and low fluctuations.

The use of props is convenient for customers to associate, thus stimulating purchase desire.

But we should also pay attention to: (1) do not force the use of display items that are not suitable for the size of the merchandise. Instead, they are self defeating. (2) they do not have to use expensive high grade glass panels to be beautiful. They use metal tools and plastics with the same appearance and beauty, and do not cause unnecessary waste. (3) avoid using the shapes and colors that are not suitable for seasonal changes.

Three, display cabinets

Generally speaking, don't use the showcase too much.

Because no matter what products are displayed on bare display.

Except for small, high priced goods, or items that are easy to stain or stain, they must be placed in glass cabinets, and other goods can be displayed.

Make full use of counters and shelves for open display.

In addition, we should make good use of glass cabinets as a place to receive customers.

But the display cabinets from the abdomen to the chest can not be used to replace the counter.

The merchandise inside such a counter is not easy to see, so it loses the display effect.

Because it is easiest to see that the height of the product is from the moment to the chest.

When choosing showcase, it is not only the height but also the breadth and quantity of the shelf.

Cooperate with each other.

In addition, there are too few goods in the showcase. Too many are not good. Like a commodity warehouse, the display cabinet shows a rich atmosphere, but it does not show the best.

Four, counter

Especially in commodity stores, most of the central parts of shops use counters.

It is good to display goods that are not packaged in the counter so that customers can easily see their favorite products.

We must not expose too much and store all the shops on the floor as if all the goods are cheap goods.

In addition, if the location of the display is not at right angle with the customer's eyes, the display will not be conspicuous.

In order to overcome this shortcoming, we should work hard at the counter and use the way of raising the middle part of the counter to carry out the stereoscopic display on the top of the counter.

Because the corner of the counter obstruct the traffic inside the shop, the counter should be curved.

Five. Special offer.

Specials are set up to stimulate customers' desire for needs.

Therefore, we should display the most stimulating customers' merchandise in the place where the special price table is easy to take and place, so that customers can stop and reach the purpose of inducing customers to enter the shop.

Therefore, according to the sales policy, it is necessary to set up a place for the goods to be cheaply bought; the attractive goods are placed in one place; seasonal goods and fashionable commodities are put in another place.

This will make the whole shop lively and active, and it will cause customers to buy impulse.

Therefore, we should consider the shape and size of the special counter.

What we should pay attention to when using the special counter is the function of the special counter so that customers can stop in front of the store and then enter the store.

Therefore, the unit price can not be placed on the special platform.

Because the special counter can pick up the merchandise readily, and the special counter is too big.

In the central part of the market, the use of goods is not enough; moreover, the number of displays is too small, and it looks like space.

In addition, in order to better introduce the customer into the store, we must keep the shop front and access not blocked.