China'S Leather Industry Is Entering The Spanition Period And Will Take The Road Of New Industrial Development.

After more than 30 years of extensive and rapid development, China's leather industry has officially entered the spanition period. But how can enterprises spanform and upgrade, where to find fashion and technology, how to undertake spanfer and how to find new markets and opportunities?

In the face of doubt, we have gathered thousands of leather leading enterprises at home and abroad, and the national leather logo ecology. Leatherwear The development of China International Leather Fair, China International Footwear Exhibition and China International luggage, leather and clothing exhibition has released positive signals to the industry.

China Leather Association recently revealed that in the first half of this year, the international market was weak. domestic economy The impact of downward pressure and other factors, leather industry production, efficiency, import and export indicators and growth rate continued to fall. In the first half of this year, China's exports of leather, fur and products and footwear industry of above scale amounted to 33 billion 461 million US dollars, an increase of 9.1% over the same period last year, and the growth rate dropped 18.74 percentage points. Imports of US $3 billion 760 million, an increase of 9.3% over the same period last year, and the growth rate dropped 10.94 percentage points. The surplus reached 29 billion 702 million US dollars, up 9.05% over the same period last year. At this point, leather industry import and export growth bid farewell to double-digit era, all fell below 10%.

In the survey of China Leather Association's operation in the first half of the year, we find that from the market perspective, the export enterprises are more difficult to do than the domestic enterprises, and the sales of the enterprises which are larger than those of the foreign trade are lower than those of the domestic enterprises. brand Shoes enterprises with annual production capacity of 10 million pairs of shoes have higher risk and profitability levels, while small and medium-sized enterprises are concerned about the situation of stopping and closing. From the perspective of brands, orders for foreign brands are shrunk and their bargaining power is weak.

"We can not resist the temptation to keep the economy growing at a high speed in the short term, which means that in the long run, we will grow up one day. In the adjustment period of the world economy, the low speed growth is an automatic protection for the leather industry's foreign trade." Su Chaoying, director of China Leather Association, said that low speed growth is conducive to the spanformation and upgrading of leather industry.

Facing the grim reality, domestic enterprises are taking positive measures. At the exhibition, the enterprises in the leather production base join the exhibition to highlight the publicity of regional brands, create a cluster image, and attract large numbers of domestic brand enterprises and world-renowned buyers based on the resource gathering effect and cost advantage of the industrial base, showing the positive energy of China International Footwear Fair.

AOKANG group said that at present, the company imported more than 500 advanced production equipment from Italy, Germany and Czech, and is making all the spanformation of the production base assembly line. After spanformation, each production line is reduced by 20% to 30%, and the daily output can be increased by 500 pairs, which is also more energy saving and environmental protection.

In the first half of the year, the leather and shoemaking industry in Sichuan showed negative growth for the first time. Among thousands of foreign shoe enterprises in Sichuan, the number of enterprises selling independent brands did not exceed 10%, while the average export price of each pair of shoes in Sichuan was 5 US dollars. However, the average price of high-end brand shoes of AI Man International Limited reached an astonishing 400 euros in the European market. Liu Qiongying, chairman of AI min company, introduces that the company will invest 70% of its profits every year and increase production efficiency by 20% through manufacturing technology.

At the same time, along with the industrial gradient spanfer to the central and western regions, Anhui, Hunan, Jiangxi and other resources and labor provinces are feeding the "East shoe shift" this big cake.

"Industrial spanfer should be planned in a comprehensive way, reasonable control of scale, consideration of comprehensive environmental carrying capacity, rational allocation of upstream and downstream industries, handling of the relationship between leading enterprises and supporting enterprises, improvement of the level of cooperation and division of labor, so that enterprises can be spanferred into and retained." Su Chaoying pointed out that the industrial spanfer and spanformation of China's footwear industry is the general trend, but the shift is not simply moving and copying, but a new way of developing new industries on the new technology and new platform, taking the combination of spanformation and spanformation, expanding and upgrading together.