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    Step By Step

    2008/4/21 0:00:00 10518

    Step Max

    The mus group welcomed the arrival of its image spokesperson Tong Dawei.

    Yesterday, Tong Dawei, a popular movie star in Jinjiang, attracted many fans from Jinjiang.

    And Tong Dawei's Jinjiang mus shoes and Garment Co., Ltd. (hereinafter referred to as "step me") is also pleased to "group" to participate.

    "We came to Tong Dawei!

    He seldom comes to Jinjiang. Today, he can come to attend the first film festival in Jinjiang. As a spokesman for the "step me", we should also do our master's friendship.

    Ding Peirong, director of step me, said.

    According to the introduction, step Mei Si was founded in 1992, the company has introduced several high standard professional shoe making production lines from Europe and the United States and other advanced countries, and paid close attention to product quality and R & D capability. The annual output has reached 3 million pairs.

    At present, mus has developed a mature sales network in China, and its products are exported to more than 20 countries and regions in Europe, America and Southeast Asia.

    In 2004, he invited Tong Dawei, the idol star, to be the ambassador of the sunshine.

    Since then, they have expanded franchising business with regional agents and franchisees.

    At the same time, step Mei spent a lot of money in the domestic strong media Hunan TV launched the entire year's television advertising, in the "entertainment unlimited", "happy camp", "Rose of the covenant", "music constantly singing friends" four Hunan satellite TV ratings program on the annual roll play.

    "Now the company's product type, access has been relatively rich, the product is not limited to the original youth sports shoes, the popularity is also improved, this is Tong Dawei as our spokesperson still has a lot of relationship."

    Ding Peirong said.

    Reporters saw that yesterday, Mei Si also deliberately organized a hundred people to form a "fan group", prepared flowers, Tong Dawei's poster and all kinds of small gifts, welcome his arrival.

    Ding Peirong told reporters that before they were also very supportive of Tong Dawei's career and work, for example, when shooting the TV drama "struggle", they also specially sent people to the company's newly designed shoes.

    As for the choice of Tong Dawei as spokesperson, Ding Peirong said that "mus" is a "leisure and fashion" youth sports brand, which is very similar to Tong Dawei's appearance and personality. "He is very consistent with our brand image and positioning."

    Today, the cooperation between pace and Tong Dawei has entered the fifth year, and Ding Peirong is satisfied with the effect of cooperation.

    "We think that youth is the gift that the creator gives to everyone. It is actually not limited by age. As long as you keep optimistic and sunny, pursue your dreams, so no matter what age you arrive, your heart will remain young, and every step of your life will be wonderful."

    Ding Peirong said.

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