How To Retain Competent Salesmen In Clothing Enterprises

Sales managers often get together to complain that it is too difficult for them to train people now, and those who have the ability to fly slightly harder to quit.

Retaining the capable person and driving away the incompetent people are the embodiment of sales management ability. They are two aspects of a capability. I just want to discuss how to retain competent people through this article.

To retain competent salesmen, it is difficult to say, but only three steps are needed: first, establish a clear and meticulous assessment system and strictly enforce it; two, a certain emotional communication; three, maintain a certain percentage of promotion and elimination rate.

Set up a clear and careful examination system and strictly enforce it.

Most of the salesmen who have the ability to abandon us are not due to salary problems. A comprehensive assessment system must be a combination of hard target performance and soft indicators. Such assessment can reflect a person's comprehensive performance.

The hard index must be clear, the calculation method is simple and clear, the soft index should be comprehensive and meticulous, and it can reflect the salesperson's performance from all angles.

Strict examination is not only a reference standard for salary distribution, but also a standard for promotion and elimination of salesmen.

Certain emotional communication

Working in a team, do people live a real life? No! After solving the worries of food and clothing, people live more in their senses and pursue their sense of identity, that is to say, they are more in pursuit of their own position in others' hearts.

Most of the way to acquire this feeling comes from language communication.

For a competent salesperson, the necessary emotional communication is necessary to let him feel the importance attached to him.

There are three ways to communicate emotionally.

One is to give them special training opportunities. The training mentioned here includes three meanings:

1, frequently get the small kitchen that you provide, explain company's policy, information and company's dynamic;

2, occasionally take part in the company's quarterly or annual meetings, personally feel the company's corporate culture and value orientation;

3, to provide opportunities for participation in external communication and training.

The two is to recommend it to your boss. There are two ways to recommend it.

1, make use of the opportunity of the conference to make a representative speech, not only to introduce the representative experience, but also to share the common experience of the team.

Such speeches must be carefully prepared, carefully deliberated on the contents of the speeches, and the process of speeches must be carefully prepared. Otherwise, the beautiful thing that had made it appear turned into a humiliating embarrassment.

2. When reporting to the boss, explain the innovative work to the boss in detail and invite the boss to inspect the area under his jurisdiction.

Once the boss agrees to inspect, because the market performance will change over time, make careful arrangements and never make a fool of yourself.

Maintain a certain proportion of promotion and elimination rate

If you have two familiar sentences with a team, you must bear in mind that "the power of example is endless" and "there is no motivation without pressure."

Therefore, every half year meeting and year-end meeting must be joyous and some people cry.

Promotion and elimination are the improvement of assessment system.

Promotion can give outstanding salesmen the chance to display their talents, and can also give the salesmen who can perform well as examples to make them become outstanding people. Elimination is not only a punishment for those who lag behind, but also a stimulus to ordinary people, and a psychological consolation to those who perform well but are not promoted.

Every sales manager wants to keep a group of them.

The salesperson must also realize that the salesperson who has the ability to abandon us is not a bad thing. If the ability of the other party can not be released, it is also our mind to let the eagle fly to the sky.