High Price Promotion Method And Processing Sale Method Of Clothing Enterprises

　　 clothing The success or failure of marketing is not only related to the performance, quality and price of the garment, but also closely related to the sales strategy and sales way of the shop. Therefore, if the quality and price are very good, if the sales strategy is not proper, it will not be accepted by the consumers. The service quality and sales strategy of the shop are beyond reproach. If the quality, performance, price and other aspects of the clothing are not satisfactory, it will not be accepted by consumers. Under the condition of cheap and beautiful clothing, the sales strategy of the shop will be absolutely important. The following sales strategies are worth learning from:

　　 High price promotion method

Generally speaking, the price of clothing should be low, but there are always some things in the world that people expect.

A funny thing happened in Arizona. A jewelry store bought a number of beautiful emeralds. Because the quantity was too large, the boss was afraid that he could not sell it in a short time and affected the turnover of funds, so he decided to save only a small profit and sell it at a low price.

The boss thought that the emerald of the best price would soon be sold out, but it turned out to be a bad thing, and the sales situation was very bad. At this point, the boss hurried to discuss business in the field. When he was on the line, he ordered that if the sales were still improving, he would sell it at 2/1 price.

A few days later, when the boss came back, he found that the emerald had been sold out and checked the price again. It turned out that the salesmen had mistaken their boss's instructions for selling at 1 to 2 times the price. They did not expect that after the price increase, buyers were more and more.

It is often this complicated factor, so some consumers are not very low in buying clothes, and often have a psychological state to show their social status by buying expensive clothes.

The high price sale law applies to Marketing High grade clothing shops and entertainment industry providing fashionable services.

This sales method is applicable to stores that are mainly customers. In order to consolidate our old customers and win new customers, we must maintain our service image for a long time. We should not neglect the customers because of the good business now, nor can we reduce the purchase grade because of the shortage of some garments, so as to increase the short-term benefits.

We often see this situation: some shops are losing because of the backlog of some clothing, and the boss passes the losses on to consumers. This way of killing consumers can only make them lose credibility in consumers' minds, lose old customers, and win new customers.

　　 Processing and selling method

machining Sales method It is to transform or process some of the unsalable garments according to the customers' requirements, and then put them on the market.

For example, some large purchases of clothing, because customers can not accept the number of large packages of clothing, resulting in unsalable sales, this is a face to face confrontation with customers need to use the method. Because some customers are strong and competitive. When he hesitates, if you only stimulate them slightly, he will buy some expensive or unnecessary commodities because of psychological factors such as "face" or "ostentatious". At this point, if you break up the large packaging garments into small packages, you may make the backlog become a best seller.