Wenzhou Shoe Senior Customized Service Platform Officially Unveiled

Yesterday, from China leather and

The Wenzhou shoe senior custom service platform built by the Wenzhou Research Institute of the Research Institute and the Wenzhou consultation center of Taiwan's image consultant alliance were officially unveiled. The designer's leading research team's "leather shoes advanced customization" mode and the fusion of personal image management service provided a new choice mode and demonstration for our shoe-making enterprises exploring the road of pformation and upgrading.

"Intelligent manufacturing" highlights the charm of products

"Advanced customization" is known as "the top technology of the ivory tower in fashion industry", which is limited to the strength of scientific research. At present, shoemaking enterprises in our city seldom get involved in this field.

As a scientific research institution of the National Academy, which is introduced by the Wenzhou municipal government, China

The Wenzhou Research Institute of the footwear industry research institute is committed to improving the technology level of the industry in an all-round way. It has undertaken more than 200 projects to complete the provincial science and technology projects and the pformation of scientific and technological achievements.

The shoe technology laboratory has successfully hatched "leather shoes advanced customization" project through more than 4 years of key cultivation, and has taken the lead in building the "Wenzhou leather shoes advanced customization service platform". Yesterday, the "shoes" advanced display and experience center of leather shoes was unveiled.

Insiders said that in the new round of shoe industry game, the project will boost a number of shoe enterprises in our city to take the high-end product path, and provide fresh impetus for the pformation and upgrading of enterprises.

According to the introduction, this "leather shoes advanced customization" service, guided by designer brand, pays attention to product innovation in creative design, process technology and material selection.

In the "leather shoes senior custom experience center" hall, each pair of shoes displayed on the display embodies excellent quality, unique design and artistic expression, giving people a feeling of exquisite silk.

It is understood that not long ago, a senior British designer, Steven, had seen the shoes displayed, and thought that their shoes had reached the level of European advanced customization.

Fang Yan said,

Shoemaking enterprises should pay more attention to increasing the content of innovation and technology and enhancing the cultural taste of products in the future.

"Demonstration" model leather shoes culture

The "shoe senior customization service platform" exhibition and experience center, the "Hall of fame", overturned the concept of traditional shoe shop, and built the experience center into an elegant club with a set of advanced custom shoes display, shoes culture exhibition, image consultant and designer salon.

Fang Yan said that the club experience center is a classic mode of European "advanced custom culture". Instead of putting the product in front of the customers, it can let customers calm down and experience the cultural environment. At the same time, it is also the space for professionals to exchange shoes and taste shoes.

"Shoes have deep cultural accumulation, but at present, Chinese people have little knowledge of modern leather shoes culture."

Fang Yan said that the most essential difference between leather shoes' advanced customization and industrial production lies in "who is making shoes", the former is from the designer and the scientific research team, and the latter is the manufacturing worker doing the shoes. Only when "science and technology blend in tradition, technology integration art" can we make good shoes with soul.

Integrating image theory into leather shoes customization

To create a culture of "occasion wear", the Wenzhou Research Institute of the leather and footwear industry Research Institute of China launched the "leather shoes advanced customization" innovation project. It also introduced the establishment of the Wenzhou Consulting Center of Taiwan winning the image consultant alliance, and promoted the "4D image theory" with the core of omnidirectional personal image management.

It is understood that personal image management is a new discipline, started in the 80s of the last century, the United States, clothing appearance, etiquette behavior, communication skills for the three main axes.

This discipline has undergone four stages of development, including physical, psychological, social and latest spirit. It has been integrated into the most comprehensive 4D image theory, helping people achieve four goals: "body elegance, beauty, psychology, self expression, social excellence, spiritual self confidence and happiness".

Industry experts said that the integration of image learning into "leather shoes advanced customization" subverted the traditional leather shoes customization only to do "foot service", and pioneered a brand new service mode.