A Comprehensive Understanding Of Home Textile Brands Is Very Important For Making The Right Choice.
According to incomplete statistics, at present, China market There are more than 600 home textile brands. In the face of so many brands, choosing the most suitable brand is very important for the intention franchisee. In order to get more franchisees, each brand tries to publicize information that is advantageous to itself, but the negative information such as closing rate is less and less, which is misleading to the intention of the franchisee. Therefore, a comprehensive understanding of a home textile brand is very important for making the right choice.
According to media reports, the Ningbo Bo Yang Home Textile Co., Ltd., founded in 1995, was the first domestic product to produce and sell home textiles, and pioneered the concept of "home textiles". In fact, carefully observe the name of the enterprise containing "home textiles" the establishment time of the enterprise, after 1995. Since then, in less than 20 years, we have killed more than 600 home textile brands. What is their past and present life?
In order to help you better understand these brands, Xiaobian will classify the home textiles brand from different angles. This article will take stock of home textile brands under subordinate groups.
Ordos home textiles
According to the online data, Ordos group is a large modern enterprise group which was built up and put into operation in 1981. After more than 20 years of development, especially the large-scale industrial expansion in the early 21st century, the group has formed the management pattern of cashmere, coal, electricity, metallurgy, chemical industry and the coordinated development of the five industries. On the basis of the cashmere industry, the group has expanded to the fields of woollen sweater, men's wear, women's wear, underwear, fur, feather, home textiles, and other non velvet garments.
Hangzhou Erdos Home Textile Co., Ltd. was founded in 2006. It is a subsidiary of Erdos Group. It is a comprehensive home textile enterprise which combines style design, surface accessories research and development, brand operation, marketing and production. It is mainly responsible for the overall market operation of Ordos group in home textile projects. It is also an important part of the "Ordos" brand clothing industry structure, like "Ordos" cashmere sweater, men's wear, women's wear and underwear.
Erdos home textiles is committed to creating the whole (big) of honor and warmth. Home textiles The goal of the brand is to create a top-notch local brand that is rich and elegant in China, and is committed to providing a warm and comfortable sleep environment for hundreds of millions of families. Erdos home textile brand market positioning for the high-end market.
Sakura home textiles
Shandong Ruyi science and technology group is a large Sino foreign joint venture with diversified holdings. The group involves rabbit hair spinning, textile and clothing, home textiles and other industries, and is a well-known textile related diversified industry group in China.
The cherry Textile Group under the Ruyi group is a modern cotton textile enterprise. It owns 11 holdings and subsidiary companies, and manages yarn, cloth, clothing, home textiles, investment and development. According to reports, Sakura group has always been the main fabric supplier of China's high-end home textile brands, and the home textile raw materials used in Sakura home textiles are all high quality and high density embryo fabrics produced by the group.
Bo Yang home textiles
Bo Yang holding group, formerly known as Yongfeng cloth factory, was founded in 1958 and is a pioneer in China's textile industry. As a model enterprise of textile industry reform in Ningbo, after more than ten years of development, it has become a comprehensive group company with billions of assets and over 16000 employees, who are involved in two major industries of home textiles, clothing, and three major projects of real estate, commerce and industry investment, holding more than 30 enterprises.
Founded in 1995, Ningbo Bo Yang Home Textile Co., Ltd. is one of the wholly owned subsidiary of Ningbo Bo Yang Textile Co., Ltd. Bo Yang home textile is the first domestic product to produce and sell home textiles. As a pioneer of China's textile industry, Bo Yang home textile has guided the industry to enter the home textile brand market in an all-round way.
Red bean home textiles
The red bean group is a key enterprise group in Jiangsu province and one of the 120 deepening reform pilot enterprises in the State Council. The "red bean" trademark was recognized by the State Administration of industry and Commerce in 1997 as China's well-known trademark. Through ISO9001:2008 quality system certification, enterprises have many "China famous brand" products.
Red beans home textiles belong to Hodo Wuxi Changjiang Industrial Co., Ltd., one of the ten largest subsidiaries, is a subordinate enterprise under the red bean group. It is reported that the red bean home textile has been formally established since 2000. After ten years of development and accumulation, it has initially formed a certain scale of industry. HOdo red bean home textile is based on the original red bean home textile in the second half of 2010, with a brand-new brand style and product concept, the home culture home textile brand is built with heavy resources.
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