Confidence, Win The Future Seven Card Men'S 2013 Spring And Summer New Product Order Meeting
Seven cards
Men's wear
In Xiamen Xiang Lu Kokusai Hotel, grand unveiled the spring and summer 2013 new product order curtain.
Mr. Hong Zhaoshe, chairman of Qipai, went to the scene and gathered with agents and distributors from all over the country.
Last season, after the "take-off" momentum, Qipai again led by speeding, with "sharp entry" as the topic to accelerate the brand gallop the industry.
On the day of the order, Mr. Hong Zhaoshe, the chairman of seven cards, explained the brand development strategy and the design concept of spring and summer new products in the past 13 years, and the future market planning.
It will be mentioned that the brand new three big brand logo system will be launched in 13 years in 2012.
The application of brand new logo has strengthened the brand belief of "Qiyi and win the future", and has always been the goal of "making Chinese fashion in the world".
The "city traveler" theme fashion show, which was preheated at 19 in the evening, let guests know the trend of the new product beforehand.
With the theme of Qipai 13 spring and summer new products and the design conception of black mark, purple standard and red label, the black mark is divided into three series of classics, business and leisure. It is designed with classic fashion product style and mature and stable style. It is satisfied with Qipai's current stable consumption group. It is also popularized by the theme of Changyang heart brigade, civilization and Califonia's product story.
The purple standard is divided into three series: elite, fashion business and city leisure.
fashion
The style design is to meet the younger trend of the market and expand the middle and high-end market. The three series are the theme story of the product, which is based on the origin of the city, the purple life and the blue coast.
The red label is divided into three series: dress, business and leisure. In spring and summer, red label products emphasize the characteristics of traditional collar clothing, and the innovative version and style design make the classics long lasting and satisfy the needs of consumers in all walks of life.
Qipai 13 spring and summer new product more clear positioning, accelerate the development of seven brand brand.
With the opening of the first purple label image store in 12 years, the 13 card plan will add more purple logo stores in the country, and will set up a red label independent store in the future to open up a new chapter in the development of multi brand businesses.
The establishment of Qipai University and the promotion of intangible heritage research projects with Tsinghua Academy of fine arts have pushed the seven cards to a new level in the industry. In the future, we also firmly believe that "seven card men's clothing is the world's shoulder, and China's leader is popular in the world."
Two thousand and thirteen
Seven cards
Drive the fashion drive with the taste, and control the cooked male heading with tolerance.
Sharp into the extraordinary style, enjoy the journey of the soul.
- Related reading
2013 New Products Of Spring And Summer Show The Brand Charm And Lead The Trend Of Casual Wear.
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