Bishan Will Lead The Development Of World Footwear Industry
The faster we develop, the more we need to emancipate our minds.
The brilliant and innovative Bishan people are looking at China, watching the world, breaking through the "Canyon consciousness", abandoning all the ideas that affect development, with the courage to think hard, develop the courage of opening up, and innovate the vitality of starting a business. A few years ago, only a few leather shoes court shops were built in 12 years ago, and became a shoe market in Western China, which now has more than 1300 footwear enterprises, such as the world shoe giant Brazil peononna company, China shoes king AOKANG group and so on. It gradually leads the Chinese shoe industry onto the international stage and becomes the advanced model of Chongqing's pioneering and industrial development.
In January 10, 2008, the sun was shining in Bishan.
On the blackish green signature stage, two contracts are signed. The signing of the contract means that the world shoe giant Brazil's Monte Carlo company will be officially settled in Bishan.
With the two goblets full of red wine touched lightly, the international cooperation of Bishan footwear industry started.
The sun shines through the floor screens into the conference hall. What people can see is the bright future of Bishan footwear industry.
As a matter of fact, the achievements of the footwear industry in Bishan today are obvious to all.
There is such a group of data: at present, the footwear industry in Bishan has more than 1300 enterprises and about 60000000 pairs of leather shoes annually, with an output value of 4 billion 570 million yuan, and nearly more than 60 thousand people have been employed.
In the face of such a proud achievement, is it going slowly and steadily, or is it a bold breakthrough to participate in the international shoe industry's big cycle and big competition and achieve leaping development?
Bishan's decision makers chose the latter.
"As a leader, we must break through the regional thinking, observe the development trend of the world footwear industry from a global perspective, and find the positioning of the footwear industry in Bishan, and boldly participate in the economic cycle of the international footwear industry. Bishan is not only the Bishan of China, but also the Bishan of the world."
Ding Hong, Secretary of Bishan county Party committee, said.
As a result, Bishan turned its attention to the world and aimed at "giant" enterprises with world-class research and development, production and sales capabilities.
It is hoped that these giants will be invited into Bishan to promote the upgrading of the whole shoe industry in Bishan, so that more local shoe companies in Bishan can go abroad.
At this time, the company is also facing the strategic adjustment of enterprise development.
Due to the influence of many factors, the production cost of the company is too high, and the manufacturer's OEM is not suitable for the development of the company.
He is also looking for a region with good development environment to build his own export base for leather shoes.
It has cast its eyes on Bishan, the shoe capital of Western China.
One is China's western footwear capital with obvious location advantages, convenient pportation and good foundation. One is the "giant" enterprise with the world's shoe making standard.
After signing the contract, the company invested 160 million yuan in Bishan to build 8 international standard shoemaking lines, and the design and production capacity is 4 million 500 thousand pairs of leather shoes exported annually.
At the signing ceremony, Leeson, a senior executive at pononde, said: "attracting loco is not only the location and foundation of Bishan, but also the strategic vision, open mind and development awareness of Bishan's policy makers. We feel confident that we will cooperate with such partners."
The signing of this contract lasted three years, and the main leaders in Bishan did their best in the signing process. Their sincerity was also an important reason for moving the company.
At the time of a negotiation, paramount went to Chengdu, while the main leaders in Bishan were in the East China Merchants. In order to settle the details of the contract, Bishan's main leaders made a special trip to Chengdu.
Bishan's efforts to attract investment are very moving to enterprises settled in Bishan.
As for the soft environment of investment in Bishan, Leeson gave an example. In order to enable pun Norma to start production smoothly, Bishan took the initiative to undertake the obligation to train its shoemaking workers to solve their human resources problems, so that people could use it when they came.
There are many such measures, and it is precisely this way that big international and domestic enterprises such as AOKANG and AOKANG are good at Bishan and gathering in the region.
In their eyes, the advantage of Bishan lies in the unique environment of hard investment and the ingenuity of soft environment.
"Vigorously developing inland open economy and taking the initiative to undertake the gradient pfer of Eastern industries is an important measure to achieve better and faster development of Bishan's economy. By strengthening exchanges and cooperation with related industries at home and abroad, Bishan's economy has been leaping forward.
Bishan county magistrate said to Ke Wen.
It can be foreseen that with more shoe giants such as that of Bishan, the shoe makers in Bishan will bring the production level, management consciousness and business philosophy of the leather shoes industry to a new level.
The sunshine is still bright, maybe the internationalization of Bishan footwear industry will go through some trials and hardships, but everyone always believes that the sunshine will be more brilliant after the storm.
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