At That Time, Intelligent Science Elements Were Still Invading The Costume Design.

When LADY GAGA wore a wig like radial wig at the International Electronics Fair, the whole world was shocked.

At this moment, fashion and technology seem to have found the perfect balance.

When fashion is covered with smart clothing, scientific elements invade clothing design.

No technology - that's what the industry once said.

People think that art and creativity drive fashion forward, technology is the most ornament.

But after entering the new millennium, this assertion has faced unprecedented challenges.

Whether it is the most seasonal retrofit fabric on the Paris T stage, or the music jacket that can store chips, it implies that the trend of labeling high-tech labels is becoming popular.

"In the next 10 years, the elements of science will increasingly enter the field of fashion design, and the traditional manufacturing process is facing innovation."

Paul &Shark Design Director Andrea Dini said in an exclusive interview.

Recently, the brand's 2012 spring and summer clothing show in Shanghai was named "Tech in Style", showing new technology products from "heat jacket" to "aluminum gold" jacket.

Whether the grafting of technology and fashion can meet the design gap? In the past century, fashion has undergone the replacement of Neo classicism, hippie and minimalism, but in the past 20 years, it has left only copies and tribute to the past.

Where is the future of fashion? Perhaps, the intelligently dressed high-tech cloak is shaping a new trend.

Fabric change function

CEBIT, Germany, is an exhibition of technology and industry, but has attracted many fashion brands. Andrea Dini has been in Hannover for several years.

"I think garment manufacturers represent more than a year."

He said, "at least this shows that fashion is paying more and more attention to the progress of science and technology."

Technology has always been the source of innovation for Paul &Shark, which originated from Italy leisure in sailing competitions.

There are independent R & D centers. Almost every season's new products are sold with the latest high-tech fabrics. It is said that every new item has been tried out by sailing captain and crew under severe weather conditions.

Andrea Dini pointed to a jacket called typhoon 20000, which told the newspaper that because of its special coating, the fabric can resist heavy rain and typhoon rainfall pressure.

"20000" refers to the unit of rainfall. If R & D is successful, the company may launch the new typhoon 30000 next year.

It's hard to imagine why a general worker needs a jacket that can withstand typhoons.

He may be a fashion person, because fashion pursues the essence of individuation and differentiation, which explains why many brands are developing their fabrics.

As for fabrics, there is a famous saying: only after lovers' caress is good cloth.

The advent of new fabrics has rewritten the history of clothing many times.

In the 50s of last century, the appearance of a very soft blue silk fabric was called "women's skin". When the underwear with lace, lace and silk appeared, it aroused women's enthusiastic response, and was called "underwear revolution".

"We have always emphasized the comfort of fabrics, how to make them lighter, thinner, warmer, softer and less susceptible to fading."

"In recent years, we are more concerned about the functional development of fabrics," Dini said.

Shielding the body from the cold is the biggest function of clothing. Until the fashion gives the pure meaning of clothing, its functional meaning is disintegrated.

It is interesting that the "functional" clothing led by high technology is now being repeatedly advertised by fashion.

The color changing clothing developed by Merck chemical company can turn blue at 28 degrees Celsius at 33 degrees Celsius, black in low temperature and other colors in the middle temperature.

South Korea has introduced super strong floating textiles. Only 300 grams of such textiles, 130 kilograms of heavy weight, can float easily in water.

Japanese composite fiber clothing, the use of carry on rechargeable batteries, in cold winter, can keep the body warm.

German designer's "paper clothing" melts when it meets water, which is suitable for tourists to wear for a single time.

The British fashion industry is developing clothes that sprays directly onto the skin, and changes the color and fragrance of fabrics with changes in mood and background.

"The functional development of fabrics is the main trend to enhance the value of clothing."

Zhang Peihua, a professor at the Textile College of Donghua University, told the newspaper that the pace of research on new fabrics is almost international.

"What we are doing now is adding antibacterial function into the fiber, enhancing fabric moisture permeability, quick drying, moisture absorption and sweat perspiration."

T3 magazine recently named the world's coolest 8 high-tech clothing.

For example, like "the most fitting garment" of hair spray, the most intimate clothing that can be automatically photographed by a wearer can be enriched with vitamin E and anti-aging "most healthy clothes". All these strange fashions are related to the development of new fabrics.

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The intelligence of future fashion

Futurism was the favorite theme of fashion designers in the 60s of last century.

The metal felt fabric and the bright color selection of Pierre Cardan are the best among them.

This autumn and winter fashion week in Paris, Balenciaga creative director Nicolas Ghesquiere combines the retro fluorescent tune of science and technology fabric with science fiction painting, so that viewers can see the OL fan in the future concept world ahead of time.

What is the futurism of fashion? Designer Jean Paul Gaultier may say that the postmodern fashion of the fifth elements is worth referring to.

However, in 1997, when he co worked with director Luc Besson in the fifth elements, computers and cell phones were still new, not to mention iPad and iPod.

If we must give annotated futurism, we should know the youth of social networking and apple series.

May have more say.

It is reported that scientists have developed a T-shirt that interacts with mobile phones. The fabric of this T-shirt is woven into sensors that can exchange information with electronic devices such as mobile phones. It will remind you to check your cell phone as long as there is external information coming in.

In addition, French fashion designers collaborate with scientists to unveiled a smart shawl, which can record the movements of people when embracing, and then let the shawl mimic this movement.

Don't think this is just a fashionable thing in the laboratory.

"Paul &Shark's iShark jacket can perfectly connect and remote control iPhone (mobile Internet) or iPod, so users can listen to music or listen to the phone through earphones at any time."

Andrea Dini introduced.

People often use Apple products as a case study of technology to fashion.

Fashion is also being grafted through science, and absorbing network and communication has become a standard component of it.

The US media even predicted that the future clothing will become a real "multi-function portable high-tech product".

Last August.

At the computer graphics annual meeting in San Diego, California, an exhibition on future clothing attracted the attention of a large number of audiences.

Among them, the solar bikini designed by Andrew Schneider of New York University is equipped with 40 photovoltaic cells, which can generate 5 volts of output power. By attaching the USB interface, it can charge small accessories like iPod player.

Motorola's electronic ski jacket has a complete communication system.

Not only can it play music, but also the two independent speakers on the hat can also produce professional 3D surround effect.

Not only is the music jacket, but the DADA company in the US also introduced a basketball shoe with MP3 function, which can last for 6 hours once it is full of electricity.

Futuristic fashion is simply putting the computer on.

"This is the trend of innovation in the garment industry."

Andrea Dini said, "its function is not just simply listening to music."

It is reported that Nike is working with Google maps and apple mobile phones to launch a sports shoe that allows users to track their "electronic footprints" on Google maps.

When the sneakers connected with the sensor are connected to the network, users can download their training on the Internet through mobile phones, including running kilometers, heat consumption, pace and so on.

"Designers may also install hidden sensors in clothing to measure people's health through body temperature and heartbeat."

Andrea Dini predicts.

Some people think that intelligence is a compromise between fashion and technology.

For the time being, the high-tech gadgets in the laboratory are not beautiful and bulky. They reduce the aesthetic standards of fashion.

However, in the era of fashion stagnation, intelligence is indeed shaping a new fashion. What is more exciting for fashion than fresh things?