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    How To Do Well The Space Planning Of Clothing Design Booth

    2012/10/11 16:07:00 24

    Fashion DesignBoothSpace Planning

     

    Generally speaking,

    Booth

    The space is divided into three parts according to the functional orientation: exhibition area, audience area and staff area.

    The exhibition area is mainly used for display of exhibits, including display rack, ornaments, windows, models and other exhibits, such as display space and advertising space. The audience area refers to the space for visitors to visit, including the reservation of the access channel, the fitting area such as seat reservation for trying shoes, dressing glasses and space reservation in the dressing room.

    Employee area refers to the work area of exhibitors.


    Because the exhibits are the core of the booth display, the exhibition area is the main body of the whole space and the core area of the booth design. Therefore, it is worth careful consideration and careful design.


    The audience area is the space for full exchanges between the audience and the booth. The reservation of the passageway is especially important because the scientific and convenient design of the passageway enables the audience to act conveniently when patronizing the booth, and ensures the smooth flow of the whole visit process.

    In the design process of the channel, we should design according to the display mode of the exhibits and the habits of the audience, so as to facilitate the design of the audience. The basic principles are as follows:


    As far as possible to extend the audience's stay in the booth.

    For example, the main channel will be held around the booth for a week, so that the audience can see all the exhibits displayed in the booth when they visit.

    Allowing the audience to stay for another minute will give exhibitors more opportunities.


    Control the channel area of the stopping part and moving part.

    Audience

    During the visit, stop watch and move can be guided by the design of the passageway.

    The stopping space can be generally spacious, comfortable and convenient to watch the exhibits. The walking part can display some auxiliary exhibits, and the orderly movement of the audience can be traced through the attractive exhibits such as accessories, advertisements, and models and hanging samples.


    Grasp the direction of audience movement.

    As long as we observe it over a long period of time, we can see that the flow of visitors is not disordered. The audience often travels in a certain direction. For example, Chinese audiences like to walk counter clockwise, while foreigners like to walk clockwise. Therefore, attractive exhibits are displayed at the entrance of the booth, and the clockwise or counter clockwise channels directly connected to these entries are designed to facilitate visitors to enter and visit.


    Everything follows the principle of making the audience comfortable and comfortable.

    For example, in the design of the passageway, the width of the passageway should be comfortable, not crowded and depressed. The height and density of the clothing on both sides should also avoid the feeling of depression to the audience of the channel; the material of the ground and the decorative effect of the floor should also be as comfortable as possible.


    Main channel, vice

    passageway

    Coordination.

    The main channel is a reserved channel for the viewer to browse all the goods in the store. Most of the audience's usual path in the booth is the main channel of the booth.

    The main channel of the large booth can be designed as ring or well type, and the small booth can be designed and shaped.

    Under normal circumstances, the display and anti key exhibits should be displayed on the main passageway, and on the main passageway, several highlights should be designed through the props to arouse the audience's mood.

    The secondary channel is usually guided by the main channel to reach different exhibition areas. The number and shape of the auxiliary passageways can be designed according to the actual needs, and sometimes it can be used for emergency treatment.

    Sub channels often display some auxiliary exhibits, occasionally design some highlights in the secondary channel, adjust the audience's mood and satisfy some individual needs. General main passageways and auxiliary passageways are also common means for exhibitors to classify the exhibits.

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