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    Analysis: The Development Of Fictitious Economy And Real Economy In The Current Economic Situation

    2012/10/17 10:55:00 20

    European Debt CrisisShoesPformation And Upgrading

     

    international

    financial crisis

    The European debt crisis has continued to create trouble. The turbulent environment has led to a sharp contraction in external demand, resulting in a sharp decline in exports and thus affecting the production and operation of many entities.

    Faced with high returns in speculative markets, a large number of private capital flows into it, and many enterprises that should stick to industry also have high risk investments.


    Under such circumstances, Quanzhou calls on entrepreneurs to adhere to the development of the real economy and realize the "two pioneering work".

    A few days ago, in the summit forum held in Chongqing and Yichang, the entrepreneurs of Quan Ji made their own views on the development of virtual economy and real economy in the current economic situation combined with their own entrepreneurial experience.


    Viewpoint 1: small products can be made into big businesses.


    "In 2008, when the world financial crisis went bankrupt, Iceland, the president sold the yacht to repay debts, and regretted saying," if there are salted fish, there will be no economic collapse ".

    Fishing industry

    If it is lost, the country will go bankrupt. "

    Chen Jiaming, Secretary General of the Quanzhou chamber of Commerce in Shenzhen, started with an example to explain that if we do not stick to the real economy, engage in virtual economy, blow up the stock market bubble, house price bubble and financial bubble, we will break down one day.


    He said that Wei Jie, a famous economist, once said, "do not belittle your hat or shoes," which are all necessities of life.

    Adhering to the real economy can also make small products a big undertaking.


    For example, Yang Liancheng, executive vice president of Shenzhen Quanzhou chamber of Commerce and chairman of Shenzhen Maxiong Industrial Co., Ltd., founded in 2001, Shenzhen Maoming vegetable distribution company, in Beijing for ten years.

    Guangdong

    Hubei, Yunnan, Gansu, Fujian and other places to set up vegetable bases, vegetables distribution to the major supermarkets and Hongkong major hospitals, and even in Malaysia, Indonesia and Thailand to establish distribution branches, due to integrity management, service in place, quickly occupied the market, becoming the leader of the vegetable distribution industry.


    "Mr. Yang Liancheng has made unpopular vegetable distribution in a fashion, selling 1 billion 200 million yuan annually, creating famous brand and leading the farmers to become rich."

    Chen Jiaming believes that as long as we stick to the real economy and have a strong vitality, private enterprises will be able to germinate if there is a bit of rain and dew.


    Viewpoint two: we must occupy the commanding heights of science and technology.


    Wu Bishui, President of the Quanzhou chamber of Commerce in Chongqing, said that the central economic work conference held at the end of last year stressed the need to "firmly grasp the solid foundation of developing the real economy", which shows that the real economy is a mainstay of the national economy and a vital guarantee for the healthy and stable development of the economy.


    "A country can stand up in an intricate economic environment at home and abroad, and must have a developed entity economy. It must be dominated by high-tech emerging industries such as high-end manufacturing and other emerging industries."

    Wu Bishui said that when we encounter such problems in the process of adjustment, it may be painful to persist in adhering to the principles of industry, but sticking to it will create a new world.


    He suggested that to develop the real economy, we must first pay attention to innovation, develop it on the basis of science and technology and new energy, upgrade industries, optimize the structure, and occupy the commanding heights of science and technology and economy.


    Viewpoint three: the virtual reality economy can promote each other.


    Li Tianci, President of Quanzhou chamber of Commerce in Changsha, believes that many enterprises are turning to private lending, real estate and other markets. There is a "virtual economy hot and the real economy difficult" situation, but we can not deny the role of virtual economy blindly.


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    "The development of the real economy provides material basis for the development of fictitious economy such as finance and securities.

    Fictitious economy is the product of the development of the real economy to a certain stage, creating better conditions for the development of the real economy.

    Li Tianci said that the development of real economy and fictitious economy is complementary to each other.

    With the development of the real economy, it is necessary to develop the virtual economy such as finance and securities. The healthy virtual economy can not only provide the necessary financial support for the real economy, but also help the real economy to form a reasonable corporate governance structure and promote the healthy development of the real economy.


    For the development of the real economy, he thinks that a great deal of talents are needed.

    "We should encourage all kinds of talents to pour into the real economy, overcome the irrational phenomenon of the talent allocation mechanism, and reverse the bias of" first-class talents to foreign employment, second class talents to state organs and monopolies, and three talents to start their own businesses ".

    He said that we should take the road of new industrialization, rely on advanced technology, equipment, excellent talents and modern management to realize the pformation and upgrading of industries, and turn to advanced manufacturing, high value-added industries, modern service industries and strategic emerging industries.


    Point four: stepping on the virtuous circle of "real"


    "Compared with the virtual economy, the real economy often has higher input cost, longer output cycle and limited profit space, which needs more attention and support.

    Practice has proved that, from the real economy, excessive speculation will not only affect economic development, widen the gap between the rich and the poor, but also increase economic and financial risks and social risks.

    In this regard, the international financial crisis has provided a deep warning. "

    Wang Qingbai, President of the Quanzhou chamber of Commerce in Wuhan, said that according to the foreign statistical information, Germany, which was the first to slow down in European debt, had a smaller impact on the European debt crisis because it had been paying attention to the real economy.


    Wang Qingbai believed that the decision-makers of enterprises should stick to the development of the real economy, and lay a solid foundation constantly. They should be down-to-earth, hardworking and entrepreneurial, get rich in industry, and adhere to the path of professional production, so as to achieve a virtuous circle.

    For example, he said, the executive vice president of the chamber of Commerce, Hong Shunyi, which runs Jomoo brand, has encountered many difficulties as well as other enterprises in recent years. But this year, the enterprise relies on brand advantages to invest in new projects in Wuhan, increase industrial varieties, expand production scale, and integrate production, supply and marketing, achieving an annual growth rate of 28.1%.


    Wang Qingbai said that the development of enterprises should thoroughly change the traditional mindset, work ideas and development models. We should boldly innovate, cooperate with banks, and join hands with research institutes, so as to improve their technological innovation capability and solve the financing difficulties by means of their advantages in capital, technology, market and management.


    Viewpoint five: pformation and upgrading: upgrading


    "Some entrepreneurs think of" pformation and upgrading "as" upgrading of pformation ", which makes the firm that has insisted on the real economy tilted to the virtual economy, which is not correct.

    Zhengzhou Quanzhou chamber of Commerce responsible person said, now "investment tiger, real estate like pigs, industry like cattle" this business buzzword, reflects the domestic market virtual economy hot phenomenon.


    "However, it is very short-sighted to pursue a lucrative profit blindly and abandon industry to invest or even speculation."

    He believes that the reason is that if too much resources are taken away from the real economy, the real economy will lose blood and lead to a serious imbalance in economic development.


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    He said that in the initial business, quotient basically dominated by traditional trade. When the two venture was launched, Quanhui should be a mentor, lead the team to become a winner, and surpass its traditional advantages to seize the network business opportunities.

    "We need to innovate enterprise management, introduce high-level talents, strengthen internal control of enterprises, strengthen collaborative management of links, improve management efficiency, reduce paction costs, expand profit margins, enhance enterprise's market competitiveness and risk resistance capabilities, and truly realize the pformation from family management to science and technology management."

    He said.


    View six: speculation can only be temporary.


    Wu Jiale, vice president of the Quanzhou chamber of Commerce in Guizhou Province, said that in the current economic situation, there were also some difficulties in the real enterprises, but also some non entity business survival spaces. For example, the private lending which was difficult to use capital turnover difficulties was very active.


    "Some people say that I use one hundred million of funds to run a physical enterprise, hundreds of employees, production and marketing management is very difficult, and whether profits are unknown, and the establishment of a Finance Companies with one hundred million funds, only tens of people, easy to make millions and tens of millions a year."

    Wu Jiale believes that these superficial phenomena can easily lead people to lose their way. Let's not say whether the policy is permitted or not. In fact, the market space of this non solid economy is only temporary and limited.


    In the face of difficulties, enterprises must be realized.

    Upgrading pformation

    We should update products and realize scientific management.

    He said that in the past, more than 95% of the members of the chamber of commerce were engaged in the finished products sales industry related to Quanzhou products, such as ceramics, stone and tea. In the past two years, members gradually extended to environmental protection research, design and construction, road and infrastructure construction, market and housing development, and hotel services.

    "Facts have proved that the space of the real economy is broad. As long as we stick to it, enterprises can develop."


    Viewpoint seven: we must strengthen cooperation between schools and enterprises.


    The head of the Nanan chamber of Commerce in Fujian, Xi'an, said that there are six international trends in the pformation of enterprises, including the pformation of the industrial economy to the service economy, the concentration of the manufacturing industry to the high value-added links, the shift to the green technology industry, the deepening of the division of labor in the production process and value chain, the emphasis on manpower training and accumulation, and the expansion of service trade and service outsourcing.


    "The pformation trend presented in the international arena is precisely the direction that China's private enterprises need to strive for."

    He said that over the past few years, a large number of chambers of Commerce of the chamber of Commerce have begun to pform the way of development on the basis of consolidating traditional trade positions, improving their technological content, developing their sales and production at the same time, investing and building factories, manufacturing equipment, developing mining industry, and introducing advanced equipment and modern enterprise management mechanism to realize the rapid rise of enterprises.

    He said that four valve enterprises in Xi'an invested 360 million yuan in the production of special valves, solar energy confluence and other projects.

    "With rigorous, pragmatic and innovative Scientific Outlook on Development, we constantly increase product development efforts, and do a good job of pre sale, sale and after-sales service system, laying a good foundation for the economic development of enterprises."


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    Wu Zhenfen, President of Fujian chamber of Commerce in Shaanxi Province, also believes that "science is the first productive force". Enterprises should strengthen cooperation with universities and scientific research institutions to provide enterprises with protection for technology and new product development.


    "The predecessor of Quanzhou bearing factory is mainly manufacturing machinery accessories, and after years of cooperation with Shaanxi universities and colleges, after 6 years of development, the enterprise has pformed into a high-tech enterprise integrating R & D, production and sales. The products have entered the international market and the military industry market, and have become leaders in the same industry. Enterprises are pforming from traditional products to intelligent and high-end high-tech products, and vigorously investing in and developing related supporting products and high-tech industries, and increasing industrial upgrading and pformation."

    Wu Zhenfen said that there are many instances like this. Through such a docking, the enterprises have a profound friendship with the chamber of Commerce and universities, and at the same time, they maintain the momentum of good development and form a good situation in which the real economy advances steadily.

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