Experts Gathered In Chengdu To Offer Suggestions On Pformation And Upgrading Of Clothing Trade

International market downturn, rising labor costs, rising prices of raw materials, declining profits, the rise of international competitors...

China in 2012

[6.93 -0.29% shares research report] enterprises are faced with all kinds of difficulties and challenges, and urgently need to seek breakthroughs in pformation and upgrading in the process of pformation.

In November 8, 2012, "

"Will be held in Chengdu, when the UTA fashion group president, China Apparel Industry Association member Yang Dayun, director of Alibaba group research center Li Lina and other heavyweight guests will attend the forum to analyze the pformation of global economy, culture, commerce and fashion, and explore the train of thought for Western clothing development.

Clothing enterprises should choose new business environment

West

After years of development, the ecosystem of clothing brands has been gradually established. However, at the moment, the apparel industry has entered an important turning point.

On the one hand, due to the development of urbanization, the professional market of garment trade in the traditional downtown area is still bustling, but the industry is chaotic and the old buildings are difficult to match with the urban development. Therefore, it is urgent to upgrade. The future market of clothing terminal needs to be three-dimensional (air) development; on the other hand, today, the northern city of Chengdu is changing vigorously, which brings tremendous business opportunities and challenges, such as the expansion project of Chengdu north station. It is expected that after the completion of the project, Taurus Wanda Plaza will be formed as the center of the business circle, and the whole area will become a new sub center of the city, and it will become a large-scale urban complex integrating business, finance, office, residence, culture and leisure.

This has brought about the proposition of market pformation and upgrading for many garment trade enterprises originally gathered at the North Station Lotus Pond and other commercial and trade areas.

"Any clothing business circle with great popularity and business atmosphere is very important for clothing business enterprises."

Yang pointed out that clothing trade enterprises should not be passive pformation, but should be active pformation, choose their own new business environment, reduce cost pressures, and choose the closest ones from the forefront of fashion to understand the latest trend of fashion to run their own clothing industry.

New business economy needs expanding E-commerce

In addition to the upgrading of clothing trade stores, in today's rapidly developing information age, how to plan the next step of development and how to deal with global challenges in the face of new competition?

According to the reporter, the forum is built in the western part of the world pattern.

It is also intended to analyze the changes that are taking place in the global economy, culture, commerce and fashion. It discusses the coordinates, roles and values of Western clothing in the world fashion order, traces back to the logic and order of the Western clothing brand management, explores the endogenous driving force of the clothing brand development, and enables the Western garment industry to form the brand economy operation ability, so as to realize the pformation and upgrading of the garment industry.

"E-commerce brings impact on traditional commerce, and the upgrading of garment industry should be closely integrated with e-commerce."

In this forum, Li Lina will explain to the clothing business owners how to carry out strategic pformation and e-commerce development. At the same time, we will analyze the practical application of e-commerce in clothing business and business with a case study.