Wenchuan Earthquake Shoe Market Jinjiang Private Enterprise Generous Donation

In May 12th, after a strong earthquake with a magnitude of 8 on the Richter scale in Wenchuan, Sichuan, a hot stream of love for the disaster area and compassion was swept over the whole country.

Jinjiang is a county-level city in the hometown of overseas Chinese in Southern Fujian. It is famous for its largest sports shoes production base in China.

Jinjiang also has the largest number of migrant workers in Fujian. Thousands of migrant workers working in Jinjiang have made a direct and specific link between the southeast coastal town and the remote southwest disaster area.

According to incomplete statistics from the Jinjiang Federation of trade unions, there are 1531 workers from the earthquake stricken areas in Jinjiang, of whom 172 workers are unable to contact their families.

Second days after the disaster, the municipal government of Jinjiang decided to donate 1 million yuan as the first batch of relief donations for the first time. A donation campaign was launched rapidly in Jinjiang.

Xu Lianjie is CEO, a well-known company in Jinjiang, and is also the president of Jinjiang Charity Association.

After the May 12th earthquake, Xu Lianjie, who was away on a business trip, immediately instructed the philanthropic association to start the fundraising work and took the lead.

Heng An Group donated 5 million yuan, but also donated 5 million yuan to the disaster area.

In Jinjiang, there are more than ten million private enterprises, such as Anta group.

Mr. Zhuang Honghui, chairman of Hongda logistics company, quickly invested in the rescue operation by using the company's convenient conditions. Since 13, the company has already started pportation convoys from all over the country, pporting 4 trucks of Yili milk, 40 tons of cans, 2 pairs of shoes and 2 umbrellas from Beijing, Xiamen and Jinjiang Hongda branch free of charge.

Cai Jinan, chairman of Pan Pan Group, has continuously pported 2 million yuan worth of bread and other foods to the disaster area from the Sichuan plant of the group.

"At the donation site in the factory, you will see that the lowest wage cleaners usually donate thirty or fifty places, and they are reluctant to pay a single yuan for a meal. You can't help moving them."

Xiao Qingjiang, owner of Jinjiang Jiale umbrella factory, said.

As of 12 hours in May 20, 2008, Jinjiang supported the Sichuan earthquake stricken area and received a total of 126 million 660 thousand yuan.

Known as Jinjiang's "China Shoes Capital", it is its Charity Association. In this county with a population of only one million, the charitable association has a history of 6 years, and the amount of donations has reached over 600 million yuan. It is the thousands of private enterprises in Jinjiang that support the main force of philanthropy.

In May 16th, the Jinjiang Charity Federation organized a condolence visit to 24 Sichuan workers who had been severely affected by the family. They sent condolences to each of them for 3000 yuan.

As a citizen of a society, enterprises can manifest their social responsibilities in the face of disasters.

In the face of the Sichuan earthquake disaster, many private enterprises have contributed generously, showing not only the improvement of the strength of private enterprises since the reform and opening up, but also the higher pursuit of social responsibility of private enterprises.

Gan Mantang, associate professor of sociology at Fuzhou University, said.