Fashion Brand Autumn Winter Underwear Series

Brand culture

Ritratti is a Italy brand with a noble and elegant image. Its design is not only sexy and elegant, but also emphasizes the functionality of its products. In terms of materials, the top quality lace of high quality soft stickers, a large number of exquisite embroidery and fine lace and soft touch Microfiber are preferred.

Designers in the design concept did not advocate the use of colourful colors, but exquisite sense. Lace Pure, monochromatic color with a wavy cup, you can interpret the sexy lines of the female chest.

What is Microfiber?

Microfiber is a kind of artificial fiber with a small amount of wire cloth. Microfiber fabrics are usually light, elastic, have good wrinkle resistance, and are not easy to blister. Clothing made of Microfiber fabrics usually sticks to the skin and highlights the outline of the human body. In terms of hygiene and maintenance: Microfiber can be cleaned with warm water. Compared with other thick fibers, the heat is more easily penetrated into the Microfiber fibers. Therefore, the temperature should be kept low when the clothes are ironed.

There are two points for underwear brand to be welcomed by different types of women. The first is to have a unique design style that is close to female users. The aim is to improve women's quality of life and taste, so that women can know how to care for themselves. The second is to deduce from different angles. Underwear culture Leading the fashion trend of underwear.

Underwear brand must be fast Extension To the market, there are three points in short. The first is to promote shop image promotion, also known as the store's image props, the image of the store and the service of the shop assistants to foil the selling points of their products. At present, the main props of underwear are: high cabinet, fine cabinet, cash register, image wall, landing frame, central island cabinet, fitting room and fitting room culture.

Second is to do well. Product promotion To grasp the advantages and selling points of products, we should learn first-line brand promotion strategy, tap their own brand advantages and select target customers, so that their brands can stand out.

The third is to promote advertising materials. As the name implies, the materials for packaging products are basically covered with hangers, coat hangers, picture albums, hanging flags, shopping bags, POP and so on. These are closely related to products. In addition, promotion of brand materials should be carried out according to different channels and stages.