Leveraging Commodity Planning To Solve Inventory Problems

< p > in recent years, from sporting goods to leisure products, from men's clothing to women's clothing, from high-end brands to < a href= "http://www.91se91.com/news/index_h.asp" > fast fashion /a brand, all of which reveal the helplessness of inventory. Undoubtedly, "stock" has become a focal point of the industry.

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< p > when it comes to solving the inventory problem, many companies choose OUTLET, factory stores, network channels and so on. Although this is a good method, but it is also a temporary solution, and once the operation is improper, it will bring a great negative impact on the brand image. From the perspective of system management thinking, to solve the inventory problem of garment enterprises, we need two points: first, the scientific system of commodity planning system, and the two is the quick response intelligent commodity management system.

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< p > the scientific system of commodity planning focuses on recognizing the market environment that the brand is facing, clarifying the brand connotation, identifying the brand positioning, fully displaying the brand DNA and combing and standardizing the product development process at the same time, so as to enhance the competitiveness of commodities.

It is precisely because of the control of the core value of the brand, so it can make every quarter of the product's fashion innovation, market fit, series sense, collocation, cost-effective key points have been improved, and ultimately in the terminal differentiation and joint sales performance has made a breakthrough improvement.

It can be seen that the product planning of the scientific system is the guarantee of the product terminal sales, and the efficient and rapid reaction of commodity management is the most important principle of the enterprise's profit and the reduction of the stock.

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< p > when it comes to commodity planning, commodity management can not be ignored. Commodity management is to start from the analysis of customer demand and market changes, determine the purchase budget, band and pricing according to the situation of the enterprise, organize the listing, promotion and clearance of goods in a planned way, timely adjust, control and handle inventory, and efficiently utilize the limited funds and resources to achieve the scientific management process of maximizing sales volume, profit margin and ROI, which is commodity management.

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< p > > a href= > http://www.91se91.com/news/index_c.asp > > Commodity Management > /a > the key points and significance of the system lie in the following six points: 1., improve the accuracy of buying goods, increase the rate of completion of sales; 2. increase sales, increase profit margins, use visual merchandising and sales correlation to increase the rate of return on business area; 3. reduce frequency of promotion, reduce discount margins and improve sales efficiency; 4., make effective purchases of goods, maximize sales and maximize profits while effectively control inventory; 5. efficiently organize and manage sales reports and meetings, read stories from numbers, find problems in time and solve problems; 6. divide the work reasonably, clarify responsibilities, and improve efficiency and enthusiasm.

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< p > China < a href= > http://www.91se91.com/news/index_f.asp > > dress > /a > industry: the bottleneck of talents is serious, lack of quantity, but the quality of ideas and abilities; the homogenization of products is serious, but not the design technology, but the design of the soul. The market segmentation is progressively obvious: the consumption demand has been subdivided, the niche personality market is being breeds; the channel reverse choice is obvious, the channel business chooses not publicity, but potential; the increase of operating cost is obvious, and the increase is more of the waste generated by inefficient and erroneous decision-making.

All these restrict the development of brand and industry to varying degrees.

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< p > > therefore, it is easy to see that the fashion industry is not a field that can easily survive. It often needs innovation and needs to be changed. Under such circumstances, enterprises are expected to have a higher level of external professional resources to help enterprises to enhance effectively due to insufficient reserves of internal HR capacity, especially for the apparel industry, which is highly systematic or practical.

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