Clothing Prices In Haikou Market Are Exceptionally High.

< p > "a coat in the mall is in the hundreds of yuan. It's better to get a thousand yuan. It's a little too expensive for three thousand or four thousand yuan. It's too expensive!" recently, Tang lady, who was preparing to add a coat for herself, visited several shopping malls in Haikou. Tang lady, who travels frequently in the field, is wondering why the same brand of "a href=" http://www.91se91.com/news/index_c.asp "clothing" /a is much more expensive in Haikou than in other places. < /p >
< p > < strong > a sweater "eaten" for half a month's salary < /strong > < /p >.
< p > with the improvement of people's material life, the demand for high-end brand clothing is also increasing. However, women shopping frequently notice that compared with some other cities in Hainan, there are very few discount brands in the market, and prices are generally higher than those in other cities. < /p >
"P >" into several large shopping arcade in Haikou, and turn over the price tags of each < a href= "http://www.91se91.com/news/index_f.asp" > brand clothing < /a > only to find that they are shy. Recently, Xiao Wu, a teller in a Haikou company, was selling a sweater with a grade of 3200 yuan. He visited a few shopping malls, and Xiao Wu bought a brand sweater at 1580 yuan in a shopping mall. "This is a relatively cheap price, and two thousand or three thousand yuan brand sweaters are everywhere in the mall. Well, I don't want to wear brand clothes. " < /p >
< p > a summer song, the skirt is about 5000 yuan, 6000 yuan for a Mass Phil coat, 20 thousand yuan for a curtain coat, 40 thousand yuan for a pink Marie fur coat. These brands are incredibly expensive. < /p >
< p > discount, small discount activities, high price, this is < a href= "http://www.91se91.com/news/index_p.asp" > Haikou < /a > market brand clothing left to consumers impression. < /p >
Less than P, consumers who have swept the goods have such experience. Like big cities like Shanghai and Guangzhou, there are many brands of clothing. Once the season is changed, some brand clothing prices can be up to 80 percent off or 70 percent off, and the choice of clothing styles can be large. In view of the Haikou market, there are a few shopping malls with a few grades. Some of the main brands are relatively few, and these brands are generally not discounted. Even if the discount is discounted, the discount is relatively small, and it can be as low as 40 percent off, which is a big discount. In addition, the same brand, Haikou's clothing style than Guangzhou, Shanghai and other large cities less, the arrival is also later. < /p >
< p > Li Yu is an out and out shopper. Whenever she has the chance, she likes to buy branded clothes in other big cities. "The large shopping malls in Haikou are few and few are selective. Shopping in the street soon is not attractive to me." < /p >
< p > Li Yuhui took time to drive a private car to Guangzhou to sweep the goods. The brand clothes of Guangzhou were various and the discount was large. Every time she went there, she would pack a lot of clothes and buy lots of clothes. "This summer wear season changed to Guangzhou to buy a skirt, the price over there 60 percent off, back to the same brand store in Haikou to see 20 percent off. At that time, I was very happy. The clothes alone saved more than 300 yuan. < /p >
< p > < strong > Haikou brand clothing why discount less than /strong > < /p >
< p > "clothing brands are divided into high schools and low grades, and each store will do some activities according to different situations. For example, in Hongkong, there will be some very low discounts during the season of clothing change." Guo Yu, director of Hainan Sheng Sheng Department store business, said that the annual clothing festival of Sheng Sheng Department stores will also offer some discount activities, but most of them are seasonal products. < /p >
< p > under normal circumstances, brand clothing is uniformly priced nationwide. In the same clothing brand, Haikou has the same pricing as other cities. As consumers feel that Haikou's brand clothing prices are high, the industry believes that one of the reasons is that Haikou has less brand clothing discount, less preferential activities, less discount and less preferential activities, and high prices can't start, so consumers feel the price of brand clothing is higher than other cities. < /p >
< p > is a clothing brand, and the Haikou market has less discount than the foreign cities. Li Xuefeng, director of the Provincial Department of Commerce and the director of the service trade department, is mainly due to the lack of consumption power in Hainan. < /p >
< p > he said that in the developed cities of the mainland, a clothing brand can sell 100 clothes a day and sell a lot. But in the Haikou market, because the market is small, the same clothing brand may only sell about 10 pieces a day. The Haikou market has limited consumption capacity, and agents are worried about overloading goods, so they dare not enter too many clothes, resulting in the selectivity of Haikou brand clothing is smaller than that of inland cities. < /p >
< p > "the discount of brand clothes in foreign cities can be as low as 70 percent off, 60 percent off and 50 percent off. That's because the clothes in front of them are large, and the businesses that make them earn money. The latter are all made in the low price. In order to get the money back quickly, the discount will be very low." Li Xuefeng believes that, from the perspective of consumer demand, such as some northern cities, because of the cold weather, consumers spend more on clothing than consumers in Hainan. When the sales volume of large businesses get goods from the manufacturers, they have more advantages in the purchase price than those with small sales volume. < /p >
< p > leaf manager of men's clothing department of Hainan Wang Hai International Plaza introduces that Haikou brand clothing discount is less related to business mode. "In the urban areas of the mainland, many of the brand clothing stores are shops that are opened by manufacturers. The cost of intermediate links is relatively small. During the season, in order to quickly withdraw funds, the discount can be very low. But in the Haikou market, brand clothing is mostly done by agents. There are more intermediate links, and the discount is certainly not low. < /p >
< p > she thinks that there are not many shopping centers in Haikou, and the market competition is neither intense nor sufficient. In a few shopping malls, the same clothing brand, agents may be the same person, do not discount, how much discount has the final say of the agent. Unlike mainland cities, there are many shopping malls, many brands, and fierce competition. As a result of competition, brand clothing discounts are very low. < /p >
< p > < strong > clothing price is high, consumers fight online shop < /strong > < /p >
< p > "this Winnie bear clothing sells 698 yuan in a physical store in Haikou. It only costs 350 yuan to clean the Internet, and the price is almost half the price." Xiao Li, who had just been out of work for a long time, was a "little bear fan". She liked Vigny's brand clothes very much. But the price of the shop was too expensive, but in desperation she had to shift her position and clean it online. < /p >
< p > Xiao Li said that online scamping brand clothes sometimes depend on luck. Generally, she would buy a cheap brand clothing on the Internet first and see if it is the same as the genuine goods in the shop. If it is a genuine product, she will always choose to buy it in the same shop. "The store brand clothing is too expensive. Choosing online shopping is also an option. Buying brand clothes online can save a lot of money in a year." Xiao Li, like other Taobao controls, will try clothes in Haikou's physical store counters, record the number, size and style of the clothes. < /p >
During the interview, some people of clothing brand in Haikou told reporters that many consumers went to the brand store to try on clothes. It took more than half an hour to try them. The consumers of these fitting clothes picked several clothes to try slowly in the fitting room, or even took photos and copied down the number of the products, then bought them online. < /p >
< p > "it has some influence on our business." The store manager of a famous clothing brand store in Haikou said that some brands of clothing now have physical stores and are sold online. < /p >
< p > "customers tried clothes for a long time in the counter, and the salesmen provided free services to customers. Finally, customers left without buying clothes. They occupied the resources of merchants without saying that they also affected the normal sales of businesses." The shopkeeper said that the impact of consumers' online purchases on clothing stores is self-evident, especially that some clothing brands have opened online stores on the Internet, which has made a greater impact on the business of physical stores. < /p >