The Price Down Of The Shopping Center Is Thousands Of Cost Only Two Hundred Or Three Hundred Yuan.

"Go shopping." Down Jackets It's too expensive! I visited two shopping malls in the first two days. I hardly noticed anything, but almost none of them were less than one thousand or two thousand. Asked a small shop on the roadside which did not seem very attractive. A very thin down jacket was sold for 399 yuan, and the one on the model looked slightly better. The boss quoted 899 yuan and said it was cheap. Feng Feng, who lives in Danfeng street, said that she was going to buy a down jacket this year. He could go around for a long time, and finally chose online shopping. He spent nearly 700 yuan to buy a down jacket that was known as a tall brand Raccoon in Italy. The high price of the down jacket in the shopping mall is a great deterrent to many people. "1599 yuan", "1399 yuan", this is not high, even if there are activities, it can only be two hundred or three hundred yuan cheaper. And custom made and refurbished down garments are not cheap at the same price. Reporters from Beijing East Road, Danfeng street and many other custom made and refurbished eiderdown shops know that the ordinary style renovation and down jacket also cost about 300 yuan, if customized, at least 400 yuan, some styles are relatively good-looking, the work is slightly more complex, or even five hundred or six hundred yuan. Is it really so expensive for down jacket? These two days, the cost price of down coats is actually very low, and the cost of top down clothing is only two hundred or three hundred. Is this really cheap?

The cost of a short down jacket is only fifty or sixty yuan as a down jacket, and down is one of the important costs. "Now the price of 90% white duck down is 320-330 yuan per kilogram, and 90% white goose price is 700 yuan per kilogram. This is a very good quality." Mr. Zhong is Nanjing In the past half a month, employees of a down factory in Liuhe have been buying down eiderdown in the northeast. He told reporters that an ordinary short down jacket, down about 200 grams, that is, the cost of down is only more than 60 yuan. "This is the price after the price rises now. If the price is low, 90% of the white feather will be only 280-290 yuan, and the down cost will be only more than 50 yuan." Mr. Zhong said that this winter is too cold, and the price of the down is also a bit abnormal. First, it rose to 330 yuan in September and then went down a little. It has been rising to the present since November. "It is bound to go up later, because in accordance with the established practice, every year after the Spring Festival, the price of the eiderdown began to rise, and many garment factories began to make down garments in spring." Moreover, the down is also very few, many people are picking up goods in the northeast, he has not received the goods for half a month.

Raccoon feather top down clothing is also two hundred or three hundred in addition to down, as well as fabric, accessories, labor costs. "If it is an ordinary short down jacket, the cost will be 120-150 yuan, including velvet and fabric." This is a quotation from Mr. Shao, a garment processing plant in Lishui. This garment factory mainly deals with foreign trade clothing processing, and some small orders of several hundred pieces and dozens of pieces are also made. In general, a down coat has 3-4 layers of fabric, including velvet, lining and outer fabrics, each with 1.5 to 2 meters of material, Mr. Shao said. Like these two years, the popular lightweight, short, down coats cost only about 120 yuan. This year, they made the most expensive foreign trade down jacket for us $65. They are outdoor outfit and waterproof glue. {page_break}

The reporter also consulted the price of Taobao's last "exploding" down jacket. This down jacket is a medium long red, with raccoon wool and lace, priced at more than 600 yuan. "This dress must be longer than 200 grams. In addition, a forty or fifty cm hair collar, seventy or eighty yuan, and lace lace, if not readily available is also more expensive, the two add up to nearly 100 yuan. Plus artificial labor, the cost price of the down jacket is about 320 yuan. Mr. Shao said that the price he quoted was based on the quantity of 500 pieces. If the quantity is less than that, the price will be added. If thousands of thousands of pieces are sold, the price will naturally decrease again. A garment factory in Nantong is offering cheaper prices. "The fabric of a down jacket is usually 10 to 15 yuan, processing costs 60 to 100 yuan, down is about 50 yuan, and an ordinary short down jacket is seventy or eighty yuan to more than 100 yuan. If it is added to the raccoon feather and reused good fabric, the cost can be controlled at 200 yuan, absolutely not more than 300 yuan." Mr. Gu told reporters.

Down jacket went in. Market price After a few times, "you can rest assured that the more than 200 yuan down jacket is no worse than the one thousand or two thousand yuan down jacket in the mall." Mr. Gu said that their factories not only supplied many Taobao sellers, but also entered shopping malls. But at the same time, he also said that the sale of the store is not expensive. "Down jacket is the same as all clothes. If you only calculate the cost, it will be very cheap, but you can hardly buy it from the market at this price." From the factory to the market, Mr. Gu said, how much is the cost of the road? Design fees, marketing, branding, logistics, utilities, rents, entry, sales of personnel, profit from distributors, loss in the off-season, plus taxes and fees. It's normal for a small store or dealer to get 3 times the sales price on the basis of the purchase price after getting the goods. If they are sold at cost, they will not have to eat. " Mr. Gu said that the factory made a lady's Velvet pencil pants and sold it to the mall to sell for 170-180 yuan. Their factory price was only 40 yuan, that is, the cheap Taobao would have to sell fifty or sixty yuan.