The Birds Grow Up In The Fertile Land.

In May 29, 2008, the highest level exhibition of China sporting goods industry was held at Beijing International Convention and Exhibition Center.

The exhibition lasted 4 days. It is the largest and most authoritative industry exhibition in the Asia Pacific region.

Many famous brands at home and abroad come together.

One of the brightest booths in the field is the sports equipment manufacturer, Jinjiang, Fujian, China, which is one of the most popular sports brands in China.

Zhang Xiaoning, the leader of the Jinjiang municipal government, the director of the State Sports Bureau and the director of the national small ball management center, and the 8 members of the national small ball team, are visiting the luxury exhibition hall of the 730 birds' nest.

It is understood that there is sponsorship between the noble bird and the king's teacher led by Mr. Zhang Xiaoning in 06 years.

Mr. Zhang appreciates the courage and courage of the chairman of the company.

Cooperation is a win-win move for both sides.

In addition, the 7 teams of the American dream, the IAAF, the famous superstars Andy Lau and Cecilia Cheung have worked closely with the noble birds.

All the sculptures and monuments in the brand image exhibition area are the best realisties in the more than 20 years' growth history of enterprises. They are the imprint carved by the leaders and all the staff members, and are the cultural promenade that shows "no one can stop".

This exhibition area is a regular product of comprehensive training, outdoor, elegance, fashion and so on. At the same time, it brings this year's ethnic series products: "Qinglong", "white tiger", "rosefinch", "Xuanwu", "the Yellow River" and "Tibet".

This series of products is a gift from the Olympic Games to the Chinese people. It is the crystallization of the original design concept of the product research and development center, which is based on "the Chinese culture and the pioneers of technology and fashion".

Another fashionable new product in the exhibition area, loho shoes, is full of popularity thanks to its scientific ergonomic design, daring coloring, light and comfortable feet.

According to the person in charge of the product, Lok ho advocates a young and publicized alternative recreational sport, which is one of the most ideal sports equipment for the Parkour movement.

The company combines the product with the product, elaborately set up the performance, interactive experience, negotiation and VIP VIP area at the scene, so that the audience can enjoy the sensory satisfaction and experience the perfect sports at the same time.

In the past more than 20 years, the brand has built up a more sophisticated business think tank and decision making layer, and has introduced well-known planning companies to invest heavily in hardware and software.

Now it has been Honors: in 02, it won the "famous brand in China" and "China's best seller brand". In the 03 year, it won the "product quality national inspection free", "Fujian famous trademark", "China credit quality service AAA level enterprise", and won the "China brand" and "China famous brand" in 05 years.

Strong and effective terminal operation capability, converging many high-quality media resources such as CCTV, Hunan satellite TV, and other aspects of sports, entertainment, fashion, multi-dimensional dissemination, integrated marketing to make the birds look like a bright pearl, sparkling in the sports industry.

The Jinjiang bird is born in the Chinese brand shoes capital. The support of the city government has laid the foundation stone for the healthy and rapid growth of the enterprise on this fertile soil.

The enterprise's helm is well versed in "the road of the brand, the long way to go", so that the culture will condense the enterprise and break through the limitations by the action.

Today, there are 4 thousand employees in Jinjiang Chen Dai Industrial Park, with an area of 130 thousand square meters, with 12 world's most advanced production lines and 30 thousand pairs of shoes.

In the southern part of Huian, another garden style industrial park is being completed. It covers an area of 170 Mu and has a floor area of over 300 thousand square meters. After it is put into operation, it will provide more than 5 thousand jobs to the community.

The famous Taiwan production management team, the international top production management system, has reached or even exceeded the international industry standard.

Reappearance of the authority Exhibition - bird of honor vowed to be the pioneer of the international sporting goods industry in 2004. The first time this bird came to this stage, now it has more than 3 thousand brand stores in the mainland market.

In the operation of one hundred franchised stores, the survival rate of noble bird stores is as high as 95%, which creates industry records.

In 2008, the number of standard stores is expected to exceed 5 thousand, with a total sales volume of 3 billion yuan.

At this point, Mr. Lin Tianfu led the team of noble birds has become the spear of Chinese sporting goods brand enterprises.

In 2008, the Olympic Games let the world know China again.

In 2008, you look at the world.

"Who can block you, others or yourself?

If you know where to go, the whole world will make way for you! "

The audio and video echoed through the Expo, and it also played the brand of "no one can stop" brand struggle.

Xiaobian story -- exhibition highlights