China'S Home Textile Enterprises 2012 Annual Performance Slightly Exceeded Expectations

Since the fourth quarter of last year, the macro-economy has gradually stabilized and the real estate market has been warming up for P.

Real estate recovery catalyst a href= "http://www.91se91.com/news/index_c.asp" > spinning industry < /a > rapid warming, home textile enterprises contributed significantly in the four quarter, reversing the downward trend in the three quarter, pulling the industry's annual net profit in 2012 slightly exceeded expectations.

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< p > analysts pointed out that although the performance of the fourth quarter of last year has improved, the current home textile market terminal is still not stable.

There is no essential change in the industry in the first half of this year. If demand side improves in the second half of this year, the results will be flexible.

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< p > < strong > the end of the year turned out < /strong > < /p >

< p > > a href= "http://www.91se91.com/news/index_c.asp" > Luo Lai home textile < /a > 2012 results show that in 2012, the company achieved operating income of 2 billion 730 million yuan, an increase of 14.67% over the same period last year, and realized a net profit of 380 million yuan, an increase of 1.5% over the same period last year.

Among them, the fourth quarter net profit of 130 million yuan in the single quarter, an increase of 34.83% over the same period.

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< p > some analysts believe that although the overall business environment of the industry is still bad, Roley's home textile performance deteriorating trend is at the bottom. At the same time, the business cash flow has improved in the two quarter of 2012, coupled with signs that overseas demand is showing signs of improvement.

However, Dongguan Securities believes that the sustainability of the company's performance depends on the results of the big promotion in March.

The depressed consumer market and the pressure of inventory on the company's performance will not disappear in the near future.

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< p > in addition, the results of < a href= "http://www.91se91.com/news/index_c.asp" > fuanna < /a > were also very gratifying in 2012.

The company's performance Bulletin shows that in 2012, the company achieved operating income of 1 billion 780 million yuan, an increase of 22.21% over the same period last year, and realized a net profit of 261 million yuan, an increase of 26.07% over the same period last year.

The fourth quarter net profit of 98 million yuan, an increase of 25.55% over the same period.

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< p > Xingye Securities pointed out that the growth of fuanna's business revenue mainly came from the company's continuous marketing network expansion and good performance of emerging channels such as e-commerce.

Among them, the company to strengthen cost control makes the fourth quarter profit growth rebounded.

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< p > < strong > channel has been paid attention to < /strong > < /p >.

< p > the industry generally believes that in the first half of this year, there is no essential change in terminal demand, and the subsequent order is still uncertain, so the first half performance remains to be seen.

But in the medium to long term, the stock cycle is coming to an end. The terminal inventory pressure has been gradually released. Part a href= "http://fz.sjfzxm.com/" > franchisee < /a > pressure has eased, and channel health has improved.

If demand in the second half of the year is warmer, the performance will be better than the first half.

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< p > in fact, in the face of the market downturn, enterprises have begun to expand sales channels.

< a href= "http://www.91se91.com/news/index_p.asp > > Meng Jie home textile < /a > Li Jun, deputy director of the media, said in an interview with the media that the company will cater to the market demand, increase product mix adjustment and increase investment in new sales channels such as e-commerce.

It is reported that in 2013, the company will continue to expand and deepen the construction of the channel. It is estimated that about 400 new shops will be opened, and the total number of channels will exceed 3000 this year.

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< p > however, the operating cost of the channel has also led to an increase in the company's selling expenses.

The company's 2012 performance bulletin showed that during the reporting period, the company achieved a total revenue of 1 billion 206 million yuan, down 3.6% from the same period last year, and net profit of 58 million 310 thousand yuan, down from the same period last year.

The company said that the negative impact of rising market costs and labor costs has increased the operating costs of the company, resulting in a decline in net profit.

Some analysts pointed out that the company's sales have improved since the fourth quarter of last year, and the stock is expected to be healthy this year.

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< p > in fact, extension channel expansion provides impetus for the growth of home textile industry.

Industry analysts said that fuanna's channel expansion is robust and quality oriented, and its active expansion of e-commerce business is a good balance between online and offline interests, and the company's performance improvement trend has been extended.

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