The 2013 New Autumn Conference
Recently, the United Nations World Peace WTO international cooperation organization and the world cultural and Arts Development Foundation of the United Nations sponsored the happy journey of the United Nations peace messenger.
This conference ushered in vice chairman and Secretary General of the United Nations Organizing Committee of international peace and culture Messenger, Mr. Kong, and Chinese children's health. shoes Research experts Steve, Dr. Tang, President of Datang International, and Mr. Zhang, a brand expert, as well as important guests such as the brand leader of the evergreen Mitch, have discussed the culture of fun, public welfare, brand strategy and health products.
Xie Qixian, managing director of the ever-changing Mitch company
It is reported that this conference will take the opportunity to make an international exchange with the machine of the 2013 autumn new product conference. 2013 is the opening year of happy Mickey's second 3 year plan. It is an attempt to cooperate with the world peace WTO international cooperation organization and the United Nations World Cultural and arts development foundation. In the future, 100 million Mickey will carry out a "happy journey" on a large scale at home and abroad. It is estimated that millions of children will participate in the world, and hundreds of millions of audiences will have strong attention. Its influence will be extraordinary.
At the meeting, the vice chairman and Secretary General of the United Nations international peace and culture envoy series organizing committee, Mr. Kong, talked about the "positive energy of public welfare and activities to boost strong brands", which fully explained the importance of public welfare marketing activities to brand development, and hoped that more loving enterprises would participate in China's children's public welfare activities. At the same time, Steve, an expert on Chinese children's health shoes, has analyzed the core brand promotion strategy of "health and function" for the children's shoes with a rich picture of scientific and technological function products and a deep marketing model. It has played an important role in guiding the final marketing of the domestic children's products brands such as a hundred variable Mickey.
"The feast of creation", the 2013 autumn new conference
At the level of brand strategy, the second 3 year development strategy interpretation of Mr. Zhang, an expert in Datang International brand, explains the brand philosophy of "happy philosophy" and the spirit of "openness and inclusiveness" in the long term development strategy of brand, and won the applause of the guests. At the same time, focusing on the brand vision of "100 million" and "becoming one of the greatest brands in China and even the world's children's products industry", Dr. Zhao, President of Datang International, "missionary work from the beginning of creation and great peer" theme, has deeply analyzed the value of "creation" and the essence of "greatness".
As a matter of fact, after many years of careful research and development, the products of the two health functional footwear products launched by the "BalanceFit series" and the "AirJumping Yue series" have aroused great interest in the market, and have led to a larger increase in the order of the 100 million Mickey products, bringing the total order volume to a historic high. Undoubtedly, the success of the hundred million Mickey has provided a successful reference for enterprises engaged in children's products as the core.
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