Men'S Clothing Industry: The Order Will Be Negative Growth, Men'S Brand Will Not Have Much Improvement.

< p > internal and external cotton price difference has always been the focus of enterprises' concern of < a target= "_blank" href= "http://www.91se91.com/" > textile < /a > and cotton price inversion at home and abroad is also a "killer" of textile a target= "_blank" href= "target=".

The Galactic Securities Research Report shows that up to now, the men's wear order has been basically held up, and the data of the mainstream men's clothing order will have been negative growth due to the sale rate and the poor terminal retail environment in the first quarter of 2013.

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< p > the plan for temporary storage and purchase of cotton in 2013 was also introduced last week. The price of temporary storage and storage remained unchanged at 20400 yuan / ton, which was in line with market expectations.

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< p > Galaxy Securities said that in the short term, in the two quarter, because the government has about 9000000 tons of cotton, it will continue to throw away the storage, and the port has not cleared the cotton inventory has nearly 500 thousand tons, the domestic cotton price will steadily weaken.

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< p > for last week's expansion of cotton price difference between inside and outside, Wang went forward and told reporters that overall, the general direction of narrowing of the price gap is still in maintenance. Last week, because of the drop in cotton prices, the price difference was higher than the lowest point and was a temporary fluctuation.

He pointed out that domestic cotton prices are relatively stable, and the price difference between domestic and foreign markets is mainly cotton prices.

In the first two years, global cotton production grew more, while consumption shrank and inventories grew.

Cotton prices fell sharply last year, while domestic cotton prices were also down. However, because of the policy of purchasing and storage, the decline was far less than that of foreign cotton.

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< p > Dongguan securities analyst said that with the cotton throwing and storage, < a href= "http://sjfzxm.com/news/index_s.asp" > market < /a > increased circulation, domestic cotton prices have downward pressure, and the price differentials will be narrowed in the near future.

Foreign institutions predict that the cotton acreage will be reduced in 2013, and the global cotton output will decline by 7% compared with the same period last year, while the demand will rise by 2%. The price of cotton will probably continue to rise in the near future.

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< p > "because of the quota restriction, the domestic enterprises can not import cotton without restrictions, and the price of national cotton is higher than that of outer cotton. Therefore, the cost of domestic cotton is higher than that of Southeast Asian rivals, which has a certain impact on export competitiveness."

Wang said that for export enterprises, it will help to improve the competitiveness of export products.

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< p > the main reason for the instability of textile industry in recent years is that the price fluctuation of raw materials is too great.

The export market still depends on the consumption situation abroad.

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< p > Galaxy Securities analyst Mary Li said that in the short term, the production enterprises will outperform the brands "a target=" _blank "href=" http://www.91se91.com/ "> dress < /a >, such as Rutai A, Weixing shares and so on.

As far as brand clothing is concerned, up to now, men's wear orders have basically been held.

Earlier, insiders pointed out that orders might be lower than expected.

However, the seven wolves said they had never released relevant data, and the company's order data were still in the statistics.

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< p > Galaxy Securities statistics show that the data of seven wolf and nine herding kings in 2013 autumn show negative growth.

It is estimated that most men's clothing in Fujian has fallen in the two figure.

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< p > for the general decline of men's clothing brand order meeting, Mary thinks that the main reason lies in the digestion of 2012 inventory and the impact of poor retail environment on confidence in the first quarter of 2013.

This is the phenomenon of multi agent mode, which is mainly based on distributors, especially at the company level.

Poor retailing environment has adverse effects on all garment enterprises.

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< p > for men's clothing 2014 order will be expected, Galaxy Securities believes that it does not rule out the adjustment of spring and summer in 2014 may be, 2014 autumn and winter is expected to restore stability.

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< p > at present, the sales situation of the entire clothing is not ideal, and the reduction of ordering quantity is also reasonable, especially the brand business.

"Last year's situation is not good, (business) inventory may still have a lot, but the type of affiliation can not return, can only digest themselves, so the new orders are estimated to be carried out in accordance with the minimum requirements of branding, and the negative growth of orders is inevitable."

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< p > order will be an explanation for last year's market and a warning for this year's market, so the brand will adjust its strategy accordingly.

He pointed out that men's clothing brands will not be much improved this year because of the stable characteristics of men's clothing and high inventory.

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