Prospective Analysis Of China Sewing Machine Market In 2013
< < p > > China a href= "http://www.91se91.com/news/" > sewing machinery < /a > recently released the "economic analysis of China Sewing Machinery Industry in 2012" shows that China's sewing machinery industry continues to continue the downward track of the economic situation in the second half of 2011, and is affected by factors such as sluggish domestic demand, weak external demand and rising production factor costs.
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The characteristics of "P > < strong > > to accelerate the accumulation of endogenous motive power < /strong > < /p > in structural adjustment
< p style= "text-align: justify > 2012, China's sewing" a href= "http://www.91se91.com/news/index_c.asp" machinery industry "/a" development has encountered many difficulties, but it still grasps opportunities in the crisis, quickening the pace of structural adjustment, and accumulates endogenous impetus for the subsequent development of the industry.
In 2012, with the vigorous promotion of the China Sewing Association, the backbone enterprises in the industry further strengthened the R & D efforts and accelerated the pace of product restructuring. The effect of technological progress on industrial pformation and development showed that the output value of the whole industry decreased by 28.82% compared with the same period last year, and the output value dropped by 10.6% compared with the same period.
According to preliminary statistics, the overall research investment of the industry in 2012 was about 2 billion yuan, and the ratio of the output value of the new product to the total output value of the enterprise has reached over 45%, and the profit of the new product accounts for 71.5% of the total sales profit.
The product structure has been speeded up in the direction of electromechanical integration with high added value, and the total volume of mechatronics products has increased significantly, accounting for a rapid increase.
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< p > industrial sewing machines, the proportion of high-speed sewing machine in 2012 accounted for 46% of the total number of high-speed sewing machines, an increase of about 6 percentage points compared with the same period last year. The output of special machines, such as electric control reinforcement, keyhole and button fastener, increased by 20% compared to the same period last year, accounting for an increase of about 5%.
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< p > > a href= "http://www.91se91.com/" > computer embroidery machine < /a >, the annual output of over embroidery machines is about 7000, an increase of 200% over the same period, and the total sales and sales of towel embroidery machines reached 2000, an increase of 20% over the same period last year, and the proportion of machines with high efficiency and high added value increased.
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< p > < strong > the scale of industrial concentration is increasing and the gap between enterprises is widening. < /strong > < /p >
< p > the accelerated decline of market demand and intensified competition in 2012 accelerated the adjustment of the industrial structure, while the trend of "a href=" http://www.91se91.com/ > garment industry < /a > export orders to large enterprises also accelerated the upgrading of China's sewing machine industry.
The number of Industrial Enterprises above Designated Size in the statistical scope of the National Bureau of statistics increased from 226 in 2011 to 280 in 2012, an increase of 24% over the same period last year. The proportion of output value of Industrial Enterprises above Designated Size to total industrial output increased from 52% in 2011 to 61%.
The number of large enterprises above designated size increased from 4 in the same period in 2011 to 10 in 2012. The percentage of the main business revenue of Enterprises above Designated Size in large enterprises also increased from 18% in 2011 to 32% in 2012. The industry production and marketing gradually concentrated on large enterprises, leading enterprises and featured Enterprises, and the overall concentration of industries increased further.
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< p > with the improvement of industry concentration, the gap between enterprises above designated size has been widening. The most obvious is that the development of medium-sized enterprises is increasingly difficult.
According to the statistics of the National Bureau of statistics, in 2012, the total industrial output value of 38 medium-sized enterprises decreased by 19.69% over the same period last year, the largest decline in the three types of Enterprises above Designated Size, the gross profit margin was 12.33%, and the per capita profit was 9 thousand and 600 yuan / person, which was at the lowest level of Enterprises above the scale of the industry. The deficit was also as high as 28.95%.
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< p > < strong > product quality improvement project effectiveness is less than /strong > /p >
< p > 2012, the backbone enterprises in the industry carried out product quality improvement and project research in depth, and set up a quality research and implementation agency.
The whole enterprise has carried out all-round product quality improvement from the aspects of parts quality and procurement supplier system construction, product manufacturing and manufacturing quality monitoring, product inspection and quality control, and constructed product quality evaluation index system from sewing performance, machine performance, operation performance, electrical safety performance and noise and abrasion resistance. A large number of product quality physical testing tests have been carried out, and quality bottlenecks such as parts quality, shell processing, product design, assembly process and so on have been discovered and conquered, which greatly improved the quality of the "large quantity and wide" sewing machine and computer sewing machine, and laid a solid foundation for large-scale domestic sewing equipment to enter the first-line garment processing enterprises.
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< p > on the basis of implementing the first batch of quality research projects in the industry, parts enterprises actively carry out all kinds of technological innovation and equipment numerical control pformation, and strive to improve the efficiency and quality of parts processing.
The quality research projects of the 8 parts enterprises approved by the Sino Russian joint venture Committee have been completed, and enterprises have invested 15 million yuan in research funds.
According to statistics, 85% of the parts and components enterprises carried out relevant technological innovation activities in 2012, the number increased by 30% over the same period last year.
Value added service and skill training promote service enterprises to form < /p >.
The change from P to manufacturing industry to manufacturing service enterprises is a major feature of industry development.
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P > 2012, industry enterprises pay more attention to the service needs of every link in the industry chain, from building brand dealer system, vigorously carrying out management value-added services of garment processing enterprises, and then actively training equipment and technology for garment processing enterprises to maintain talents. Only one goal is to build long-term and stable partnership between manufacturing enterprises and users through deepening the connotation of enterprise service, and understand in depth the demand for equipment and talents in the pformation and upgrading of garment industry, extend the scope of services, expand the content of services, enrich the connotation of enterprise brand value-added services, enhance the operating efficiency of enterprises through management dividends, and actively pform into manufacturing service oriented enterprises, and move towards a new era of brand value-added services.
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To carry out management value-added services and skills training, such as < a href= "http://www.91se91.com/" > New Jack < /a >, ZOJE, Toyama, Hui Gong three factory, Chung Kong heavy industries, Bo Max and other enterprises joint sewing Association, through its own and agent dealers, actively organize the training of equipment maintenance personnel in garment processing enterprises, while doing well the after-sale service of equipment, cater for the special needs of garment processing enterprises, carry out the modification of < a href= "http://www.91se91.com/" > sewing equipment < /a >, truly achieve "demand services", and better enhance the service capacity of the whole industrial chain of sewing equipment. < P > industry backbone enterprises active
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< p > < strong > talk about the problem -- there are four big challenges such as the decline of profit < /strong > /p >
< p > enterprise profits continue to decline. Sustainable development is challenged. < /p >
< p > 2012, the cost of production and sales dropped significantly and labor costs continued to rise. The profitability of enterprises declined rapidly, the total profit decreased sharply, and the sustainable development of enterprises was challenged.
The following are the following aspects: first, the lack of investment funds and the weakening of development momentum; two, due to the excessive production capacity, the unit price of bulk products is decreasing rapidly and the profitability of enterprises is difficult to improve.
If the market demand is relatively large and the high tech added value of the computer sewing machine products, the average price of products in 2012 has generally been reduced by more than 200 yuan -400 yuan, and the gross profit of the products has dropped from 30% in the previous years to 10% or even lower at present, resulting in a decrease of more than 30% in the profits of enterprises. Three, the lack of investment in technological innovation of enterprises and the efforts to rely on innovation drive still need to be made.
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< p > labor productivity is low and industry development efficiency needs to be promoted < /p >
< p > the overall downturn in the industry market and the deepening of the homogenization of products have led to increasingly fierce competition in the market and the low productivity of the industry.
According to the statistics of National Bureau of statistics, in 2012, the per capita industrial output value of sewing machinery enterprises above Designated Size in China was 560 thousand yuan / person, far below the average value of more than 80 yuan / person in China's equipment manufacturing industry.
Over the same period, the per capita gross industrial output value of sewing machinery enterprises above Designated Size in Japan was 1 million 270 thousand yuan / person.
The low productivity of labor force has been impacted by the overall competitiveness of China's sewing machine industry, and the development efficiency of the industry needs to be improved.
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< p > the cost advantage is weakened, and the production rate of foreign domestic machine is increased by less than /p.
< p > in recent years, the European and American markets have been attracted by the "zero tariff" of Vietnam and Thailand. The export of domestic sewing machines to Europe and the United States is 9.7% higher than that of Vietnam and Thailand. At the same time, compared with nearly half of China's domestic labor cost advantages, Vietnam and Thailand have led to the relocation of the "a" href= "http://www.91se91.com/" sewing machine "/a" with high price sensitivity.
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< p > 2012, the trend of foreign production of foreign-funded enterprises in the industry increased further.
It is understood that at present, brothers, Shen Xing, Zhuhai Jaeger Le Coulter and other foreign companies are accelerating to Vietnam, Thailand and other pfer, and following the shift of home machine production enterprises, the upstream parts suppliers of household sewing machines also have the corresponding pfer trend. Founder motor has invested in Vietnam to set up factories.
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