The Northern Sewing Equipment Industry Is Steadily Advancing.
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< p > compared to South market, which is rich in resources and large in scale, the north lacks its own brand and design style, its industrial chain is not very sound, its production facilities are not advanced enough, and its industrial development is relatively backward, but its production capacity is not to be outdone. For example, as the largest "a" target= "_blank" href= "http://www.91se91.com/" > clothing /a production base and clothing city in northern China, the annual output of all kinds of garments in Rongcheng County, Baoding City, Hebei exceeds 500 million sets, and the production and processing capacity ranks among the best in the country.
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At the beginning of 2013 P, the development of clothing in North China and < a href= "http://www.91se91.com/news/" > sewing equipment < /a > became the focus of the whole industry.
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< p > < strong > good appearance in the northern market < /strong > < /p >
< p > 2013, in the first year of Hebei, there was a lot of news.
Data show that in January this year, Hebei export clothing and accessories accessories $350 million, export value increased by 63.2% over the same period last year.
Among them, the two cities in Shijiazhuang and Hengshui were most eye-catching, with the export volume accounting for more than 70% of the total export volume of the province's < a href= "http://www.91se91.com/news/ > clothing export > /a >.
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Du Shihong, general manager of Hebei blue sky sewing equipment Co., Ltd., told reporters that Hebei province was basically a garment enterprise developed in the mainland, and the sales orders for each part were half. In recent years, the number of newly opened and closed clothing factories was not large, but the scale of P was decreasing, and the investment intention was not large.
"Every year after the Spring Festival, there will be users' actual demand for purchases," he said. "The overall market situation has not changed much, mainly depends on the duration of the peak season, and the duration is long enough to illustrate the problem to a certain extent."
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< p > it is reported that in 2012, Hebei a target= "_blank" href= "http://www.91se91.com/" > textile "/a" industry has a strong relationship with the trend of increasing the added value of products, promoting economic efficiency, and accelerating the pformation of quality and benefit oriented development mode.
Although the textile industry in the province shows a steady growth trend in economic efficiency, the growth rate has declined compared with the previous year, and some enterprises have also seen a loss.
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"P" is unique. Recently, the total investment of 8 billion yuan, < a href= "http://www.91se91.com" > the garment industry < /a > City project was officially signed in Jimo, Shandong.
After the completion of the project, Jimo garment wholesale market with more than 20 years of history will be pformed into the largest garment industry cluster in Jiangbei, which integrates design, wholesale, retail and management.
Bi Xiaofeng, general manager of Qingdao pioneer sewing equipment Co., Ltd. learned that the Qingdao market felt better at the beginning of this year, and many small town enterprises around the big factories were hiring small areas to undertake part of the small orders.
"Unlike other markets, Qingdao has always dominated foreign trade processing, with a large number of foreign trade companies and few domestic and independent brands. In 2012, the impact of foreign trade on the market has brought a test.
After receiving the feedback from the clothing factory in the beginning of the year, the clothing factory felt that the order volume increased slightly this year. "
Bi Xiaofeng said.
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Yang Yian, general manager of Lingyu Xincheng (Beijing) sewing equipment Co., Ltd. also said that after the year, the overall feeling is still OK, because the clothing factories started to start one after another, so there are some sales volume. P
However, due to the fact that Beijing, Zhejiang, Hunan, Hubei, Jiangxi, Inner Mongolia and other foreign personnel set up garment factories, the start-up time is relatively late.
Tianjin, Hebei and other places rely on local advantages to start early, and feel that the situation is flat and slow with the same period last year, but the market trend needs to be observed for some time.
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< p > < strong > Mechatronics one way northward < /strong > /p >
< p > the storm of mechatronics products began to blow from the South and swept across the entire mainland of China with the increase of labor shortage and labor cost.
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< p > Yang Yian told reporters that the northern region is experiencing the pition from ordinary products to electromechanical integration products, and the whole mechanical products have not been sold.
From last year, clothing enterprises have the consciousness of introducing mechanical and electrical integration products, and sales of computer sewing machines and double needle machines are in the top position.
He said: "last year, because of the bad overall clothing market, the enterprises did not import equipment. After that, we feel that this year's trend is better than last year, but we only feel that the specific market has just started.
Mechatronics has gradually infiltrated from south to north, and small factories have begun to introduce new equipment.
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< p > the same situation was also answered by Du Shi Hong.
He pointed out that the rise in staff wages has led to the selling of mechatronics products, and the trend of acceleration every year. The ratio of the original ordinary sewing machine to the computerized sewing machine 7:3 has been reversed.
Facing the fierce market competition, the computer sewing machine is becoming more and more popular, and China has to make a slight concession in price.
"Conventional machines are still the main products for actual production needs, and sales of special machines are increasing.
The machine needs to be replaced after a certain period of use or according to the changes in the clothing season. After the basic production requirements are met, the factory will begin to consider buying special machines. "
Du Shihong said.
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< p > besides, as garment factories pay more and more attention to reducing cost, improving quality and production efficiency, the advanced equipment has obvious advantages because it meets the above points.
Bi Xiaofeng said: "the demand for special machines is obvious at the recent stage. The traditional sewing machines, sewing machines and sewing machines have been popularized, and sales volume is not very large. Advanced products such as electronic pattern machines, intelligent sewing machines, cloth blanking machines and cutting beds have attracted much attention.
Although there are not many orders, there are more and more a href= "http://www.91se91.com" > clothing enterprises < /a >.
This is a good trend. "
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< p > < strong > quality service is in line with each other. < /strong > < /p >
< p > in the face of such fierce competition, dealers are all helpless when they mention the countermeasures. Most of them seek breakthroughs in terms of product quality and after-sales service.
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< p > it is understood that Qingdao pioneers began to refit the garment factories two years ago or to install special devices on the products, although they are only minor changes in the installation of automatic shears and replacement of energy saving motors, but they are very popular with clothing companies.
Bi Xiaofeng said: "we have concluded after the survey that most of the garment factories do not have the intention to introduce large quantities of equipment at present, and the utilization rate of many existing equipment is too low. Therefore, we have stepped up efforts in the service sector to help garment factories improve machine utilization and production efficiency in the absence of investment."
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< p > in addition, Qingdao Pioneer has also organized training for salesmen and garment factory mechanic, and also has some research on production technology.
He asked the salesmen to collect pictures on the spot in the factory and get some inspiration after finishing. For example, the products used by a certain user can make up for the shortage of another production and exchange each other's needs.
Bi Xiaofeng believes that dealers should do something to link production enterprises with garment factories. They must have good service and good quality, and prices must be within reasonable limits. Simply reducing prices is not a good way.
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< p > Yang Yian believes that, after the a href= "http://www.91se91.com" > garment factory < /a > will start to make its own brand, the scale will be reduced correspondingly, and the demand for equipment will also gradually decline.
"On the one hand, we will sell this piece meticulous, strive for a salesman to manage a brand, and on the other hand, strengthen service and communication with users."
Yang Yian said.
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< p > Du Shihong pointed out that business is really not easy to do, and there are many restrictions in all aspects.
Product price is closely related to service. The premise of free maintenance is also to consider the cost.
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< p > < strong > market forecast < /strong > < /p >
< p > Qingdao pioneer a href= "http://www.91se91.com" > sewing equipment < /a > General Manager Bi Xiaofeng: "the profit margins of garment enterprises are not optimistic. There are more idle machines in garment factories, and some 200 machines use only half of them.
I don't think the market will be very good this year. It may be better in the first half.
Garment factories are also very contradictory. Investment equipment is worried that the utilization rate is not high, and it is difficult to raise investment efficiency.
The industry situation is very difficult, but first and foremost is to stabilize the company with the needs of garment factories, and manage it with the heart.
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Yang Yian, general manager of Lingyu Xincheng (Beijing) sewing equipment Co., Ltd., "there are not many changes in the overall market this year. The north area has been dominated by processing, but the relationship between the outside world and the international situation is not ideal. Only the market is still stable. It is not like Guangdong and Fujian, which is closing down frequently, but only reducing the scale."
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