EZAN Ran: Customers Can Create.
< p > shopping guide skills can quickly guide consumers to complete the purchase behavior, rapidly improve the sales volume of goods, and at the same time, reduce the sales cost for enterprises. In today's fierce competition, these businesses are happy to see them, and for the guide buyers, they are also the weights to improve their work skills and get higher remuneration.
Here is a brief introduction of some shopping guide selling skills, hoping to provide some help for you.
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< p > < strong > 1. customers can be created < /strong > /p >
< p > customers only need to step into your shop door, which means the possibility of selling products, so give him a warm smile and a sincere greeting, believing that this customer is likely to become your "buyer".
So the company requires stores to provide customers with "three one" services, that is, a greeting, a smile and a glass of water service.
< /p >
< p > < strong > 2. excessive enthusiasm will drive away customers < /strong > /p >
< p > when customers have just entered the shop to look at the merchandise and have not decided to buy it, their mood is rather timid, and they are also sensitive to the behavior of the salesperson.
Especially for some strange guests, if he receives too much positive reception, he may be disgusted with him.
At this time, it is better to give him a relatively relaxed environment, keep a certain distance, but pay attention to the behavior of the guests, and when necessary, take the initiative to serve.
< /p >
< p > < strong > 3. decided to sell the object < /strong > /p >
More than p people often buy in a shop. They may be a couple or with friends or colleagues.
At this point, it is necessary to decide who decides the purchase.
As long as the judgement is correct, the next sales promotion will achieve twice the result with half the effort.
< /p >
< p > < strong > 4., selling differently from person to person < /strong > /p >
< p > because each customer needs different products, so when recommending goods to customers, we must first judge the taste, style and grade of customers, and then recommend the introduction.
If you blindly recommend, it will only cause customers' distrust of you.
Moreover, the company praises "service operation" rather than "selling and selling" the old concept, and win the trust of guests is the most important.
< /p >
< p > < strong > 5. to sell the steps of customers < /strong > /p >
< p > customers are generally better face, so in the promotion process, we must take into account their self-esteem.
If you can hurt your customers' self-esteem, choose the right reasons to give them a step.
In this way, a paction can be done without hurting customers. < /p >
< p > < strong > 6. let the other side say that the selling method is < /strong > < /p >.
< p > the more people say "yes", the more likely he is to be captured by others' opinions and positions.
For example, if a guest doubts our price positioning, then you can say to him, "is our store rent much cheaper than other places?" the other party must say yes.
Then you say, "is that the cost of our business is much lower?" the guests will also nod.
Then you say, "wool comes out on sheep, so our price will be lower than others, right?" I believe that through such a conversation, the guests will understand.
But when you talk, you must pay attention to smiling and calm, rather than aggressive. Otherwise, even if guests can accept your point of view, you can not accept your attitude.
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< p > < strong > 7. humor marketing method < /strong > < /p >
< p > humor is a lubricant, it can ease the deadlock and create a relaxed atmosphere.
Even selling is a good way.
When you recommend a product to a guest, a humorous word can often make the guest happy, but relax the precaution and finally conclude the paction.
However, we must pay attention to humor when we sell, we need to know how to seize the opportunity and promote sales.
< /p >
< p > shopping guide skills have many aspects. If the shopping guide wants to improve their professional ability comprehensively, they should try their best to turn themselves into a miscellaneous family. We do not strive to do all kinds of expertise, so long as we can fulfill our duty of shopping guide is good.
< /p >
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