Jinjiang Shoe Enterprise Brand Capital Flies Together To Promote Development

In the second half of this year, Jinjiang will closely focus on implementing the spirit of the Standing Committee of the provincial Party committee and the Quanzhou Municipal Committee (enlarged), echo the "Haixi" development overall situation, base itself on a stable market, continue to make contributions, and start with structural adjustment, increasing strength and promoting development, with the help of favorable factors such as cluster effect, brand operation and capital operation, and continue to take targeted measures to ensure the realization of this year's goal.

Although upgrading the industrial cluster's structure and stability is more restrictive factors, the main traditional industrial clusters in the first half of Jinjiang still maintained a good momentum of development.

Among them, 5 industries, such as shoemaking, ceramic building materials, food and beverage, paper products, electronic machinery and so on, increased by more than 20%%, highlighting the industrial cluster effect and supporting role of scale enterprises.

How can we continue to stabilize the market and increase our stamina?

Jinjiang's practice is to continue to grasp the upgrading of industrial clusters, on the one hand, pform and upgrade traditional industries, and on the other hand, introduce new and high technology industries.

The continued depreciation of the US dollar is a constraint on exports.

But for imports, it is a good opportunity.

Jinjiang sees business opportunities in the crisis, and actively encourages enterprises to introduce advanced equipment, environmental protection facilities and advanced technology.

The traditional industry is in line with the trend and strives to take the initiative in the reshuffle of the increasingly competitive industry and take advantage of technological pformation.

At present, 12 leading enterprises have imported advanced equipment valued at 964 million yuan. 7 food enterprises and foreign suppliers have reached 300 million yuan for equipment purchase intention, and 26 enterprises are going to invest 2 billion 244 million yuan to carry out technological pformation.

Next, Jinjiang will also pay more attention to the changes in the situation at home and abroad, accelerate the construction of public innovation platform such as productivity promotion center, manufacturing CSP system, vocational and technical education institutions, strengthen the work of energy conservation, environmental protection and safety production in traditional industries, and promote technological progress and industrial upgrading.

At the same time, Jinjiang will focus on carrier construction, relying on the construction of "two zones and two bases", optimizing and adjusting the layout of existing industrial clusters, and enhancing the development potential.

Among them, the Jinjiang Economic Development Zone will build a demonstration area for industrial concentration, intensive land use and pollution control. The export processing zone will become a cradle of "high, new, big, strong and Taiwan" enterprises. The equipment manufacturing industry base will play a supporting role in the upgrading of traditional industries and the introduction of new industries. The sports industry base will expand the sports economy from the manufacturing sector to the real industry, peripheral industries and related industries, making it a new highlight in the construction of the west coast.

And in adjusting the industrial structure and carefully nurturing high-tech industries, Jinjiang will focus on ensuring that the new high-tech industries such as Jin Baoli, Guan Ke, Jing Lan and Tai Gu will be put into production as soon as possible, as soon as possible, and will gradually make long industrial chains, perfect matching groups and form a gathering area.

At present, the planning and demonstration of the aviation parts manufacturing and maintenance industry is being carried out consciously with the entry of Tai Koo project as an opportunity to strive to build an aviation parts maintenance manufacturing R & D export base on the basis of export processing zones.

Brand capital continued to promote development, Jinjiang continued to promote the "brand city" project, from 1 to June this year, Jinjiang brand business revenue increased by 34.31%%.

Jinjiang Municipal Committee and municipal government believe that brand enterprises are not only important sources of Taxation, but also play an active role in integrating internal resources and expanding the living space of small and medium enterprises.

Therefore, in the second half of the year, Jinjiang will continue to deepen the "brand drive" around the requirements of the provincial Party committee and the Quanzhou municipal Party committee, and shift its focus from encouraging enterprises to "create brands" to "operating brands". Finally, we will create a brand track for the city, focus on the win-win interaction between brand enterprises and SMEs, encourage industrial collaboration, and promote the internal integration and upgrading of traditional industries.

Jinjiang has put forward specific ideas: on the one hand, it should guide brand enterprises to take the path of differentiation and competition, accelerate the pformation from production and processing to brand oriented; on the other hand, encourage SMEs to take brands as a link, refine social division of labor, establish production alliances and cooperative organizations, and avoid risks of bankruptcy and expand the survival and development space of small and medium-sized enterprises in the devaluation of the US dollar, export restrictions and tightly guarded foreign trade environment.

For example, the international jacket city project, which is being built in the town of Ying Lin, is based on the local brand names such as "Jin Ba" and "Qipai", and the introduction of thousands of small and medium-sized enterprises related to the jacket industry into the standardization area of the jacket City, in order to realize the internal integration of the industry production alliance and division and cooperation.

Grasp the brand one by one and the other hand with capital.

Jinjiang will continue to build the "Jinjiang plate" and optimize its financing channels.

On the basis of the establishment of the Guarantee Corporation in Jinjiang, Jinjiang will continue to promote a number of industrial guarantee institutions to start construction, alleviate the funding shortage of small and medium-sized enterprises through various channels, and continuously promote the restructuring and listing of enterprises. On the basis of the original 10 listed companies, 5 new companies will be listed on the market in the second half of this year.

It is worth mentioning that Jinjiang will also pay close attention to the financing direction of listed companies, and take the restructuring and listing of enterprises as an important opportunity for the integration of industrial resources. It will guide domestic listed enterprises to invest their funds in the local areas, take part in the joint merger, reorganization of assets and pformation of new and high technologies into local enterprises, and participate in the construction and operation of infrastructure, environmental protection and public utilities.

In addition, overseas listed companies are encouraged to develop upstream and downstream projects matching the domestic industry, participate in the construction of overseas projects by government organizations, and flexibly use "two markets and two kinds of resources".