The Rapid Development Of Children'S Home Textiles Has Attracted More And More Brands.
< p > because nowadays many families in our country have only one child, children often become the main concern of their families, and their home textile products are naturally more particular about children.
In recent years, children's home textiles as an important part of the home textile industry, with the improvement of the living standard of the domestic residents, the rapid development of children's home textiles has attracted more and more brands to join.
< /p >
< p > waiting for expansion capacity < /p >
< p > in the rapid development of home textile industry over the past decade, there are few specialized children's home textile brands. Most brands regard children's home textiles as a supplement to the existing adult series, and there are few shops specializing in the sale of children's home textiles.
< /p >
< p > a lot of enterprises say: "although our store will be equipped with some children's home textile products, but children's home textiles do not sell well.
Because the audience of children's home textiles is relatively small, and at the same time, infants and young children's products also take part in the market of children's products, so it's not easy to open up this market.
< /p >
< p > children's home textiles are at the initial stage in China. There are some misunderstandings in the market for children's home textiles.
Some consumers believe that children's home textile products are less expensive, simpler in design and lower in price.
However, consumers have neglected the specialized design of children's home textile products, and the quality of children's home textiles is more stringent. Even children's home textiles in physical stores have special display areas, so the operation cost of children's home textiles is not lower than that of ordinary home textiles.
The merchant's view is that "children's home textiles are more stringent in terms of color fastness, formaldehyde content, environmental protection certification and so on. Plus, since they are custom-made, children's home textiles will be higher in price than ordinary home textiles."
< /p >
At present, China is about to usher in the fourth peak of population. < p >
In the next decade or so, the number of new born children in China will grow at an average annual rate of 8 million ~1000, and will form the fifth baby boom around 2028.
I believe that through the unremitting efforts of industry and enterprises, a differentiated brand positioning pattern of children's home textiles will gradually take shape.
< /p >
< p > intelligence, < /p >
< p > inappropriate colors or patterns will affect the quality of sleep and physical and mental health of children.
The proper home textile color will lighten the pressure of the children and bring the children a relaxed and cheerful mood.
< /p >
< p > it is reported that within two years old is the critical period for visual development of infants. Bright colors are likely to cause visual excitement, which is conducive to the development of vision and the construction of rich logical thinking ability.
Children over the age of three form their own aesthetic ideas, tend to choose products that are suitable for their own aesthetics, and choose bright or soft colors or products with cartoon patterns in color patterns.
< /p >
< p > some businessmen have more clearly expressed the preference for children's home textile colors: "the children's series curtains (curtain decoration effect diagrams) developed by us are mainly dominated by idyllic (pastoral decoration effect) patterns, mostly with flowers and cartoon graphics, and printing technology.
Because the color of the printing can be more vivid, to meet the needs of children's visual development.
Experts also suggested that when choosing the home textile products used by younger children, they could choose more light and soft home textiles, such as pink, light blue, light green, goose, and avoid black and white colors.
For home textiles that are used by children over the age of three, bright, bright and soft colors can be chosen to cultivate children's cheerful and easy-going character.
< /p >
< p > heavy utility < /p >.
< p > children's home textiles, including home textiles for infants and young children, have a considerable market share.
But at the same time, professional children's home textile brands are few, and the price of products is not substantial and cost-effective. For young parents, if they are not bought and sold, they are somewhat reluctant.
< /p >
< p > China has 6 million newborns per year. Because babies are delicate and fragile, there are many kinds of pillows and pillows. Some families are prepared for more than ten kinds of home textiles, including all kinds of sleeping bags, blankets and blankets for various materials, and pillows suitable for infants' head development at different times.
Because the products offered by shopping malls are few and often expensive, some parents choose to buy < a target= "_blank" href= "http://www.91se91.com/" > cloth < /a > custom-made.
< /p >
< p > > a target= "_blank" href= "http://www.91se91.com/" > textile < /a > the Secretary General of the Standardization Technical Committee, Zheng Yu Ying, said that the textile national standards for infant products are quite strict and classified as class a products, and their formaldehyde content, pH value, color fastness and odor are the highest requirements in textile products.
The age of infants is less than 36 months (1 meters below height).
< /p >
< p > a young couple told reporters that their children slept with their adults before they were 4 years old, so there was no need to prepare bedding for children before the age of 4.
< /p >
< p > "we use some old sheets for children. It's comfortable and economical.
As for the specialized purchase of children's home textiles for children, we think that first children should have separate rooms, and the most important material is comfortable ones, and those colorful home textiles on the market are not necessarily practical.
< /p >
< p > experts suggest that in the face of all kinds of quilts on the market, parents should choose the right children's home textile products according to their physique and habits.
For example, you can choose different materials and thick quilts according to seasonal changes.
Summer can choose light, breathable summer cool quilt or thin silk quilt, and winter can buy quilts for children.
Choosing the right pillow is very important because children's skull is not mature, and the pillow's height and hardness are very particular.
In addition, some children in the summer are prone to prickly heat. They should try to choose bedding of natural materials, which will help children grow healthily.
< /p >
< p > Quality < /p >
< p > there are more and more consumers buying children's home textiles online. However, because most of them do not have a tag, it is difficult for consumers to know whether the product is in conformity with the specifications. Generally speaking, if the channels for purchasing textiles are formal, the products can be guaranteed to the maximum extent accorded with the national standards.
< /p >
< p > at the beginning of this year, the "poisonous school uniform" incident in Shanghai made consumers across the country sweat for children's textile products.
According to the reporter's observation, some children's home textile manufacturers on the market will not provide consumers with product testing reports.
Considering the cost, many small businesses that sell cheap home textiles for children do not send products to relevant testing departments, which makes it difficult to judge the harmful substances of products.
< /p >
< p > because the market is mixed up, when consumers choose children's home textiles, they should pay attention to whether there are test reports, so as to ensure the quality of purchased home textiles.
Besides, we should pay attention to the packing of the products.
For example, the instructions for formal products indicate the manufacturer's name and address, product name, specification and type, contents and contents of raw materials, washing method, execution standard, quality grade and quality qualification certificate, etc., and the specification, type, material and content of raw materials, and washing methods must be durable.
< /p >
P > home textile products of unqualified children in recent years are mainly focused on items such as fiber content, color fastness, pH value and formaldehyde exceeding standard, and these unqualified items are mainly caused by printed dyestuff in fabric and lack of post treatment.
The use of unqualified dyestuff is a taboo for children's home textiles. Some small workshops, in order to save costs and use cheap dyes and chemicals, can increase the color fastness, but add cheap and harmful chemicals.
< /p >
< p > the harm of unqualified children's home textiles to consumers' health is first, the formaldehyde content exceeds the standard.
Formaldehyde, as a reactant, is widely used in various textile finishing auxiliaries, such as resin finishing agents, fixing agents, softeners, flame retardants, adhesives, etc.
Therefore, the textiles processed by the above finishing agents will more or less remain formaldehyde. Once these free formaldehyde is released and reaches a certain value, it will cause harm to the human body.
< /p >
< p > professor Mei Shiying of Soochow University told reporters that because of the strong anti-corrosive ability of formaldehyde, in the production of home textiles, in order to achieve the functions of crease prevention and shrinkproof, or to maintain the durability of printing and dyeing, or to improve the handle, it is necessary to add formaldehyde to the auxiliaries.
Using formaldehyde over standard bedding, the most obvious symptoms of children inhaling excessive formaldehyde are fatigue, insomnia, headache, cough and so on, which will have a negative impact on growth and development.
Generally speaking, formaldehyde is easily soluble in water. Washing with water can remove most of the formaldehyde.
Parents should try to buy home textile products with brand names and regular manufacturers, and must have no pungent flavor of home textiles. "
< /p >
< p > Liu Shijie, deputy director of the national textile products quality supervision and inspection center, told reporters that at present, there are more enterprises producing textile products for infants and young children. Judging from the inspection situation, the quality of most infant textile products is relatively reliable.
Children's products sold in exclusive stores must have tag, and the quality of products should be marked in detail according to the national standards. In addition, there must be inspection reports for products.
Consumers want to buy reassuring infants and children products, which are relatively reliable in shopping malls and stores. If consumers have doubts about the quality of products, they can also request inspection reports from the merchants.
< /p >
- Related reading
- Material chemical industry | 數碼印花能否取代絲網印花?
- Help you make money | Three Of Children'S Clothing Wholesale Must See Three Never.
- Female house | What Is The Reason Why Hongkong Is Still "Strong" In The Global Underwear Market?
- Men's district | Why Can Wolf Wolf Culture Series Get So Much Attention At Home And Abroad?
- News Republic | Children'S Clothing Tends To Be Adult: Is Safety Important Or Fashion Important?
- Instant news | The Five Development Trends Of Children'S Clothing Industry Reshaping The Industrial Structure
- Enterprise information | The Net Profit Of UNIQLO Parent Company Has Been Reduced By More Than 40%.
- Children's wear | Children'S Clothing Pitti Bimbo: Give Mothers The Love Of Their Children
- Market trend | Today, Edison Chan'S Tide Brand CLOT Is In Tmall.
- Industry perspective | In September, We Agreed To Draw The "One Belt And One Road" Textile Blueprint In Xinjiang.
- Sporting Goods Will Enter India First With The Entry Into Force Of The India Pakistan Preferential Trade Agreement.
- The Quality Of Home Textiles Is Frequently Detected. Door Materials Are Detected Carcinogens.
- 化纖業未來 還是行業逆襲前的征兆?
- How Shoulder Design Improves The Powerful Atmosphere
- Global Footwear Market Capitalization Amounted To US $211 Billion 500 Million In 2018.
- 家紡行業陷致癌危機 行業標準僅為參考
- Dalian Has Unique Oriental Charm And Connotation Of The New Era Of Linen Clothing Life.
- STELLA Join Hands With JKJY By STELLA To Open Limited Stores
- 當當網欲與天貓爭取服裝品類的市場份額
- 服裝節已成為新疆服裝產業“助推器”