Today, Edison Chan'S Tide Brand CLOT Is In Tmall.

July 15th news, today, Hongkong artist Edison Chan created the tide card.

The official flagship store of Tmall is officially launched.

CLOT Tmall flagship store screenshot Edison Chan said, CLOT is expanding.

Business has been very cautious, except for the official website of CLOT.

As a Hongkong company, CLOT has been focusing its efforts on the Internet.

"Because there is a lot of difficulties in understanding the electricity policy, cultural differences and business difficulties of the mainland, we must find reliable partners to lay the foundation and layout for long-term development."

According to the CLOT generation operator Zun Zun, the sales channel of the brand in China is only Chao Dian JUICE and official website CLOT.

At present, JUICE has 7 branches in Hongkong, Taipei, Shanghai, Beijing and Changsha. The official website supports three languages in English and traditional Chinese and simplified Chinese, but it can only be paid in Hong Kong dollars and US dollars.

CLOT official website CLOT also issued a notice on the official website of the official flagship store, saying that JUICE and official website were unable to meet the purchase needs of mainland fans. Therefore, cooperation with Tmall opened the official flagship store, indicating that this has "milestone significance" and revealed that Tmall will also have special products for sale.

Reporters observed that the CLOT Tmall flagship store had 83 SKU, mainly from top to bottom, lower garment and knapsack, ranging from 320 yuan to 1589 yuan.

The official website has 806 SKU, many.

The price of socks, bracelets, shoes and so on ranges from 50 Hong Kong dollars to 14510 Hong Kong dollars.

Although there is a huge gap in the number of SKU, Edison Chan said in the brand introduction video of the flagship store, "now there is a place (Tmall store) you (mainland fans) can find every item of CLOT clothing."

Tmall flagship store uploaded a 2 minute 10 seconds brand introduction video, founder Edison Chan and KP about 50 seconds.

According to the reporter, CLOT was founded by Edison Chan and Kevin Poon in 2003, and often launched products with international brands, but it did not bring Tmall to play together.

Recently, CLOT has launched an exclusive joint series with REVOLVE MAN, an online shopping platform for Menswear, which is a very important item for CLOT to enter the US market.

The series was sold on REVOLVE MAN and 15 in July 14th in JUICE Tongluowan and Tsim Sha Tsui shops and did not choose Tmall.