Children'S Clothing Industry: By 2015, The Market Capacity Will Reach Nearly 300 Billion Yuan.

< p > 2013 is a challenging year for the garment industry. During this year, the Chinese garment industry has experienced the uncertain influence of the overall economic environment after the adjustment of the industry in 2012.

In this environment, sales of all kinds of clothing are still growing.

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< p > in our analysis of < a href= "http://news.sjfzxm.com/news/list.aspx Classid=101112107105" > children's wear industry < /a >, it will be said that the number of children at the age of 0~14 is nearly 300 million, and the huge population base also brings an astonishing "baby economy".

Demand determines consumption, which is why the baby industry remains stable in the development of the industry as a whole.

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< p > during the interview with the professionals in the children's clothing industry during the period of June 1, the data obtained by the reporters is that by 2015, the market capacity of China's infant clothing and cotton products (interior clothing, outgoing clothing, household cotton products, etc.) and daily necessities (bedding, feeding, bathroom, toiletries, etc.) will reach nearly 300 billion yuan.

The more authoritative National Bureau of statistics released the 2012~2015 children's clothing industry report also believes that the annual growth rate of children's clothing industry will remain at 25%~30%.

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< p > of course, such an attractive market is also enough to attract the attention of other categories of clothing brands. It is not only a mood to have a share in the children's clothing market, but more brands have been put into action many years ago.

In 2008, Anta became the first sports brand to set foot in the market for children's sporting goods in China. In 361, it announced the launch of children's wear series in September 2009.

In January 1, 2013, "a href=" http://news.sjfzxm.com/news/list.aspx? Classid=101112107107 "Lining children < /a" began to officially belong to the Tianjin wide cat.

Although these powerful sportswear brands are not as brilliant as their original industries in the children's wear industry, after all, they announced that they will continue their untiring efforts in the field of children's wear and strive to occupy their market share.

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< p > at the same time, Semir, seven wolves and other leisure brands also carried out children's clothing business, Semir's children's wear brand balbala has also been successfully elected the third largest ten children's wear brand, and now the children's clothing industry's market share is also among the best.

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< p > in this atmosphere of children's clothing market, many overseas luxury brands are also unwilling to lag behind.

Gucci, Burberry, Dior, aramni and other luxury brands have also entered the Chinese children's wear market, and have introduced garments, underwear, accessories and other products.

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< p > in the face of such a sunrise industry, the children's clothing brands in our country are still striving to grow stronger even under the condition of the whole big economic environment, and strive to occupy their own position in the huge market space in the future.

Recently, in order to continue to add new impetus to the growth of children's wear industry, the China clothing association has elected the ten new children's wear brands.

In the three age divisions of children, children and children, twenty-two brands were elected the third China's top ten children's wear brands.

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< p > the newly elected twenty-two ten children's clothing brands are full of confidence in the children's clothing market in the future. They have accumulated a lot of energy and are waiting for the new opportunities in the market.

In 2012, "practicing internal strength" has been the consensus of the entire garment industry. In the face of the general trend of the industry, children's clothing enterprises are also actively exploring their endogenous motivation.

Whether from the industrial supply chain, logistics, information systems, warehousing management, channel capabilities, new channels of innovation, etc., enterprises are constantly increasing their capabilities to anticipate changes in the market environment and make new breakthroughs when the economic situation is favorable.

Today, in 2013, more than half of the market has no obvious signs of recovery in the past six months, but a href= "http://news.sjfzxm.com/news/list.aspx Classid=101112107108" > children's wear brand > /a is confident that children's brand enterprises will continue to grow.

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