How Does The Brand Clothing Enterprise Clear Demand And Efficient Matching Among Many Fabric Suppliers?

< p > September 24, 2013 and 26, the "China Textile and garment brand pioneer park" held the "Zhejiang wedding bird" a href= "http://www.91se91.com/" > dress < /a > men's boutique fabric docking conference "and" high-level women's boutique fabric docking conference ". Meanwhile, the" 2014/15 men's trend and fabric prediction "and" 2014 autumn winter color analysis "were held.

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< p > < strong > enterprise strong demand and efficient service < /strong > < /p >

In the past 3 days, two professional docking activities were carried out continuously. Under the strong demand of fabric and brand enterprises, the "China Textile and garment brand pioneer park" held a single special fabric joint meeting regularly after more than a year, and the first attempt was made after continuous exploration and summary. P

The participants of the two docking conference, whether they are involved in the fabric business or brand business, affirmed the sponsor's "pre service matching demand + activity one after one precise lock demand + tracking service demand after the activity". It is generally believed that this platform with vertical customization service function is an efficient mode for the enterprise product research and development to meet the market atmosphere.

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< p > < strong > Special docking brings new business opportunities < /strong > /p >

< p > according to Dong Wenke, director of the China Textile Information Center, "fashion < a href=" http://www.91se91.com/ > < /a > division club ", with the gradual improvement of the vertical customization docking mode and the accumulation of successful experience, more and more excellent clothing enterprises and fabric enterprises seek the efficient docking of this" 1+N "mode.

Compared with the traditional large surface accessories exhibition, the core differentiation advantage of the special fabric association is to bring new business opportunities to both suppliers and suppliers, and to jointly grasp the market trend and develop product cooperation opportunities.

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< p > < strong > good news birds achieve matching with 33 fabric suppliers < /strong > < /p >

< p > September 24th held "Zhejiang wedding bird Clothing Co., Ltd. men's boutique fabric docking conference", attracted the China Textile Industry Association excellent fabric "base enterprise" and non base high-end fabric enterprises 33 participants.

Among them, the "base business" includes Liansheng (Fujian) Textile Technology Development Co., Ltd., Shandong Tianxiang Wool Textile Co., Ltd., Jiangsu Dan Mao textile Limited by Share Ltd, Zhejiang Mei Xin Da printing and dyeing group, Limited by Share Ltd and other 19, and the non base enterprises screened 14 Nantong Kay, Shen Yu, Shuang Zhong, Kamimi Masakae, dragon and Dajin.

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< p > the participating garment enterprises, apart from the customer service main body of the docking service, the wedding bird clothing company, there are 26 design and research personnel of 9 fashion enterprises, namely, Shanghai fashion group, Shanghai Desheng Fashion Co., Ltd., Shanghai herb Co., Ltd. and aris brand management (Ltd.).

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At the beginning of the P meeting, the host policy set a unique matching demand for the next quarter product development of the company.

Yu Shanshan, director of the good news bird buyer, thinks that this way saves the time cost and manpower cost that the enterprise and a large number of fabric enterprises are alone. "Before the event, the organizers let us make clear demands and requirements for the fabrics, so the fabric products we saw at the docking meeting were very targeted.

Such a model can help us quickly find the latest products of these outstanding fabric enterprises that we need in a short time.

Yu Shanshan believes that the efficient service of the docking conference is the biggest highlight of attracting brands.

This docking will bring about 90% of the fabric companies that intend to cooperate and sample.

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< p > at the same time, Shan Shan said that the participation in the docking conference will be more fruitful in the "China Textile and garment brand pioneer park".

"In the Pioneer Park, we have experienced the function of the industrial service platform built by the China Textile Industry Association for the development and upgrading of excellent enterprises.

Our company hopes that we can rely on this platform to quickly achieve brand breakthroughs and upgrading in the future.

According to the organizers, the 10 brand companies not only visited the fashion fabric publishing center, but also selected 206 fabric products in the fabric shop.

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< p > < strong > > 9 women's garments are accurately butted into 40 fabric enterprises < /strong > < /p >.

< p > "advanced a href=" http://www.91se91.com/ "> women's wear < /a > boutique fabric docking conference" was held in September 26th.

Dong Wenke introduced that this docking will be based on high-end women's clothing next quarter product development as a common demand point, focusing on screening high-end clothing enterprises in line with high-end women's market positioning needs 40, and 9 high-end women's brand design and R & D personnel 36 people on site one to one precise docking.

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< p > Hangzhou Xinsheng printing and dyeing Co., Ltd., Wujiang Hantong Textile Co., Ltd., Changshu Huamao textile company, Hunan Huasheng Zhuzhou cedar Co., Ltd., and Suzhou excellent textile research Limited by Share Ltd, Lu Tai and other 28 excellent fabric "base enterprises", as well as Zhengzhou mining and Textile Co., Ltd., Shaoxing County Zhi Ren Textile Co., Ltd., Suzhou Mei Jie Textile Co., Ltd., Wujiang city lowei Textile Co., Ltd. and other high-end fabric non base enterprises, actively participated in the docking conference.

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< p > the field accurately positioned high-end women's clothing product research and development needs, one to one concentrated sampling and look at the form of fabrics, and has won the favor of many well-known women's clothing brands.

A large number of brands have been actively participating in the registration. Finally, the organizers selected 9 women's brands, such as the Japanese Broadcasting Industry Co., Ltd., the Shanghai fashion group, the Zhejiang Valley Fashion Co., Ltd., the Zhejiang wedding bird clothing Limited by Share Ltd, the Shanghai Di Su commerce limited company, the October Mommy, the Suzhou Yalu Cmi Holdings Ltd, the Shanghai Wo Brand Management Co. Ltd. and the Shanghai color dress limited company.

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The designers and purchasers of the 9 women's clothing enterprises attending the "P" attended the meeting. They expressed their satisfaction with the way of organizing the excellent fabric enterprises to display the latest products in a concentrated manner.

Mr. Tang of October Ma believes that the in-depth dialogue with the 40 outstanding fabric suppliers has brought different inspiration and ideas for the product design and development of women's clothing companies.

Shanghai's color Wang Yang held a high evaluation of the docking conference. Wang Yang said: "one to one precise exchange provides a more convenient way for garment enterprises and fabric suppliers.

We can see that this time not only has gathered so many excellent fabric suppliers, but also they have come up with the latest creative products. It's great! According to the communication between our brand dealers, every garment company has found the fabric products that we need and registered and sampled. We are looking forward to carrying out a further in-depth discussion with the fabric enterprises as soon as possible.

In addition, 9 women's clothing enterprises also visited the "fashion fabric publishing center" of China Textile and garment brand pioneer park, and selected more than 350 pieces of fabric samples in the fabric Museum.

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< p > < strong > supply and demand sides win a win-win situation < /strong > < /p >

< p > the two day docking products include knitted, woven, chemical fiber, cotton, woolen, hemp and so on. There are nearly 100 fabric suppliers from around Shanghai and even across the country. Each fabric dealer shows 400-500 latest boutique fabrics and innovative products at the docking site.

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Zhou Beihai, from Shen Yu, Shanghai, said that the close two-way communication not only let the brand designers know about the trend of the fabric in the season and next season, but also had a close connection with many brand enterprises in a short time, and the fabric products had also achieved a high promotion effect on the p's superior products.

At the same time, we should grasp the specific needs of garment enterprises through exchanges and help to guide fabric enterprises to develop their own fabric products.

The two sides can directly understand the docking mode of their respective brand characteristics and demand points, which can be said to help both suppliers and suppliers achieve a win-win situation.

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Du Yanmin, Zhejiang P, believes that when a single garment enterprise seeks creative inspiration in the next quarter's product development, it will spend a lot of time and cost to collect fabric products.

"This kind of special fabric docking will focus on the form of" concentrated sampling and looking at fabrics ", which will provide a wealth of high-quality fabric supplier resources that meet the product development needs of individual brand clothing enterprises. This will greatly enhance the cost performance of apparel products purchasing, and play a positive role in drawing inspiration and design innovation.

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< p > < strong > professional platform reflects professional value < /strong > < /p >

< p > by bringing into full play the advantages of China's textile and garment brand pioneer park's industrial platform service, the two saloon activities held in the same period of 2014 days and winter color analysis and "2014/15 men's fashion trend and fabric prediction" held together many fashion brands, designers and fabric merchants.

Dong Wenke believes that this value-added service has provided more viewpoints and references for brand and fabric manufacturers to better grasp the trend of popular product development and to seek opportunities for cooperation.

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< p > at the butt meeting site, as the sponsor's staff, there were in-depth exchanges with fabric suppliers and brand enterprises. All the upstream and downstream enterprises participating in the activity chain have a certain understanding of the four major service modules of "China Textile and clothing brand pioneer park", which help the industrial chain to upgrade and upgrade the outstanding enterprises.

With the maturity of the "1+N" mode and the continuous improvement of value-added services, we believe that more and more clothing brands will be invited to make "customized".

Industry public opinion points out that this vertical customization and docking mode will help brand and fabric enterprises to grasp more opportunities for discourse development in the environment of innovation and development of China's textile and garment industry.

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