Why Is China's Apparel Industry So Far The Richest?

In September 11th, "2013 Hurun rich list" released, "real estate king" Wang Jianlin with 135 billion yuan assets become China's richest man. Last year, the richest man was China's "beverage king" Zong Qinghou family. The IT industry accounted for the largest proportion this year, accounting for 3 of the top 10, and the number of people on the list rose by more than 20% over last year. Lei Jun of Xiaomi science and technology is the biggest fortune increasing entrepreneur in the Hurun rich list this year, rising from 2 billion 400 million yuan last year to 16 billion yuan.

Looking at the world, "UNIQLO", which is popular among young Chinese women. clothing Her boss has been in Japan's richest throne for 9 years in 2013. The ZARA and H&M, which are increasingly favored by consumers in China, are also the richest in Spain and Sweden in 2013. The EU's richest man in 2013 is neither the technological elite nor the real estate tycoon, but the two brothers of the civilian supermarket. We can not help asking: why is China's apparel industry so far the richest?

At the 2013 summer Davos Forum opened in Dalian in September 11th, Premier Li Keqiang once again stressed that China's economy has reached a critical stage of transformation and upgrading. Expanding domestic demand is the biggest structural adjustment, and promoting the coordinated development of urban and rural areas is the main task. Contrast Spin The clothing industry has a deep understanding of Premier Li Keqiang's exposition on China's economy. The author believes that most of the people in China are still satisfied with food and clothing at the present stage of economic development. Clothing, which has both functional and artistic characteristics, belongs to a higher level of demand. Ordinary people's income is still hard to come by. In developed countries, the proportion of the middle class in the whole population has reached 60%~70%, and China is far from that. To continue to expand the production of daily necessities seems to be unable to meet the needs of production enterprises to increase the added value of products, and the development of "eating, wearing, playing, and enjoying" will become more and more important. Only when these new products are introduced continuously can the consumption level be improved. The reason why the government has vigorously promoted urbanization is also for this purpose. A large number of young people who had originally worked in the household farm entered the city. Their pursuit and consumption of clothes and the purchase and choice of home textiles after the new houses would be self-evident. It can be said that today's consumption structure in Europe and the United States is our consumption trend tomorrow, and it is also our future development direction.

Wang Jianlin, China's new "richest man", said at the forum that the reform is going to be a critical period for the further development of the reform. The reform will bring more opportunities for private enterprises. Once the vitality of the people is aroused, it will be beyond imagination. Wanda Group announced in June this year that it will acquire 91.8% of the British Shengxi yacht company and build a super five star Wanda hotel in the core area of London, all of which prove that the private sector leader is ahead of the market.

Imagine that 99% of the market players are private enterprises in China's textile and garment industry, and they will be able to match the owners of "UNIQLO", ZARA and H&M in the future. After a few years, the hope that China's "richest person" comes from the textile and garment industry should not be a dream.