Why Is Leather Fur Industry So Popular In Ji'Nan?

< p > the weather becomes colder and the fur becomes more powerful.

Ji'nan, the city that once sold the "Big Mac" of down coats, might add a heavy color to the domestic a target= "_blank" href= "http://www.91se91.com/" leather "/a" skin area.

In October 31st, the only "authentic" leather city in Haining was officially signed in Ji'nan, and will be opened two years later.

The area of 200 thousand square meters will exceed the total area of the existing leather city in Ji'nan.

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< p > up to now, there are at least three or four shopping malls in Leather City in Ji'nan. Shandong's Leather Industry Association has been expecting Ji'nan's "mature and large professional market".

But are there any hidden worries? Will the leather city built up will result in waste of resources? Is Ji'nan's potential consumption power so large? < /p >

< p > < strong > the project is intensive and the pace of layout is accelerated. < /strong > < /p >

< p > over the past few years, the a target= "_blank" href= "http://www.91se91.com/" > clothing "/a" industry, leather fur is becoming a new bright spot.

In fact, the whole of Shandong has been greatly favored by the fur industry.

Rough statistics show that there are many commercial projects named fur city in Yantai, including Zhaoyuan Leather City, Qingdao fur city, Linyi Zhejiang merchants Haining Leather City, Zhoucun Haining fur city, Dongying leather city and so on.

Most of these projects are in the scale of tens of thousands to about one hundred thousand square meters, with investment ranging from several hundred million yuan to about one billion yuan.

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< p > in Ji'nan, 4 years ago, there was the first professional fur wholesale market in Shandong, the fur city of Shandong, and the merchants from Haining gathered on the two floor of the world clothing Plaza. At that time, it was the largest professional fur wholesale market that radiated the "metropolitan area".

But the fur city of Shandong soon encountered "Waterloo" and then quickly withdrew.

4 years later, in the autumn of October, a shopping mall called Ji'nan's first leather shopping center was built along the Xiaoqing River. The name also seems to be related to Haining Leather City, which is known as "Hai Ning Ning leather city".

Also in October of this year, the 3000 square meter fur living hall on the six floor of Zhenhua commercial building was officially opened.

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< p > before the operation of the authentic "Haining leather city", there will be a strong opponent, that is, the fur and grass city next year.

Since the birth of the oral loading City, it has never broken contact with fur, and now there are many fur businesses that gather a large number of businesses. The 26 level business building will build 2 to 5 layers to manage fur. Its business area is more than 50 thousand square meters, and it will be open next August.

For a time, the leather fur industry in Ji'nan was not too early to start.

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< p > < strong > consumption potential huge gold mine how to dig < /strong > < /p >

< p > why is the leather fur industry so popular in Ji'nan? According to the law of Haining Leather City Limited by Share Ltd's chairman and general manager, "Ji'nan is an important provincial capital city, with a large population, large flow volume, good consumption habits, and very cold winter, so we put Shandong's only Haining Leather City in Ji'nan."

Indeed, the potential of leather fur consumption in Ji'nan is huge. According to a statistics from the urban women's newspaper, every year the citizens who participate in the Haining day tour organized by the newspaper and travel agencies alone have about 20 thousand yuan per person for leather products.

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The idea of "P" and "law" also fits the reality of Ji'nan.

"In the whole province, Zhaoyuan, Zhoucun and Linyi all have small leather cities. Ji'nan garments," a target= "_blank" href= "http://www.91se91.com/" > shoes < /a "are relatively mature, but there is no mature professional leather (grass) market to match them. It has lagged behind relatively." the Shandong leather industry association responsible person said that every year, travel agencies specially organize citizens to purchase fur from surrounding provinces and cities, taking into account the geographical location and market space of Ji'nan. Once the professional fur market appears, it will cause great impact on the leather cities in the province and even around.

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P is also full of variables. The new fur market that is coming to Ji'nan needs a process because of its familiarity with the target consumer market. If it can not be placed in a relatively mature business circle, it will be supported by the related industry chain and other formats, and the success rate will not be too high.

Shandong fur city is a lesson from the past. In those days, because the market position was partial, the main camp had missed the best period of low-grade fur instead of being optimistic about the outside world, the market operation and the target consumer market were misplaced.

"Easy investment, really running is not an easy task," said Shandong a href= "http://www.91se91.com/news/index_c.asp" > leather < /a > Industry Association.

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