The New Cup Application Will Set Off A Flax Craze In The Future Autumn And Winter Fashion

On the important day of the "Double 11" this year, in order to welcome the 2014 Chinese flax culture year, vigorously spread the green flax culture, promote the environment-friendly and healthy lifestyle led by flax, and explore the future flax fashion trend in autumn and winter, Xinshen Group and China Linen Textile Industry Association jointly launched the new application cup "2013 First Linen Photography Competition" on the day of the "Double 11".

With the spread of international fashion and the enhancement of people's awareness of environmental protection, earth shaking "green transformation" is taking place from lifestyle to life details. Linen fiber cloth represented by "natural fiber queen" is integrating into people's life through multiple new attitudes such as technology, design, fashion, brand, etc., and entering more living spaces and details, In the name of "green", in the meaning of "environmental protection", and based on "health", it will become the leading force for a happy life in the future. This new cup application "the first flax photography contest" will record this magnificent transformation of green flax fiber fabrics through different groups, different perspectives and different themes.

The organizers of the new bid for the "2013 First Linen Photography Competition" hope to mobilize flax lovers designer , linen experts, and ordinary consumers, through mobile phones, cameras and other forms to explore the linen culture, linen fashion, and lifestyle details related to linen in the autumn and winter of 2013. The materials of the entries can range from domestic and foreign fashion circles to the daily life of ordinary people. All life details related to linen, large and small items: linen clothes , home textiles, decoration, handicrafts, artworks, etc. can be used as works of flax photography contest.

The sponsor Xinshen Group said that the purpose of this competition is to further spread flax culture and green positive energy through the public's vision by gathering the power of the public, so as to set off a flax boom in the future autumn and winter fashion. Li Jianfeng of Xinshen Group said frankly: In the traditional impression of consumers, flax fiber cloth is only used in spring and summer. Sweat absorption, breathability, health, environmental protection, bacteriostasis and comfort are favored. Now flax fiber cloth has been widely used in autumn and winter, from fabrics to accessories to life details in different subdivisions. On the one hand, the purpose of this competition is to let people feel a real world of flax life in autumn and winter through the autumn and winter fashion works of netizens "with pictures and truth", break the usual thinking of spring and summer application, and arouse people's choice of green lifestyle in autumn and winter. On the other hand, through the sharing of netizens, the power of flax lovers was gathered to explore more inspiration about the fashion trend of flax in autumn and winter. Through the future "2014-2015 autumn and winter flax fabric fashion trend", the fashionable flax fabric was used to give more fashion to the future flax life. Promote the coming of the flax era in the future and present a gift for the 2014 Chinese flax culture year.

It is reported that Xinshen Group will launch the "First Linen Photography Contest" of the "Double 11 New Cup" through media, official microblog, WeChat and other channels to mobilize flax lovers to deeply explore the subdivided application of flax fabric in autumn and winter, and collect creativity Inspiration. Accumulate the positive energy of autumn and winter flax from 2014 to 2015, and sing the strongest voice of autumn and winter flax fashion.