Polyester And Polyester Industry Will Have A New Round Of Shuffle.
< p > polyester and polyester staple / polyester filament / non fiber polyester Specialized Committee annual meeting and 2013 China (Shengze) polyester industry chain depth adjustment pformation development forum was held in Shengze, Jiangsu from November 21st to 22.
At this annual meeting, the frowning of many enterprises could not help but rise to the lowest level.
Some enterprises say that next year will be a new year of reshuffle, and it will also be a difficult year.
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< p > the worried expression of the enterprise is the natural revelation in the cold winter market. The deep adjustment that followed can not help but guess: who will win in this fierce competition and who will be eliminated? Although the cyclical peak trough makes the enterprise imply the spring after winter, but the arrival of spring does not mean the recovery of every enterprise.
Moreover, after years of accumulation and expansion, the chemical fiber industry has been difficult to sustain by relying on scale. The new mode of development and the cultivation of competitiveness need to be explored and accumulated. Will this bring opportunities for latecomers? < /p >
< p > however, the scale of the industry has reached a higher level after many upgrading, the technology is more advanced and the industry threshold is even higher.
Enterprises are changing towards specialization.
Industry shuffling is more likely to be the concentration and integration of resources rather than dispersion and reconstruction.
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In the cold winter, P has bred more endogenous impetus for pformation.
With the opportunity of "shuffle", enterprises should first have clear self-awareness and development goals, and then move in accordance with the market situation.
An enterprise representative said it is very reasonable: the current dilemma is mainly internal factors, and their choice is the most important.
And in the future, don't forget the lessons brought by the choice of the previous wheel, and never forget the determination that has been hidden in the new round of starting point.
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< p > < strong > What are the problems? < /strong > < /p >.
< p > < strong > multiple pressure is difficult to pass down < /strong > < /p >.
< p > when it comes to the current situation, most enterprises believe that the imbalance between supply and demand leads to industrial fluctuations, and the industry has entered a downward cycle.
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< p > polyester industry has a large cycle. The last round of polyester cycle started in March 2009, peaked in the three quarter of 2011, and then the polyester industry entered the downlink cycle. At present, the industry is still running low.
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< p > a number of enterprises have expressed their views on the current situation.
Enterprises believe that the polyester industry currently has the following main problems: first, the centralized release of production capacity and the rapid development of downstream development; < a target= "_blank" href= "http://www.91se91.com/" > textile > /a > < a target= "_blank" href= "http://www.91se91.com/" > clothing > _blank > production and export growth slows down, demand for chemical fiber products grows weaker, and domestic demand areas to be expanded.
The two is that most products are mainly quantity. The technology content of differentiated products is relatively low. In real sense, the output of differentiated products with high added value and high technology is still relatively small, and the proportion of functional differential products is still relatively low, and the proportion of industrial and decorative textiles is relatively small.
Three, the tightening of credit policy, the appreciation of the renminbi, the increase in the prices of production factors, and the increase of social responsibility expenditure have made the pressure on the development of the industry significantly increased.
Four, the barriers to international trade, product anti-dumping, the financing difficulties of some small and medium enterprises, and the lack of self-discipline mechanism become the restrictive factors for the upgrading of polyester industry.
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< p > causing the current predicament can not simply be attributed to the impulse of the enterprise.
The meeting said that the crisis is more complicated than the previous industry downturn.
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< p > first is the slowing down of macroeconomic growth.
The 7 quarter slowdown in China's economy has provided space for China's industrial adjustment, but it has also brought common pressure to the pformation and upgrading of the manufacturing industry, which is not unique to the polyester industry.
From the recent PMI and other data, China's macroeconomic is improving steadily.
At the same time, a number of initiatives to comprehensively deepen reform in the third Plenary Session of the 18th CPC Central Committee also give the industry reasons to believe that the supporting policies for future industries will be more standardized and the market will be more dynamic.
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< p > secondly, the downstream market demand is insufficient.
Data from China's < a href= "http://www.91se91.com/news/index_c.asp" > chemical fiber < /a > Industry Association show that factors such as insufficient start-up rate of downstream factories, slow growth of output of downstream main products, and decline of textile and garment export growth are the main factors affecting the operation of chemical fiber industry.
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< p > again, the fluctuation of raw material prices in polyester industry has also increased the operational risk of the industry.
This risk is not only directly reflected in the decline in polyester prices, but also led to the subsequent PX market oscillation, PTA market fell.
This has further exacerbated the weakness and volatility of the polyester industry.
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< p > at the same time, the industry's new capacity growth has slowed down the pace of recovery.
According to the data provided by China Chemical Fiber Industry Association, the production capacity of polyester in China is about about 3000000 tons in 1~9 months.
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< p > industry process is accompanied by technological progress, and if technological progress is not applied in the rational range, it will also bring negative effects to the industry.
Xu Kunyuan, honorary president of China Textile Industry Federation, believes that in recent years, the realization of localization of large capacity and ultra fine technology equipment has improved the quality level of China's polyester enterprises and reduced the cost.
So some investors are desperate to invest in this market.
This resulted in massive indigestion of similar products during the same period.
He believes that this is not a surplus of backward products, but the development of the same advanced technology and equipment is too fast.
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< p > < strong > Where does confidence come from? < /strong > /p >
< p > < strong > the rigid demand is still fluctuating frequently, < /strong > < /p >.
In the annual meeting and the forum, many people in the industry talked about the industry situation and agreed to express their views with "winter is coming, and spring is still far away?" P.
And some enterprises are asking questions, is it comforting themselves? < /p >
Duan Xiaoping, President of the China Chemical Fiber Industry Association, said at the forum that "I am very confident about the future of the industry". P
He mainly talked about five reasons.
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< p > one is the direct and close relationship between chemical fiber and clothing in three aspects: clothing, housing and business.
The application field of chemical fiber is very extensive, and it is developing more fields.
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< p > two is the obvious advantage of China's chemical fiber industry chain.
Large scale industries and sound supporting systems are very mature industries.
After investigating the chemical fiber industry of neighboring countries, we find that these potential competitors can not compete with China in terms of industrial scale and supporting system.
China's chemical fiber industry has obvious competitive advantages.
In addition, although China's labor costs are rising, the level of labor force is also improving, and the improvement of labor quality has offset the rise of costs to a certain extent.
Some enterprises that go out say that compared with some neighboring countries, China's labor force still has advantages in competition.
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< p > three is China's geographical crossing over north temperate zone, subtropical zone, tropical zone and so on. Compared to the Southeast Asian neighbouring countries in a single zone, the demand for chemical fiber is diversified.
This requires domestic enterprises to develop and produce products suitable for all kinds of climates, and more competitive in product mix compared with competitors.
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< p > four is the gradual increase of urbanization level, which brings the release of potential market.
Urbanization is the greatest potential for China to expand domestic demand.
The gradual expansion of domestic demand will directly increase the consumption of chemical fiber.
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< p > five is that the current reform will bring more dividends.
In the third Plenary Session of the 18th CPC Central Committee, a comprehensive deepening reform was proposed. Under the guidance of the reform, private capital will release more vitality, and full competition in the market will bring more opportunities for enterprises.
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< p > < strong > depth adjustment. Where do we start? < /strong > < /p >
< p > < strong > self pformation expectation policy upgrade < /strong > /p >
< p > "are you still there when spring comes?" a humorous question can not help companies to laugh at themselves and think after themselves: "can I get through?"
Some enterprises may no longer be there, while others may still be unable to get rid of their struggles.
How to survive the severe winter and usher in spring? < /p >
< p > Xiaoping said, at the same time, the profit of the whole industry has declined, but at the same time, there has been a shift.
The profitability of the industry is highly polarized.
In the survey, Xiaoping found that those who go astray and produce high value-added products are still living well.
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< p > reporters learned in this year's interview that some specialized small and special enterprises have shown a strong anti cyclical sales situation.
The profitability of functional and differentiated products has made some large enterprises envy.
Shanghai Defu Lun Chemical Fiber Co., Ltd. and Suzhou Jinhui fiber new material Co., Ltd. and other business representatives said that they were inferior to leading enterprises in scale, so there would be another way to compete.
Innovative products are their killer.
Tan Hui, chairman of Suzhou Jinhui fiber new material Co., Ltd., thinks more ahead. He believes that the main gap between China's manufacturing industry and the major developed countries in the world is in terms of value-added services.
He said that in the pformation process, enterprises should focus on customer value, focus on the new businesses that have been integrated after the integration of information technology and industrialization, provide system integration services for end customers, and enhance product life cycle certification for market segments.
He also valued the differentiated brand strategy.
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< p > when industry is low, self-discipline is indispensable.
Selling products at will will not benefit the recovery of the whole industry, or even bring chaos to the whole industrial chain, thus affecting the normal production and price mechanism.
Postponed production and moderate production reduction became the aspiration of most enterprises at the annual meeting.
Zheng Xufeng, general manager of Jiangsu Huaya Chemical Fiber Co., Ltd., said that under the current circumstances, insurance prices are a lot of things that businesses are doing and are very important.
He suggested that the industry could appropriately reduce production in order to facilitate long-term development.
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< p > increasing technology input is the conscious choice of enterprises when the market is low, and is also in line with the development trend of the chemical fiber industry.
It can be said that after the current scale benefits hit the ceiling, increasing research and innovation is the way to pursue enterprises.
What direction does the polyester industry have to pay attention? Wang Huaping, vice president of Donghua University Research Institute, focuses on the introduction of bio based polyester fibers, regenerated polyester fibers and polyester fibers such as cool feeling, Imitation cotton, warmth retention and light weight.
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< p > at present, the industry has excess capacity, but it is not an excess of absolutism, but a stage of excess and structural imbalance.
When Xiaoping put forward this view, he thought that the phasing imbalance of chemical fiber industry had great relations with the unreasonable lending of bank credit business.
He said that when the chemical fiber industry boom is high, banks will lend money to chemical fiber enterprises, and this time is always responsive. This leads to the possibility of excessive production of enterprises. When the boom is bad, banks will tighten the money for chemical fiber enterprises, and the demand for capital is difficult to meet because of the difficulty of running enterprises, which will lead to a more difficult business at low prices.
The operation of the industry shows a cyclical fluctuation.
In this regard, Xiaoping believes that the national policy should increase the reform of the financing system, especially the reform of the financial system.
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< p > moreover, the high dependence of upstream raw materials has a direct impact on the profitability of polyester enterprises.
In 2012, China's PX production capacity was 8 million 820 thousand tons, the actual capacity was 7 million 750 thousand tons, the import volume reached 6 million 286 thousand tons, and the import dependency reached 45.4%, resulting in polyester enterprises becoming the upstream industry.
According to Xiaoping's side, enterprises should be allowed to invest in the raw material fields at the top of the industrial chain.
He said that if no more investment areas were opened, the capital of enterprises would not be exported, which laid hidden dangers for repeated construction.
He believes that the government should gradually release control over oil and gas production and refining projects.
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< p > in addition, on the policy demand, Xiaoping also put forward the proposal to raise the export tax rebate rate of < a href= "http://www.91se91.com/news/index_c.asp" > polyester industry < /a > and encourage merger and reorganization.
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