Fashion Buyers Are Making 200 Thousand In 1 Years.

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Who bought the luxury goods < p > strong > /strong < < /p >

"P". "If you want to find a fashion buyer, Hisense square is a good choice."

In the morning of December 9th, the reporter visited the sun department store and the Hisense Plaza for a number of big brands and luxury stores.

Compared to big suit, Chanel (Chanel), Gucci (GUCCI), Burberry (Ba Baoli) and other top brands of the world's top brands are more popular.

Reporters found that a price of 12000 yuan Prada bag, was a young girl "spike".

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< p > who is consuming these luxuries? A shopping guide of Hisense Plaza told reporters that there were mainly three kinds of people who bought luxury goods in the past: "the first is that they are very rich. They don't care much about the market and the trend. For them, a brand name is a sign of identity, so long as they look at it, they don't care about the price.

The second category is "better". It is more knowledgeable and elegant. It belongs to the "middle class" and likes to pursue the trend of the season.

And the last one belongs to the "fanatic". In order to buy a favorite bag, it can save several months' wages.

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< p > however, the shopping guide also told reporters that with the popularization of luxury knowledge, people now choose to buy more rational, and began to entrust special fashion buyers to help select.

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< p > "beauty, did you buy your own bag?" the reporter found the lady who had just spent 12000 yuan to kill the bag.

After explaining his intention, Xiao Cheng, a 26 year old girl in Qingdao, accepted the interview with reporters.

"This bag is suitable for 35 to 45 years old mature female back. I bought it for someone. I can't carry this" taste ".

During the chat, reporters learned that Xiao Zheng, 26, graduated from Donghua University in Shanghai 3 years ago, majoring in English and business.

She admits that many young women will yearn for this career, but if you simply buy the "buyer" and the general impression of the public in the "procurement" draw equal number, then it is a big mistake.

"Hisense Plaza adopts the latest combination format of" senior department store +SHOPPINGMALL ", which includes more than 800 world-famous brands including LV, Herm s, Prada, Cartier, Gucci and so on.

I say this is not to show off knowledge, fashion buyers have many practitioners abroad, because those who choose to buy these brands are mostly successful people.

They choose to invest in luxury goods. They must be used for some social occasions, but the brand is so much, how to pick and choose how to buy it and how to match it. This is not a day's work.

The bosses are busy with their business. How can they learn so much time? "/p".

< p > < strong > now the monthly income is about twenty thousand < /strong > < /p >.

When p first saw Xiao Zheng, she took a beige windbreaker and set off a tall figure.

If it were not for her speaking, it would be hard for journalists to imagine that the monthly salary of the girl was around 20 thousand yuan.

I have been doing this job for 3 years.

All this started when the university graduated quickly.

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"P >" our school's fashion show and textile and other professional are very powerful, although I am learning English and business, but I also hear it.

When communicating with classmates, people often share the experience of reading fashion magazines.

On one occasion, my friend recommended me to try some fashion buyer's work. The simple thing is to spend the least money to buy the best product in the season.

At that time, I was trying to find a job after graduation.

At first, I got up in the morning with countless batches of price discounts.

Because the initial customers not only like to wear luxury goods, they are still very demanding.

Although I usually have some experience, the other side needs to have more personality and more discount than the brand store. Later stage and buyer's service should also be in place. This requires constant attention to the limited edition of the brand, and only by grabbing it, can we attract customers' attention.

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< p > "many sisters envy me at that time. My English is good. I often fly around the world to find some products that are rare in the market, but the budget given by the boss is dead. If you have something you like, you have to pay for it yourself. If you use the budget, you will be fired by your boss.

This occupation is not as bright as the outside imagination.

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P, however, like other industries, there is competition among peers.

If you can get a better product at a lower price, the boss will value you and maybe he will be promoted.

Of course, this requires a very hard relationship in the circle.

In addition, you have even returned to the state of "high number". Hundreds of brands, thousands of seasonal goods, must be memorized.

Brand, style, product number, price, release time...

Xiao Zheng said that he had just started working and felt very fresh and exciting.

But later, it became a test of physical strength and will.

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< p > < strong > looking very bright, actually very tired. < /strong > < /p >

< p > in order to restore the real life of a professional buyer, the reporter followed Xiao Zheng and entered her "fighting state".

Reporters found that helping people to shop selection is just the simplest and most elementary job of a buyer.

Returning to Xiao Zheng's studio, reporters found a lot of lists.

"This pile of orders is selected from hundreds of brands just released from all over the world, which are suitable for local sales in Qingdao.

It's like a sand rush. You have to choose the right style from so many clothes bags and determine the quantity.

We have to calculate the budget. If the goods are good, but the boss's budget is not enough, it is also a waste of time.

When you finish these jobs, you have to contact the brands to order.

It's really tiring for a person to do this, because you have to negotiate again to determine how to confirm the receipt, including how to display it in the store after receiving the goods.

Of course, each batch of goods arrived at the store, the response of specific customers, you also need to follow up services, basically no idle time.

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< p > reporter has learned that in all the busy parts, the most important thing for Xiao Zheng is to deal with the issue of delivery, arrival and brand communication.

"For example, in December, you are going to start spring clothes.

Our most important duty is to determine what types of clothing and fashion accessories before the upcoming new quarter.

This includes regular contacts with fashion designers, manufacturers and other fashion industry individuals, as well as learning the latest fashion trends and understanding the available products for the season.

Finally, we need to attend all kinds of fashion shows and examine clothing samples, and then we can finish the selection and purchase plan.

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< p > when reporters follow Xiao Zheng receiving goods, it is found that due to different logistics, the process of arrival and receipt will also be very different.

In the middle of waiting, it is too busy to receive a batch of goods. For a long time, it will always be tedious and boring.

"Last year, I went shopping in the fashion capital of Paris, and compared with ordering and receiving, everyone must think that Paris fashion week was a happy death, but I was tired and unwilling to see the scenery."

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< p > < strong > future development < /strong > < /p >

< p > < strong > annual salary of 300 thousand is still difficult to buy a good buyer < /strong > /p >

< p > now, how is the fashion buyer's overall market in Qingdao? "Very tight, no one can be recruited."

Manager Wang of Shandong Boleyn Consulting Co., Ltd. is an early business in the island city, which is involved in luxury management training and professional buyer training.

He said that in Qingdao, more and more big names have been settled in recent years, and there are hundreds of professional buyers who may provide professional guidance.

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< p > "we are now engaged in Vocational buyer training. We are looking ahead to the new industry in the future.

Now the industry's unified view, in Beijing Shanghai such a big city, 500 thousand is also hard to find professional, can be linked to luxury brands and a professional buyer.

In Qingdao, there are veterans who want to specialize in luxury brands and spend 300 thousand yuan on their annual salaries. It is hard to hire a fashionable buyer who is responsible for buying the business.

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"P." as long as we have enough vision and enough enthusiasm, we can get 300 thousand of the annual salary return. Why are people so hard to find? "As the media reported before, many Chinese have money to buy luxuries abroad, just like buying Chinese cabbage.

The extensive purchase mode of customers, the lag of domestic fashion brands and the lack of flexible operation mode make the buyers' profession somewhat marginalized.

But similarly, buyers, buyers, seem to do well, but there are many demands for themselves.

Nowadays, some enterprises want to find a professional buyer but can not find it, and this market needs to be nurtured slowly. "

In this regard, Wang also gave many fashionable girls to dream of buying a dream, summed up 6 basic conditions: first, the faithful practitioners of fashion; two, the fashion trend has keen insight, advanced prediction power and accurate judgement; three, there must be solid basic skills, including color matching, design, display, process and so on; four, have good communication skills, team spirit, and the inherent curiosity and the courage to explore the sense; five must understand one to two foreign languages; six should be able to do the task of frequent long distance travel.

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